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Delia Associates Delia Associates is your dedicated branding, marketing planning, web design and development, social m We specialize in the brands behind the brands.

Delia Associates is your dedicated branding, marketing planning, web design and development, social media support, press and tradeshow support, and strategic search engine marketing and SEO partner. Are you in Specialty Manufacturing, Industrial, Materials Development, Product Development, Financial Services, or other B2B verticals? Let us show you how to elevate your brand. When your brand happens in the mind of customers, will success follow? As a brand-centric company, we also offer strategic ways to deploy your brand, gain recognition and drive business in your market including:
- Integrated SEO & SEM Programs
- Analytics Reporting
- Website Design and Development
- Video Development
- Marketing Plan Development
- Trade Show Communications and Asset Design
- Strategic Marketing & Messaging Guidance
- Content Strategy & Development
- Custom Integrated Annual Communications Programs

10/20/2026

Ten years at an institutional investment firm with roughly $7 to 8 billion in assets.

Board and operating roles.

Now advising business owners and families on what comes next.

That is Brian Glenn, CFA, of Premier Path Wealth Partners, and on this episode of Growing Up B2B, he explains why the biggest risks in a family business are the ones owners are too close to see.

His data point that stayed with me: railroads carried about half of intercity freight in 1950. By 1970, about 15 percent. It looked like the safest investment in the world until it was not.

Blind spots are what you cannot see. Biases are why you tolerate what you can.

Listen to the full episode on Apple Podcasts: https://podcasts.apple.com/us/podcast/137-succession-planning-preparing-the-next-generation/id1800769225?i=1000792017870

Listen to the full episode on Spotify: https://open.spotify.com/episode/4oXVoEP35wXI5pib5vp32g?si=wKu4NjI3QKC9lZoWWABHsQ

Full Episode: Link in the comments
Want to be a guest on the podcast? Link in the comments

10/20/2026

On the latest episode of Growing Up B2B, Ed Delia asked Jonathan Goldhill, Founder of the Goldhill Group and author of Disruptive Successor, what gives him confidence in a rising generation.

His answer went beyond “coachable.” As one of his own coaches once told him, the real question isn’t whether they are coachable. It’s how coachable you are.

Here is what Jonathan looks for:

• Openness and a learner’s mindset
• Real comfort with technology
• A willingness to lean into professional management
• An interest in conversations about culture, purpose, and coaching

These conversations were rarely emphasized in earlier generations of family business. But when a company has a clear North Star and a purpose everyone understands, it starts to unify people. It also helps settle the natural conflict that comes with growth.

Listen to the full episode on Apple Podcasts: https://podcasts.apple.com/us/podcast/141-earning-credibility-leading-the-next-generation/id1800769225?i=1000795944406

Listen to the full episode on Spotify: https://open.spotify.com/episode/33LI5z7CDhxgfko6SgM4V7?si=oudtf4J0RsKlqsdlU9ka2g

Full Episode: Link in the comments
Want to be a guest on the podcast? Link in the comments

The business that got you here may not be the business that gets you there.As family businesses evolve, leadership struc...
10/20/2026

The business that got you here may not be the business that gets you there.

As family businesses evolve, leadership structures, ownership expectations, and long-term strategies need to evolve with them.

Two questions worth asking before 2027:

• Are we building the company we want to own five years from now?
• Do we have the right leadership in place to get us there?

Join Ed Delia of Delia Associates and Tom Garrity of Compass Point for The Future-Ready Family Business, a complimentary webinar exploring five decisions that can define your company's next chapter.

November 5 | 12:00 PM EST
Reserve your seat: https://us06web.zoom.us/webinar/register/6317915565983/WN_6_ut-PERQA6NMvLg89gRPg

10/19/2026

On Growing Up B2B, Nitin Khanna challenged owners to take a 90-day holiday.

Yes, 90 days.

He admits most people laugh when he says it, and that even he can’t pull it off. But that’s the point. Ninety days is the goal. Picture disappearing for a full quarter, coming back on day 91, and asking your team to walk you through the results and their plan for the next 90 days. That’s a business that runs on systems and people, not on you.

And if 90 days feels impossible, start with seven. No phone, no email. See what breaks, and see what actually gets better because you weren’t the bottleneck.

Could your business run for 90 days without you? What would break first?

Listen to the full episode on Apple Podcasts: https://podcasts.apple.com/us/podcast/140-exit-ready-construction-building-value-beyond-the/id1800769225?i=1000793652688

Listen to the full episode on Spotify: https://open.spotify.com/episode/6NStuFq1pIbrr6bEprv43l?si=CPOK_t4JQWq0MaZVdS5E_w

Full Episode: Link in the comments
Want to be a guest on the podcast? Link in the comments

On the latest episode of Growing Up B2B, Ed Delia sat down with Matt Dusa, former owner of Capstone Fire and Safety Mana...
10/19/2026

On the latest episode of Growing Up B2B, Ed Delia sat down with Matt Dusa, former owner of Capstone Fire and Safety Management and now a Professional EOS Implementer, business coach, and speaker.

Matt, his brother, and his father built Capstone into a private fire and rescue company operating out of seven stations across four states, with 70 engines and roughly 250 people at peak season. In 2021, the family sold to Global Medical Response. Matt stayed on through an earn-out, then through a second transaction, before stepping away to start his next chapter.

• On smoothing seasonality: Capstone added vegetation management services, partly for off-season revenue but mainly to keep its best people together year-round.
• On letting go: the first sign the company had outgrown him was seeing employees he had never met. A clear decision matrix, with non-negotiables, "tell me" decisions and "you own it" decisions, is what made that trust possible.
• On outside leadership: when hires failed, it usually came down to communication. People who hid information, avoided ownership or shied away from the data.
• On life after the sale: going from owner-CEO to managing a department inside a large company, where the minimum acceptable margin suddenly doubled and the appetite for risk changed completely.
• On his one regret: self-implementing EOS. The mechanics worked, but they never had a facilitator to push the tough family conversations and separate ownership from leadership.

