06/09/2022
You need to do this, give your clients the power of simplicity!
Your clients are overwhelmed with the amount of information they see every day that tells them how to run their business and what direction they should go in next. They may feel confused, anxious, or maybe even talk themselves out of joining that new coaching group they have had their eye on. They're waiting for the right moment. They don't know when it is, but they know they will know the right time when they see it.
Make it easy for your clients and give them what they want, SIMPLICITY! Help them make their decision and lay out the benefits of your program and why it is a no brainer that they should join. What EXACTLY is included in this program? Be specific and give examples such as, if there will be templates included, 1:1 call, or 24/7 support. Don't list something vague such as, for clients new to X industry, this program is for you if you want to generate more money! (Who doesn't want more money?)
This will not only help your clients w**d themselves out if they aren't a good fit but it will build trust between the clients who do purchase your services. They will be so grateful to feel like they did not waste their money and will continue to come back for your services. Additionally, this will lead them to refer you to others.
Last year, Forbes conducted a Achieving Customer Amazement survey and reported that 52% of customers were more likely to choose the company that gave them an easier client experience. They were even motivated to spend more money if it guaranteed them a positive experience.
If you are a busy coach who is looking to expand your client base, send me a dm to learn more about my Feather Package where I improve your customer service processes and make it easy for your customers to say YES to you!