Digital Transformation Blueprint

Digital Transformation Blueprint Digital Transformation is hard and traditional experiences don't necessarily lead to success. We have done it and can help guide you.

08/08/2019

Who should lead the digital transformation in your business? There is no clear answer based on industry views. I've posted several articles that argue for the CMO, the CIO and the CFO. There are many more. The answer? Don't bring in a hired gun. You have the leader that you need, but you need a coalition of leadership across disciplines to pull this off.

Digital transformation is all about the customer, so we should look to the CMO to lead,
08/08/2019

Digital transformation is all about the customer, so we should look to the CMO to lead,

A new report from Altimeter explains the biggest initiatives for digital transformation in the enterprise, and shows that customer experience is its biggest driver.

CIO's should be in charge of digital transformation - right?  There is an argument to be made.
08/08/2019

CIO's should be in charge of digital transformation - right? There is an argument to be made.

IT executives, with their view into technology's potential, are leading key innovation efforts, and it looks like more of their peers will do the same.

It seems that functions are making the argument that their team should lead digital transformation.  Check this article ...
08/08/2019

It seems that functions are making the argument that their team should lead digital transformation. Check this article and the post below to see the view from the finance perspective.

Chief Financial Officers are squarely in the middle of digital transformation efforts, deciding what funding requests to prioritize and how much to invest.

An insightful look at what digital transformation is (and is not) and what you should be thinking about to succeed,
08/08/2019

An insightful look at what digital transformation is (and is not) and what you should be thinking about to succeed,

Digital transformation: what it is, why it matters, and what the big trends are.

Focus on the people rather than just the tech to drive success in transformation.  They, after all, drive the business a...
08/08/2019

Focus on the people rather than just the tech to drive success in transformation. They, after all, drive the business and are the keys to ultimate success.

Digital transformation is human transformation

Playing by the old rules has consequences.  Industries are being disrupted by companies that understand how to work in t...
08/08/2019

Playing by the old rules has consequences. Industries are being disrupted by companies that understand how to work in the digital world. This take helps to see the results of status quo.

The disruptive force of technology is revealing its influence in the average lifespan of companies on the S&P 500.

Great article that counsels against the big win but rather suggests that you focus on incremental steps and build small ...
08/08/2019

Great article that counsels against the big win but rather suggests that you focus on incremental steps and build small wins towards your goals. You should not try to transform all at once.

Setting micro-goals can bolster the success of your digital transformation by satisfying stakeholders' need to see progress and creating flexibility.

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