Sojourn Strategies

Sojourn Strategies Consulting firm leading and supporting our clients in developing and executing innovative and high impact social justice campaigns, programs, and research.

This Halloween, we’re naming the outdated organizing tactics that haunt our movements—and sharing what to do instead. Fr...
10/31/2025

This Halloween, we’re naming the outdated organizing tactics that haunt our movements—and sharing what to do instead. From top-down strategies to disconnected campaigns, these “scary” approaches drain power.
Our research shows the path forward: tactics rooted in community, belonging, and sustainability. It’s time to trade ghosts of the past for strategies that build real impact.

In August 2025, Gap launched the Better in Denim campaign, blending cultural nostalgia and present-day influence. Featur...
10/28/2025

In August 2025, Gap launched the Better in Denim campaign, blending cultural nostalgia and present-day influence. Featuring Katseye alongside Kelli’s iconic “Milkshake,” the campaign connected audiences through music, memory, and shared identity.

At Sojourn, we see parallels with our research on civic homes: true belonging comes when people feel part of something larger than themselves. Whether through advertising, organizing, or storytelling, the lesson is the same—connection builds community.

How is your organization cultivating belonging?

10/20/2025

Each week, we spotlight stories of momentum, resilience, and progress. From political wins to cultural highlights, these moments remind us that change is happening all around us.

Stay tuned for this week’s stories that matter most.

“Hope is born when we recognize ourselves in each other.” - Cherríe MoragaTrue progress begins with connection. When we ...
10/14/2025

“Hope is born when we recognize ourselves in each other.” - Cherríe Moraga

True progress begins with connection. When we see one another’s stories, struggles, and strengths as intertwined, hope becomes not just an idea, but a shared act of creation.

At Sojourn Strategies, we believe belonging is the foundation of lasting change. Through our Civic Homes research, we’ve seen how empathy and collective care can transform engagement into something deeply human...and deeply hopeful.

Today, we honor the courage and wisdom of Indigenous peoples. Their leadership continues to guide us by teaching resilie...
10/13/2025

Today, we honor the courage and wisdom of Indigenous peoples. Their leadership continues to guide us by teaching resilience and the power of community. May we always uplift Indigenous voices that shape justice and hope for generations to come.

On World Mental Health Day, we recognize the urgent need to break stigmas and expand access to support. Too often, commu...
10/10/2025

On World Mental Health Day, we recognize the urgent need to break stigmas and expand access to support. Too often, communities of color and marginalized groups are told that mental health “isn’t for us” or that “strong people don’t need help.” These harmful ideas silence people when they need healing most.

We can shift this narrative by normalizing conversations, expanding resources, and affirming that seeking support is a sign of strength.

Resources to explore:
- NAMI: Free peer-led support groups and helpline
- Mental Health America: Free screening tools and educational resources

This Hispanic Heritage Month, we honor the diverse cultural practices that connect Latine communities across the globe. ...
10/08/2025

This Hispanic Heritage Month, we honor the diverse cultural practices that connect Latine communities across the globe. From music and dance to food, art, and spiritual rituals, these practices reflect resilience, creativity, and belonging.

At Sojourn, we believe culture shapes how we connect, organize, and build power. This month is a reminder that honoring our roots strengthens our collective future.

This Hispanic Heritage Month, we celebrate the Latine organizations building civic homes that anchor communities across ...
10/03/2025

This Hispanic Heritage Month, we celebrate the Latine organizations building civic homes that anchor communities across the country.

These groups do more than advocate, they create spaces where belonging is nurtured, diverse voices are amplified, and cultural pride becomes a driving force for change. Their work shows us how community care and civic education come together to make democracy more inclusive, vibrant, and alive.

True impact comes from pursuing what you love and doing it so well that others can’t help but take notice.Maya Angelou’s...
09/29/2025

True impact comes from pursuing what you love and doing it so well that others can’t help but take notice.

Maya Angelou’s words remind us that sustained engagement, whether in our communities or in our personal lives, grows from passion, excellence, and dedication. When we follow what lights us up, we create ripples of change that last far beyond a single moment.

09/25/2025

This week’s stories remind us of the power of progress and community. From cultural milestones to wins in the political arena, we’re shining a light on the moments that matter most. Here’s your Hope in Action: News of the Week! ✨

Take a moment with us to recognize, celebrate, and find inspiration in the news that continues to shape our path forward.

How can you integrate culture into your organization? Start with values.At Sojourn Strategies, our framework is simple: ...
09/17/2025

How can you integrate culture into your organization? Start with values.

At Sojourn Strategies, our framework is simple: Culture + Rigor = Impact. As a Black woman–owned, all women–run firm, we know leading with values and community creates lasting change. Culture is what sustains both people and power.

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