14/05/2024
𝐇𝐨𝐰 𝐈 𝐰𝐞𝐧𝐭 𝐟𝐫𝐨𝐦 𝟏𝟕𝐊 𝐟𝐨𝐥𝐥𝐨𝐰𝐞𝐫𝐬 𝐓𝐎 𝐙𝐄𝐑𝐎
At the beginning of the Pandemic in 2020, I was living in Thailand when my business hit a low point. I started to feel a block around marketing weight loss.
I kept pushing. I did a copywriting course, I joined a mastermind and hired a business coach. I unlevelled my mindset, repositioned my offers, and felt excited about my business again.
During this time when so many businesses failed, I scaled to a consistent $25-30K/month, rebranded my biz, built a team, and hired support coaches. We streamlined so I could work with an unlimited amount of clients, who were getting epic results.
I was ready to take on the world!
I set a goal to hit a Million. 💰
It seemed to be everyone’s goal in the mastermind, so why not?
For the first time, it actually felt possible.
And I was hustling.
At the same time, I completed a somatic training that deeply shifted something in me. It introduced me to feminine principles and changed how I viewed female bodies.
It made me realize that I’ve outgrown the weight loss niche, but business-wise it didn’t make sense to quit, so I kept scaling.
One day I was driving home from a photoshoot; I felt on top of the world. As I was taking a turn, my motorbike’s wheel broke and punctured through the tire. The next moment I’m lying on the hot asphalt, with blood everywhere…
For the next couple of months, I was couch-bound, but I didn’t let this stop me. I was preparing for the NEXT launch.
We replicated our well-refined system, yet from the perfect webinar, NOT ONE person signed up.
The same thing happened with the next launch.
And the next.
Anything I put out, turned to flop.
I was dumbfounded.
Out of nowhere, a family friend, a spiritual teacher from across the world reached out and said she had a message for me if I was open to hearing it.
At this point, I was ready for any explanation.
She said, “I can’t understand the words of your posts, but every image I see from you on social media feels inauthentic.
It’s all about you and your ego.
It’s time to change what you’re doing and step into your real dharma: service and contribution.
And work on Shedding your ego.”
I was triggered…
“Me inauthentic?? I’m helping people. I’m changing women’s lives and making money at the same time. What’s wrong with that?!”
I got off the phone and started reflecting.
I asked myself if this were true, WHERE in my life and in business I’m being inauthentic. I made a list.
By the end, it was clear that I was not in alignment to keep teaching weight loss.
I bought a ticket back to Bali. I had to get therapy so I could take a break from my business, that’s how much of a workaholic I was.
I traveled to a remote island and sat on the beach to reevaluate. I realized I was riddled with guilt and anxiety about not doing anything.
𝐈 𝐬𝐚𝐰 𝐡𝐨𝐰 𝐬𝐭𝐫𝐨𝐧𝐠𝐥𝐲 𝐈 𝐰𝐚𝐬 𝐚𝐬𝐬𝐨𝐜𝐢𝐚𝐭𝐢𝐧𝐠 𝐦𝐲 𝐰𝐨𝐫𝐭𝐡 𝐰𝐢𝐭𝐡 𝐡𝐨𝐰 𝐦𝐮𝐜𝐡 𝐈 𝐰𝐚𝐬 𝐝𝐨𝐢𝐧𝐠, 𝐜𝐫𝐞𝐚𝐭𝐢𝐧𝐠, 𝐚𝐧𝐝 𝐞𝐚𝐫𝐧𝐢𝐧𝐠.
So I decided to shut down my business and went on a sabbatical.
A few months later, I felt inspired to start a podcast called Beyond Beauty to support the women who were still seeking external validation through changing their appearance, to finding their innate beauty and worth.
Since Instagram didn’t let me change my verified handle and the name was so contradictory to my new message, I said goodbye to my page with 17K followers and started a new one from scratch.
My ego did not like this, but it felt like the right thing to do.
I was learning to let go and lean into surrender. A few months later, I fell in love with someone I’ve known for 5 years.
Four months later, we fell pregnant (despite both being diagnosed infertile), and we had the most beautiful baby boy who turned my life upside down and now I’m passionately studying to become an Aware parenting instructor.
Becoming a Mother has been truly the most rewarding thing that ever happened to me.
I couldn’t be happier!
Why am I sharing this?
It's vital to acknowledge when things no longer align with our path and let them gracefully fade away. Just like the seasons, creation follows cycles, with winter signifying a time of necessary closure. Without this phase of letting go, the opportunity for rebirth may never arise.
We can't dictate the duration of our "winters," sometimes it takes years to discover our true passions.
Embracing release is far gentler than being thrust into change by Universal forces.
Reflecting, I've come to understand that genuine success transcends superficial metrics like followers or the numbers on a Stripe account.
It resides in the harmony between our actions and values, and the authenticity of our connections. My journey has led me back to my core purpose, reminding me to trust in the wisdom of surrender and the liberation found in letting go.
I know I'm not alone with my journey.
I’d love to hear if you have your own story of death & rebirth.
