Rural King Supply

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Rural King Supply You never know what you will find at Rural King at 740 N Market St, Waterloo and that's why every trip is an adventure.

Our locations have an outstanding product mix of livestock feed, farm equipment, agricultural parts, lawn mowers, workwear, fashion clothing, housewares and toys. We pride ourselves on providing Every Day Low Prices and being the industry leader in product knowledge and customer service.

🎃🍬 Don't Forget Your Trick or Treaters!👻🧡Halloween is creeping up on us, and you don't want to be caught without the tre...
10/15/2026

🎃🍬 Don't Forget Your Trick or Treaters!👻🧡

Halloween is creeping up on us, and you don't want to be caught without the treats! 🍭🍫

Stop by Waterloo Rural King and stock up on candy for all the little ghosts, goblins, and witches, and superheroes who will be knocking on your door! 🦸‍♀️🧙

🍬Fill those candy bowls!
🎃 Get ready for Halloween night!
🛒 Shop local and get your Halloween goodies at Rural King!

We'll help you make Halloween a little sweeter! 🧡🖤

📍Come see us at Waterloo Rural King!

🌱Come Grow with Us! 🌱Grow your Future at Rural King!Looking for a place to grow, learn, and make a difference? Become pa...
10/14/2026

🌱Come Grow with Us! 🌱

Grow your Future at Rural King!

Looking for a place to grow, learn, and make a difference? Become part of a team that feels like family!

🤠Why Rural King?
🌾Opportunities to grow
🌾Benefits: Medical, Dental Vision, 401(k) and more!
🌾Employee Discount
🌾Be part of something bigger!

🌽Your Next Chapter Starts Here!

Ready to join our team?
Scan the QR code or visit us at https://careers-ruralking.icims.com/jobs/search?ss=1&searchCategory=28337&searchLocation=-12797-Waterloo

Cozy up with a little farmyard fun! 🐔🐄 Whether you’re a chicken fan, a cow lover, or just looking for the perfect playfu...
10/13/2026

Cozy up with a little farmyard fun! 🐔🐄 Whether you’re a chicken fan, a cow lover, or just looking for the perfect playful layer, these fleece jackets and cardigans are sure to bring a smile. Which one would you wear for your next cozy day on the farm? Stop by Waterloo Rural King and find your new favorite!

🚜🌾 Happy National Farmers Day! 🌾🚜There’s just something special about the dedication, grit, and heart our local farmers ...
10/12/2026

🚜🌾 Happy National Farmers Day! 🌾🚜

There’s just something special about the dedication, grit, and heart our local farmers pour into every sunrise and every harvest. From early mornings in the fields to long days behind the wheel, they keep our communities thriving and our tables full.

Today, we’re pausing to say THANK YOU to the hardworking men and women who make it all possible. We’re grateful for your commitment, your passion, and the way you help our country grow—season after season.

🌱 Take a moment to thank a farmer today.
🐄 Support your local farms and celebrate the hands that feed us all!

📸: Kaskaskia Valley Farms ~ Red Bud, Illinois -Harvest 2026

Spooktacular Savings Alert! 🎃🍂 All in-stock, regular-priced Halloween and Fall décor is now 50% OFF at Waterloo Rural Ki...
10/11/2026

Spooktacular Savings Alert! 🎃🍂 All in-stock, regular-priced Halloween and Fall décor is now 50% OFF at Waterloo Rural King! From festive pumpkins to cozy autumn accents, now’s the perfect time to refresh your home for the season. Hurry in—these deals won’t last long!

Deer season is almost here! 🦌 Stock up on Country Road Deer Corn with irresistible apple flavor—perfect for attracting d...
10/10/2026

Deer season is almost here! 🦌 Stock up on Country Road Deer Corn with irresistible apple flavor—perfect for attracting deer and supporting wildlife. Swing by Rural King Waterloo and get ready for a successful season!

They’re back and sweeter than ever! 🎉 Treat yourself to Mary Sue Candies Frosted Peanut Butter Filled Pretzels—now in st...
10/09/2026

They’re back and sweeter than ever! 🎉 Treat yourself to Mary Sue Candies Frosted Peanut Butter Filled Pretzels—now in stock at Rural King Waterloo for only $7.99! 🥨✨ Crunchy, creamy, and perfectly sweet, these irresistible snacks won’t last long. Swing by and grab a bag before they’re gone!

Stay cool with our newest addition—bags of ice now available at Waterloo Rural King! ❄️ 7lb bags for just $2.99. It’s ne...
10/08/2026

Stay cool with our newest addition—bags of ice now available at Waterloo Rural King! ❄️ 7lb bags for just $2.99. It’s new to us and new to you—perfect for parties, coolers, and all your outdoor plans. Stop by and grab a bag today!

