WhichWay, Darwin (2026)

20/01/2026

We've officially launched CATSI in Action this week with our first Yarning Circle 🧡

A group of Aboriginal founders came together to connect, share, and support each other.

Open conversations.
Shared learning.
No doing business alone.

The purpose is simple 👇🏽
Build relationships first.
Grow strong networks.
Create peer support through shared experience.

This is where confidence grows.
This is where clarity starts.

Who CATSI in Action is for
CATSI in Action is for ORIC-registered Aboriginal businesses and corporations.

How CATSI in Action supports you 🧭

• Governance and compliance support
• Grant and funding pathway guidance
• Financial management for accountability and reporting
• Business strategy, systems, and practical resources
• Ongoing education to strengthen decision-making
• Tools and resources to stay organised and informed

Access is simple.

✔ Monthly subscription
✔ Cancel anytime
✔ No ongoing commitment
✔ Use what you need, when you need it
✔ Grow at your pace
✔ Access to trusted professionals as your business requires

CATSI in Action is about staying connected, staying informed, and building capability over time.

CATSI in Action. STRONGER TOGETHER!

Learn more: https://whichway.b-i-g.com.au/catsi-in-action/

10/12/2025

Sharing something I’ve been doing in my business that’s worked well, in case it sparks ideas for anyone else.

Instead of offering discounts, I use holiday accommodation vouchers as incentives. The perceived value is high because the retail value sits around $1,000, but the cost is low due to hotel partnership arrangements. Clients feel spoiled and I protect my pricing. Win-win.

I’ve used these vouchers in a few ways.
• When someone pays upfront.
• When they choose the top tier option.
• As a reward for referrals.
• As a bonus instead of discounting.
• As a thank you for ongoing loyalty.

It’s also flexible across industries:
• Retail: Buy the couch, get a holiday.
• Trades: Book the reno, go relax while we make the mess.
• Event or wedding planner: Book with us, honeymoon sorted.
• Consultants: Want engagement early or upgrades, add a holiday bonus.

One idea I hadn’t thought of until recently came from a client. She ordered six vouchers as staff Christmas gifts. Her words were, “They have worked their guts out and deserve something special.” We wrapped them as Christmas bon bons for a bit of fun and season vibes. She was buzzing with excitement to hand them out and give her team something memorable.

It landed. Staff felt valued. No one forgets a gift like that.

What I like most is how emotional the response is. People link holidays with rest, reward, time with loved ones, and celebration. That emotional anchor moves behaviour far faster than a discount ever has.

If you’re working on culture, retention, loyalty, or better client behaviour, this might be something worth testing. Hope this tidbit gets the creative wheels turning. Just sharing something practical that has worked for me.

If anyone uses other non-discount incentives, I’d love to hear them.

09/12/2025

For Startups & Small Businesses: NSW Grant Opportunity – 12 Dec Webinar

The NSW Government has launched new funding rounds for MVP Ventures, a major grant program supporting startups and small businesses to accelerate the development and commercialisation of innovative products. If you are planning to build, test, or refine a new product in 2026, this program may be worth exploring.

To help founders understand the opportunity, you're invited to a free online information session this Friday.

MVP Ventures Info Session (Free)
Hosted by: Lisa Erhart from Funding4Growth
• Date: Friday 12 December
• Time: 11:00 AM AEDT
• Format: Online
• Register: https://www.funding4growth.io/grantready-live

What is MVP Ventures? (Program Snapshot)
MVP Ventures is a NSW Government initiative designed to help early-stage and scaling ventures bring innovative products closer to commercial reality. Key features include:

Funding available:
• 20,000 to 50,000 dollars for general applicants, 50 percent co-contribution
• 20,000 to 75,000 dollars for women-led, regional, or Aboriginal or Torres Strait Islander-led businesses, 25 percent co-contribution

Who can apply:
• Incorporated NSW-based businesses with 10 or fewer FTE
• Turnover of 400,000 dollars or less for each of the last three years
• Businesses that hold, or have the right to commercialise, their IP
• Ventures developing a new or meaningfully different product

