MSM Inc

MSM Inc Woman-owned, WBENC-certified trade show management partner. Est. 1993.

We help companies simplify exhibiting, strengthen brand presence, and maximize ROI through strategic planning and flawless event execution.

Trade shows are more competitive than ever and a standard booth setup is no longer enough to stand out. In our latest ar...
05/27/2026

Trade shows are more competitive than ever and a standard booth setup is no longer enough to stand out.

In our latest article, we break down how experiential trade show marketing helps brands:
✔ Increase booth traffic
✔ Improve attendee engagement
✔ Create stronger brand recall
✔ Generate more qualified leads

From strategic booth design to immersive brand activations, experiential marketing is changing the way brands connect on the trade show floor.

Read the full article here: https://msmxp.com/experiential-trade-show-marketing/

From Render to Reality. 💡✏️🖥️🍭Every inch of PIM Brands PIM Brands' 50' x 90' booth at Sweets & Snacks Expo 2026 was desi...
05/21/2026

From Render to Reality. 💡✏️🖥️🍭

Every inch of PIM Brands PIM Brands' 50' x 90' booth at Sweets & Snacks Expo 2026 was designed with intention, and built to impress. From larger-than-life lollipops that stopped attendees in their tracks to private meeting rooms engineered for meaningful conversations, no detail was too small to perfect.

This is what award-winning experience design looks like when creative vision meets flawless ex*****on. 🎯

Proud moment for the MSM team!Our work for Kenvue at the FIP World Congress of Pharmacy & Pharmaceutical Sciences (Copen...
05/19/2026

Proud moment for the MSM team!

Our work for Kenvue at the FIP World Congress of Pharmacy & Pharmaceutical Sciences (Copenhagen 2025) has been selected as a finalist in the ExSys Awards, honoring creativity and innovation in system-based exhibits.

Huge congratulations to everyone involved in bringing this experience to life!

🗳️If you’d like to support us, the People's Choice voting is now open through June 8th: https://exhibitcitynews.com/exsys-awards/

Client: Kenvue
System: beMatrix
Design: MSM Inc.

Trade show budgets feeling tighter than ever?The Exhibitor Advocate’s 2025 Annual Survey of Exhibition Rates shows major...
05/18/2026

Trade show budgets feeling tighter than ever?

The Exhibitor Advocate’s 2025 Annual Survey of Exhibition Rates shows major jumps in core services like electrical, material handling, and flooring—while only a few categories, like hanging signs, are seeing price relief.

At MSM, we use this kind of independent, audited data to help clients build realistic budgets and design lighter, smarter exhibits that work with the new cost landscape, not against it.

See the full report from The Exhibitor Advocate here:
https://www.exhibitoradvocacy.com/resources/TEA-DWN-ASER-2025

Trade show success takes more than a great booth design.From strategy and exhibit planning to logistics, labor coordinat...
05/15/2026

Trade show success takes more than a great booth design.

From strategy and exhibit planning to logistics, labor coordination, installation, on-site support, and post-show ex*****on, today’s exhibit and event teams are managing a complex mix of moving pieces, often under tight timelines.

In our latest blog, we break down what full trade show management actually includes and how the right partner can help streamline the process from start to finish.

Read the full article: https://msmxp.com/what-does-full-trade-show-management-include/

Whether you’re a mom to humans, fur babies, or both, today we celebrate you. 💐From early mornings to endless to-do lists...
05/10/2026

Whether you’re a mom to humans, fur babies, or both, today we celebrate you. 💐
From early mornings to endless to-do lists, the moms of MSM bring passion, care, and dedication into everything they do, both at work and at home.
Today, we’re sharing a few of the smiles that keep us inspired behind the scenes. Happy Mother’s Day from all of us at MSM. 🤍

🚀 The MSM team is officially in motion, hitting the ground running from coast to coast to support our incredible clients...
05/08/2026

🚀 The MSM team is officially in motion, hitting the ground running from coast to coast to support our incredible clients.

From the National Restaurant Association Show in Chicago to SOF Week in Tampa, we’re on-site ensuring every detail is perfect. We don’t just plan the strategy—we’re there to see it through! 📍✨

Where are you headed this month? Let us know in the comments! 👇

We ❤️ our clients!Happy Valentine's Day to our amazing clients and supporters. We're so grateful for the relationships w...
02/14/2026

We ❤️ our clients!

Happy Valentine's Day to our amazing clients and supporters. We're so grateful for the relationships we've built with each of you!

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855 Hard Road
Webster, NY
14580

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