Two spots, two cameras, one great Camo Days deal! 🦌 Grab the Moultrie Edge 3 2-pack and keep an eye on your feeder and y...
10/08/2026

Two spots, two cameras, one great Camo Days deal! 🦌 Grab the Moultrie Edge 3 2-pack and keep an eye on your feeder and your trail at the same time. This deal is only available through 10/16, so stop by your local Rural King to pick yours up. Where would you put your two cameras? 📸

Your land deserves equipment that works as hard as you do. 🚜 For a limited time, get financing as low as 0% APR for 84 m...
10/07/2026

Your land deserves equipment that works as hard as you do. 🚜 For a limited time, get financing as low as 0% APR for 84 months, or up to $2,000 cash rebate, on RK Tractors. Stop by your local store or check the first comment for more details! https://ow.ly/trnf50ZM3GL

First deer hunt? Here's your starter checklist 🦌 Blaze orange, a good knife, scent control, boots that hold up. What wou...
10/07/2026

First deer hunt? Here's your starter checklist 🦌 Blaze orange, a good knife, scent control, boots that hold up. What would you add? Drop a pic of your first buck of the season in the comments, we want to see it!

Click the link below to check out our Camo Days deals!
https://www.ruralking.com/camo-days

🍁🧦 Step into Cozy Season! 🧦🍁Fall mornings are better with a warm drink and the softest socks around. Our Sof Sole Firesi...
10/07/2026

🍁🧦 Step into Cozy Season! 🧦🍁

Fall mornings are better with a warm drink and the softest socks around. Our Sof Sole Fireside socks are here to keep your toes toasty all season long—perfect for lounging, gifting, or braving those chilly days!

Stop by Rural King in Waterloo and grab your favorite pair before they’re gone! Which pattern is your pick?👇

Get ready for hunting season with our Trophy Rock All-Natural Mineral Lick—just $10.99 for a 12 lb block! Packed with es...
10/05/2026

Get ready for hunting season with our Trophy Rock All-Natural Mineral Lick—just $10.99 for a 12 lb block! Packed with essential trace minerals, it’s the perfect way to support healthy deer and wildlife on your property. Stop by Waterloo Rural King and save while supplies last!

Who says you can't bring your calf shopping? 🐄✨ Happy !
10/04/2026

Who says you can't bring your calf shopping? 🐄✨ Happy !

Hunting season packing list. Seat with a view, eyes in the woods, and a summer sausage for the long sit. 🍂 This week's R...
10/03/2026

Hunting season packing list. Seat with a view, eyes in the woods, and a summer sausage for the long sit. 🍂 This week's RK Finds have you covered for Camo Days! Which one's going home with you?

Shop the finds 👉 https://ow.ly/wk0G50ZTBeh

See all Camo Days deals 👉 https://ow.ly/YlPR50ZTBek

Meet Amanda! She is one of the familiar faces behind your Princeton Rural King. Got a fall prep question? Ask it in the ...
10/02/2026

Meet Amanda! She is one of the familiar faces behind your Princeton Rural King. Got a fall prep question? Ask it in the comments and we'll get you an answer!

Camo Days is here! From now until 11/4, stop by your local Rural King and get ready for the season ahead. 🍂Here's how to...
10/01/2026

Camo Days is here! From now until 11/4, stop by your local Rural King and get ready for the season ahead. 🍂

Here's how to gear up the right way, straight from our team

1️⃣ Match your pattern to the terrain
2️⃣ Layer for the sit, not the walk
3️⃣ Control your scent, not just your look

What are you hunting this season? Tell us below 👇

Click the link for our full hunting selection! https://ow.ly/ob6C50ZOLVU

Fall plants are now at the garden center! 🍂Our top 3 picks for this week: mums, celosia, & pumpkins! Which one's going h...
09/30/2026

Fall plants are now at the garden center! 🍂

Our top 3 picks for this week: mums, celosia, & pumpkins! Which one's going home with you? Tell us below!

Fall Chick Days is almost over, here's what to grab before it's gone!✅Chick Feed✅Warm Bedding ✅Waterer & Feeder✅Heat Lam...
09/29/2026

Fall Chick Days is almost over, here's what to grab before it's gone!

✅Chick Feed
✅Warm Bedding
✅Waterer & Feeder
✅Heat Lamp
✅Electrolytes

What's on your must-have list for new chicks? Drop it in the comments 👇

Shop everything Chicks Days here:
https://ow.ly/CnEy50ZOVqb

Turns out the best harvest of the season didn't come from the field. 🌾It came from thousands of neighbors who gathered i...
09/29/2026

Turns out the best harvest of the season didn't come from the field. 🌾

It came from thousands of neighbors who gathered in Mattoon for Harvest of Hope 2026, an evening of worship, music, and giving we won't soon forget. From Mercy Me on stage to families singing side by side under the open sky, it was a reminder of what faith and community can do together. 🙏

Thank you to WBGL, our incredible team, and every single one of you who showed up. What was your favorite moment from the night? WBGL Harvest of Hope Family Concert

Address

740 N Market Street
Waterloo, IL
62298

Opening Hours

Monday 7am - 9pm
Tuesday 7am - 9pm
Wednesday 7am - 9pm
Thursday 7am - 9pm
Friday 7am - 9pm
Saturday 7am - 9pm
Sunday 7am - 9pm

Telephone

+16189390011

Website

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