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10/13/2026

There’s nothing like coming home.

Nike and Hibbett called on CTA to help turn a backyard court refurbishment into a celebratory give-back moment for the community and city where Ja Morant grew up.

From weeks of prep and approvals to boots on the ground in Sumter and Dalzell (SC), every detail mattered, and our team showed up.

Special love to the team that made it happen!

CTA TEAM
VP of Sports - Ethan Bailey Ethan Bailey
Account Manager- Ramona Roberts Ramona
Project Manager - Clarice Metzger Clarice Metzger
Executive Producer - Rachael Hardy R. Hardy
Designer - Crea Taylor crea
Producer - Alexandra Cesar  Alexandra César
Art Director - j e n ↟ f o r r e s t
Art Director - Nick Johnson

CLIENT 
Nike Nike
Hibbett

PRODUCTION PARTNERS    
DrivenbyLMG Driven by LMG
Press Go Press Go Studios - A Creative Agency
Camera Operator - Sean O’Grady 
Camera Operator - Tony Riley 
Photographer - John Harrington
Drone Operator - Hanad Ali
Production Assistant - Arissa Nelson
Editor - Taf Chiriga -

Back in Brooklyn with ✨Gary Williams Jr + Tamon George return to the stage this year, picking up where last year’s conv...
09/29/2026

Back in Brooklyn with ✨

Gary Williams Jr + Tamon George return to the stage this year, picking up where last year’s conversation left off.

Catch us Sunday, October 4 at 3 PM.
Thank you IMANI + CultureCon ® for having us once more. We’re excited to meet this year’s creatives, see what everyone’s building, and naturally, run a fit check.

We in the city all weekend, say what’s up!

Back in Brooklyn with ✨Gary Williams Jr + Tamon George return to the stage this year, picking up where last year’s conv...
09/29/2026

Back in Brooklyn with ✨

Gary Williams Jr + Tamon George return to the stage this year, picking up where last year’s conversation left off.

Catch us Sunday, October 4 at 3 PM.

Thank you Imani Ellis + CultureCon ® for having us once more. We’re excited to meet this year’s creatives, see what everyone’s building, and naturally, run a fit check.

We in the city all weekend, say what’s up!

09/11/2026

There was a time when the work could speak first. You built the experience, built the business, and the recognition followed.

Today, creatives are often expected to show up as experts from day one, with the portfolio, perspective, visibility, and proof to match.

During Detox & Deep Talks, presented by , reflects on how building credibility has changed over the last digital decade.

So the question is: How much of an online presence do you need to be viewed as an “expert”?

Thank you Reginald Fils [Regi] for having us and creating space for the conversation.

Watch the full episode on YouTube. Link in bio.
🎥 Acquaahman🔱

09/09/2026

Proud moment for the team! Gary Williams Jr and Hannah Nicole | Washington, DC with our Telly Awards hardware for The Art of Possible, our film for Google honoring Dr. Marian Rogers Croak.

This project gave us the opportunity to help tell an important story with the care and craft. We’re proud to see the work recognized and grateful to everyone who helped bring the vision to life!

Thank you to Telly Awards for the recognition 🙏🏾

Fandom is the new buzzword every marketer is chasing. But what does it actually mean? Our CEO broke it down for : “Fan...
09/08/2026

Fandom is the new buzzword every marketer is chasing. But what does it actually mean? Our CEO broke it down for : “Fandom is so much more broader than it has ever been.”

Geography doesn’t define it anymore. Neither does legacy. People find their people, then they find the brands that show up honestly in those spaces.

Full story by Kimeko McCoy at Digiday. Link in bio!

09/01/2026

For , the shift happened when the work became bigger than the two people doing it.

Gary and joined Regi on Detox & Deep Talks, his Rematea series. Here Gary looks back on the early days of building CTA with Tamon and the operational learning curve of growing a team: accounting, benefits, people management, overhead, all the things you only learn by doing.

“Once we started hiring people, that was a big leap for us. That’s when it became an agency.”

FOUR. 🏆🏆🏆🏆“The Art of Possible” our film for celebrating Dr. Marian Rogers Croak, is officially a 4x Telly Award winner...
08/28/2026

FOUR. 🏆🏆🏆🏆

“The Art of Possible” our film for celebrating Dr. Marian Rogers Croak, is officially a 4x Telly Award winner.

People’s Telly Gold, General Non Broadcast
Gold, General Science & Technology
Silver, General Branding
Bronze, Documentary Short Form

From the beginning, The Art of Possible was about telling the story behind the innovation. The experiences, memories, people and possibilities that shaped one of technology’s most influential minds.

Big love to the entire team who brought the vision to life!

Director: T. Miller
Producer: Alexandra César // In Play Works
Director of Photography: Othello Banaci
Executive Producer: R. Hardy
Creative Producer: Ciara
Producer: Hannah Nicole | Washington, DC
Associate Producer: asg.
Production Manager: Jose Brown
Post Production Supervisor / Editor: Andy Nagashima
AI Generated Vignettes: VEGA
Colorist: Calvin Bellas

The tool is not the differentiator anymore. Judgment is.New op-ed from our co-founders in Muse by Clio, built around our...
08/27/2026

The tool is not the differentiator anymore. Judgment is.

New op-ed from our co-founders in Muse by Clio, built around our work with Wyclef Jean and Google’s AI music model Lyria. The technology could generate endless possibilities. Possibility is not direction.

Human creativity is not being replaced. It is being clarified.
“AI Doesn’t Build Belief. People Do.”

Link in bio.

Some stories don’t end when the film does.This week at the Martha’s Vineyard African American Film Festival, joined Dr....
08/13/2026

Some stories don’t end when the film does.

This week at the Martha’s Vineyard African American Film Festival, joined Dr. Marian Rogers Croak for ’s “The Art of Possible: Dr. Marian Rogers Croak’s Legacy from VoIP to Responsible AI,” moderated by Melonie D. Parker [].

After having the honor of telling Dr. Croak’s story through The Art of Possible, we had the opportunity to take the conversation beyond the screen. From her groundbreaking work in VoIP to the future of responsible AI and what it means to build technology with people in mind.

More conversations like this. And if you’re on the Vineyard, hit us up. 🙂

>Dr. Marian Rogers Croak, VP of Human-Centered AI and Foundational ML, Google
>Melonie D. Parker, VP of Emplyee Engagement, Google
>Gary Williams Jr., Co-Founder & Chief Creative Officer, Creative Theory Agency

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1258 4th Street NE
Washington D.C., DC
20002

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