Sisneros Strategies

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Sisneros Strategies

Sisneros Strategies is a female-led, minority-owned energetic team of strategists and creatives, dev

10/08/2026

My husband and I each receiving the exact same GOTV mail piece = a strategy problem.

We’re in the same household, and we’re both high-propensity voters so here’s where I would have approached the strategy differently.

1. household the list. Send one piece per household where appropriate, and use those savings to expand the universe.

2. go deeper. Use those savings to reach lower-propensity voters who may need more touches to turn out.

3. sequence the touches. Send this piece now, then use updated voter data to reach households that still haven’t voted.

Direct mail strategy isn’t just about getting pieces into mailboxes. It’s about making every dollar and every touch work harder for the client.

08/07/2026

As leaders, advocates, and changemakers, we spend so much time caring for our communities that it’s easy to forget to care for ourselves.

BIPOC Mental Health Awareness is a reminder that seeking support isn’t a weakness; it’s an investment in our families, our work, and the generations that follow us.

At Sisneros Strategies, we believe strong leadership starts with healthy people. Creating space for healing, setting boundaries, and breaking cycles allows us to show up more fully for our clients, our colleagues, and our communities.

When we normalize conversations about mental health, we help build workplaces, and a political industry, where people don’t just survive, they thrive.

Healing is leadership. And that work matters.

07/17/2026

Working from home as a mom during the summer sounds like this - I’m only worried when I can’t hear them. 😂

07/10/2026

How the Supreme Court’s latest decision on mail ballots impacts campaign strategy:

Don’t change your strategy. Keep your vote-by-mail plans as is.

Push early voting. Encourage voters to return ballots early or use drop boxes or in-person options.

Keep chasing and curing ballots. Follow up to ensure ballots are returned and counted.

Remember state differences. Rules still vary by state.

Bottom line: This ruling brings certainty, not change. Focus on ex*****on, voter education, and turnout.

07/06/2026

Here’s to the women who lead with integrity, make bold decisions, and open doors for those who follow. The future is stronger when more women are empowered to lead.

06/30/2026

Getting ready for the work day but making it fun!

06/19/2026

Freedom is worth celebrating, remembering, and protecting. Today, we honor Juneteenth, a day that commemorates freedom, resilience, and the ongoing pursuit of equality and justice.

We celebrate this historic day and the progress made while recognizing the work that continues.May we continue to learn, reflect, and build stronger communities together.

06/09/2026

Had the privilege of speaking on a panel at the C&E Direct Mail Summit on “From Approval to Mailbox: Modern Production and Workflow for Fast-Moving Campaigns,” at the District Architect Center.

Grateful for the opportunity to share insights, connect with incredible professionals, and be part of such an important conversation. Thank you for having me. .m.squared

05/25/2026

This Memorial Day we take time to honor and remember the brave men and women who gave their lives protecting our country, our freedoms, and our democracy.

05/13/2026

Sisneros Strategies is proud to help Latinas run, win and lead across the country!

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