09/24/2024
Amazingly, there's just one week left before we lurch into the fourth quarter of the year.
'Q4' is a weird quarter - often it’s a blur of activity as everyone lurches toward the finish line, feverishly trying to complete their goals, reach their targets.
This has two unintended consequences:
1. Perversely, that frenzied focus on 'hitting the metrics' almost always means that the entire organization's focus moves almost exclusively to the short term, and other, more important but less urgent medium and long-term goals are either ignored. or at best given minimal attention.
2. In the blur of activity in Q4, it's easy to set aside (and never pick up again) commitments and promises you made to colleagues in Q3 (or earlier).
No matter how trivial some of those commitments may be, losing sight of them in a time-crush to 'hit the numbers' sends a subliminal message to others that your leadership is transactional and mercenary, whether you mean it to or not.
As a leader, you can’t afford for either of these to happen.
So here’s how to lead in Q4 in a way that ensures you hit your metrics and keep appropriate focus on the medium- and long-term while maintaining your integrity as a leader:
A version of this article first appeared in Inc.com Listen to Les McKeown read this blog post: Amazingly, there's just one week left before we lurch into the fourth quarter of the year. 'Q4' is a weird quarter - often it’s a blur of activity as everyone lurches toward the finish line, feveris...