Hamburger Group Creative

11/08/2023

Two big wins out of Ohio. HGCreative was thrilled to be a part of an incredible team that delivered yesterday’s 57-43 win for Issue 2 that legalized recreational ma*****na in the Buckeye State.

Check out our favorite ad, “Greetings” here!

11/08/2023

Yes on 2 "Greetings"

09/06/2023

Fall is in the air 🍂 and HGC Media Trends is here to catch you up on the summer must-see-tv you might have missed: AI and the strikes, the Women’s World Cup, and the opportunities and challenges advertisers will face in 2024. https://mailchi.mp/hgcreative/mediatrends-2023-9

06/07/2023

HGC Killer Listeners Interview Series is back with Amy Walter, Publisher & Editor-in-Chief of The Cook Political Report, and cycling buddy. 🤩 We discussed the Republican primary lineup, the influence of AI on media habits, and her election predictions.

https://mailchi.mp/hgcreative/hgc-killer-listeners-amy-walter-publisher-editor-in-chief-of-the-cook-political-report

05/12/2023

05/12/2023

Sarah McCreary, our Creative Director, is moving on to a new adventure at Purple Strategies. We're going to miss her, but we’re thrilled for her. She's been at the heart of what we do for 11 years. And the work we’ve done together will always inspire us.

And now we're also promoting two talented individuals from within our ranks. Jamie Meyer is our new Media Director, and Billy Dalton is our new Head of Production. We’re excited to see the positive change they're going to help us accomplish.

Read more: https://mailchi.mp/hgcreative/a-few-updates-from-team-hgcreative

04/21/2023

Our campaigns always put our audience first. Creative strategies like humor, or targeting strategies that bridge partisanship for ballot measures, got us the win at the ballot box and took home AAPC Pollie awards to boot! We’re celebrating (again) with our clients from these 2022 FL, IL and PA campaigns!

Check out the winning ads here: https://youtube.com/playlist?list=PLAHbYgS-1qU-RJEEEYKKn381F76Znz3sN

Television - Candidate Division
Gold: Best Use of Personality or Celebrity
Harry Cohen for Hillsborough County Commission “Everybody”
Hamburger Group Creative

Radio - Ballot Initiative Division
Gold: Best Use of Radio
Vote Yes for Clean Air, Clean Water, and Wildlife “Hidden Gems”
Hamburger Group Creative

Shoulda Woulda Coulda
Gold: Best Use of Television
Vote Yes for Clean Air, Clean Water, and Wildlife “Backwards”
Hamburger Group Creative

Technology
Silver: Best Innovation for Voter Targeting
Carbon County Citizens for Water, Farms, and Land “Generations”
Hamburger Group Creative

Regional - Candidate Division
Television - For Local/Municipal/Mayoral - Small Budget (

03/23/2023

Huge milestone for OR Regulated Psilocybin Therapy: https://filtermag.org/psilocybin-oregon-facilitators-graduate/ In 2020 voters said Yes on 109 by >10pt margin and kicked off a sea change for health care and people like Chad, in our :30s TV spot 🎞️♥️

02/28/2023

This morning, the first flight took off from the brand spanking new KCI terminal. If you’ve ever flown through Kansas City and experienced its 1970’s-era building, you know what a big deal this is for KCMO!

Back in 2017, we were part of the team working with then-Mayor Sly James to pass the bond initiative to fund the new terminal. Initially, voters were concerned, about change and costs. Through a targeted city-wide persuasion campaign, the team was able to win a decisive victory with over 75 percent of vote and now that win has come full circle with this week’s opening.

Our favorite spot from that campaign, “Home,” won the Campaigns & Elections Reed Award for Best Ballot Campaign…check it out below…and happy flying through the new KCI!

See you up there,
Team HGC

02/14/2023

Happy Valentine's Day from HGC!
is a great day to show some love for repro rights with abortionfunds.org / National Network of Abortion Funds

10/05/2022

Hamburger Group Creative's latest interview in our Killer Listeners series is here!
https://mailchi.mp/hgcreative/anzaloneinterview

We asked John Anzalone of Impact Research: Will Dems buck historic midterm history? What makes 2022 the year of the Pi**ed Woman?

07/14/2022

HGCreative Media Trends presents the first interview in our Killer Listeners series! Friend of the firm and Founder of Sage Media Planning & Placement, Inc. Janet Katowitz gives us the scoop on cord-cutters, chaos, and crop circles: https://www.hgcreative.com/client/mediatrendsjuly2022/