Building a company that can run without you isn't only about preparing for a sale. It gives you choices.

Listen to the full episode on Apple Podcasts: https://podcasts.apple.com/us/podcast/143-growing-capstone-navigating-seasonality-family/id1800769225?i=1000797067586

Listen to the full episode on Spotify: https://open.spotify.com/episode/2YbWp0cOv7nsfbsZH2MDeq?si=0neKCB4vTjuTXChim7pTLw

Full Episode: Link in the comments
Want to be a guest on the podcast? Link in the comments

10/16/2026

Brian Glenn, CFA, Chief Investment Officer and Private Wealth Advisor at Premier Path Wealth Partners, shared a practical way to tell the difference between growing and stuck. The questions are simple, and they are uncomfortable.

• Has your customer list changed in the last five years, or is it the same customers?
• What percentage of your revenue comes from products or services you did not have five years ago?
• Have you killed anything lately? Brian calls it the McDonald's menu test. If you only add and never remove, you are not making strategic choices.

Brian also noted that if revenue is rising only because of price while volumes are flat or falling, you are harvesting customers, and that only works for so long.

Which of the three questions is hardest for your leadership team to answer honestly? Share it in the comments.

Listen to the full episode on Apple Podcasts: https://podcasts.apple.com/us/podcast/137-succession-planning-preparing-the-next-generation/id1800769225?i=1000792017870

Listen to the full episode on Spotify: https://open.spotify.com/episode/4oXVoEP35wXI5pib5vp32g?si=wKu4NjI3QKC9lZoWWABHsQ

Full Episode: Link in the comments
Want to be a guest on the podcast? Link in the comments

10/15/2026

In a typical kindergarten class of 20 to 25 kids, only 3 to 4 will ever attempt to start a business. Of those, only 20 percent will run it past five years in a way that is financially sustainable and employs other people.

That is one kid out of an entire classroom.

Mike Michalowicz shared that number on this episode of Growing Up B2B, and his point was not about the odds. It was about what that one person owes everyone else in the room.

Mike has spent his career studying what separates that outcome from the rest. His books, Profit First and Clockwork among them, have sold between 1.5 and 1.8 million copies across 30 languages, built on frameworks tested inside real businesses rather than theory.

Listen to the full episode on Apple Podcasts:https://podcasts.apple.com/us/podcast/136-building-for-tomorrow-leadership-that-will-outlive/id1800769225?i=1000791278323

Listen to the full episode on Spotify: https://open.spotify.com/episode/1VIvLMPPAajdaZIBjufawy?si=tNln-f8GTmulL4iyXAy-yA

Full Episode: Link in the comments
Want to be a guest on the podcast? Link in the comments

10/15/2026

Going from $1 million to $10 million isn’t about working harder. It’s about changing your job.

On Growing Up B2B, Nitin Khanna, CFA, Founder and President of N3 Business Advisors, put it simply: stop trying to be the best at everything. Become the best at finding the right person for each role, then give them room to do it.

Which part of your business are you still holding onto that someone else could do better?

Listen to the full episode on Apple Podcasts: https://podcasts.apple.com/us/podcast/140-exit-ready-construction-building-value-beyond-the/id1800769225?i=1000793652688

Listen to the full episode on Spotify: https://open.spotify.com/episode/6NStuFq1pIbrr6bEprv43l?si=CPOK_t4JQWq0MaZVdS5E_w

Full Episode: Link in the comments
Want to be a guest on the podcast? Link in the comments

On this episode of Growing Up B2B, Shawn Kuehn, Founder of Work Faster Play Longer, and Ed Delia talk about:• Why you ca...
10/14/2026

On this episode of Growing Up B2B, Shawn Kuehn, Founder of Work Faster Play Longer, and Ed Delia talk about:

• Why you can't always sell your way out of a jam
• The risk of being so good at one thing that customers can't picture you doing anything else
• Why new ideas need more runway than most family businesses give them
• Building processes that don't depend on one person, including the owner
• His advice for next-gen leaders who see change coming: honor what worked, say it out loud, and pick one idea, not five

Shawn also talks openly about the hardest chapter: recognizing when a business has reached the end of its road. He explains how those lessons became the foundation of his work today at Work Faster Play Longer.

Listen to the full episode on Apple Podcasts: https://podcasts.apple.com/us/podcast/142-beyond-struggles-building-systems-for-family-business/id1800769225?i=1000796302474

Listen to the full episode on Spotify: https://open.spotify.com/episode/6w3xjzVg8T4w8DmzcbW992?si=gJS_BYFmQZm7rmO1lU69Ow

Full Episode: Link in the comments
Want to be a guest on the podcast? Link in the comments

10/13/2026

On this episode of Growing Up B2B, CEO Charles D. Hatley shared the mindset behind that growth, and it was not a tactic. He compared building a business to being in a marriage: it takes hard work, compromise, and the willingness to give grace on the days that go badly. He talked about the months, even in a great year, where the numbers run red at the bottom, and about not taking it personally when people try to take advantage of what you have built.

Listen to the full episode on Apple Podcasts: https://podcasts.apple.com/us/podcast/135-protecting-your-family-business-legal-strategies/id1800769225?i=1000790929583

Listen to the full episode on Spotify: https://open.spotify.com/episode/72QGSKjqrkQb96I174Gg1G?si=QI624i4-TDWMXTOZ5Ze02A

Full Episode: Link in the comments
Want to be a guest on the podcast? Link in the comments

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295 US 22E, Suite 104
Whitehouse Station, NJ
08889

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