02/17/2022
A letter from our founder…
I started Wild Willett Food back in 2019 with a mission to solve the gap in clean, healthy, high-protein snacks for my kids. Along the way, we’ve rebranded, switched gears, and then pivoted again and again. We’ve expanded from 3 beef jerky flavors to 2 different lines of turkey jerky with a total of 7 flavors available right now. What started as a fun experiment in my kitchen turned into so much more.
I have learned so much as a first-time entrepreneur and small business owner. I’ve met some incredible people and brands along the way and have learned so many life lessons. It is definitely bittersweet for me to announce that I’ll be taking a step back to pursue other opportunities. I’ll be shutting down Wild Willett Food for the time being but this doesn’t mean this is goodbye forever in the food space for me. I’m too much of a snack lover and hardcore foodie to stay away forever.
In the last few years, I’ve worked with some incredible vendors that have made my snack dreams come true. If your brand is looking for phenomenal talent to hire; here are some of the folks we’ve worked with along the way; Abbie Scott Roden Sandbach] Abbie Scott Roden Sandbach] stlcheeseplease and
We also wouldn’t have been able to amplify our brand without the help of some of the wonderful influencers we worked with - just to name a few.
And last but not least, thank you to our supporters from day 1 and to those who just learned about us last week. I’m so appreciative of every purchase, every follower, and every comment that came through. Our original tagline for the brand was “fueling the dreamer, the innovator, and the wild child in you”. That still stands very much today and I hope that you felt our brand and products made a difference for you❤️
Peace love and jerky always,
Catherine