What the grant can fund:
• Wages and contractor costs, project-specific
• Prototyping, testing, and materials
• Compliance and regulatory approvals
• IP-related legal costs, capped
• Limited domestic travel

Not funded:
• Marketing
• Rent
• Accounting or legal fees, general
• Product launch costs
• Business-as-usual expenses

What counts as “innovation” under MVP Ventures?
Innovation is a core assessment criterion. Under this program, innovation means your product must be:

• New or meaningfully different from current market options
• Addressing a genuine problem backed by credible evidence
• Offering a distinct competitive advantage, technology, process, model, or capability
• Supporting priority innovation areas such as AI, digital transformation, clean technologies, advanced manufacturing, and supply chain resilience
• Positioned to advance along the commercialisation pathway, often TRL 4 to 7

Assessors look for clarity around why this matters, who needs it, and why now.

The 3 Industry Policy Missions that guide assessment
MVP Ventures directly supports the NSW Government’s Industry Policy and Innovation Blueprint 2035. Applications are assessed in the context of how well they align with at least one of the following state missions:

1. Housing
Innovation that improves affordability, availability, or construction efficiency. Examples include new building materials, modular solutions, digital planning or compliance tools, or technologies that accelerate delivery.

2. Net Zero and Energy Transition
Solutions that support emissions reduction, clean energy adoption, circularity, or resource efficiency. Examples include green tech, AI-enabled energy optimisation, waste innovation, low-carbon manufacturing processes.

3. Local Manufacturing and Supply Chain Resilience
Products that enhance NSW’s manufacturing capability, productivity, or sovereign supply chain security. Examples include advanced manufacturing tools, automation, robotics, high-value prototyping, new materials, digital manufacturing technologies.

Projects that clearly advance one or more of these missions often score more competitively.

What the session will cover
• What MVP Ventures is and how it differs from other startup grants
• The full eligibility criteria and common misconceptions
• What “innovation” actually means under the program
• How to align your product with the NSW Industry Policy missions
• What assessors look for in innovation, commercialisation, and deliverability
• Documentation required before applying
• Frequent applicant mistakes and how to avoid them
• Live Q and A

This is a practical, accessible session designed to help founders quickly understand whether the program is a fit and what steps to take next.

If you think this would be useful to your community, please feel free to share the link.

27/10/2025

📣 Heads up – ATO deadline for ORIC corporations!

If your corporation is registered under ORIC but not yet registered with the ACNC, you still need to lodge your ATO Not-for-Profit Self-Review Return by 31 October each year.

This return confirms your income tax exemption and keeps your ATO records up to date.
Failing to lodge could mean losing that exemption.

To make it easier, we’ve broken down the process in a simple step-by-step guide covering:
✅ Updating ABN and associate details
✅ Setting up myGovID and linking through RAM
✅ Reviewing your eligibility
✅ Lodging online or by phone

👉 Read the official ATO guide here:
https://www.ato.gov.au/businesses-and-organisations/not-for-profit-organisations/statements-and-returns/nfp-self-review-return-reporting-requirement/how-to-lodge-the-nfp-self-review-return

💡 Need help lodging or staying compliant?
WhichWay offers full Compliance Reporting services for ORIC, ACNC and ATO obligations.
Email [email protected] to find out how we can support your corporation.

Keep your corporation strong, compliant, and ready for funding.

30/09/2025

✅ Just wrapped up two big days at the Corporate Governance Workshop with ORIC in Coffs Harbour.

Being in that room with other Aboriginal and Torres Strait Islander corporations reminded me why this work matters – strong governance isn’t just “ticking compliance boxes,” it’s about building confidence, protecting culture, and making sure our businesses last for generations.

A few key takeaways I’m walking away with:
✨ The Rule Book is your compass – it’s not a shelf doc, it’s the living guide that keeps members and directors on track.
✨ Registers are forever – unlike tax or employee records with 5–7 year rules, the Member Register holds your story and legacy.
✨ Decisions need clear records – resolutions and minutes aren’t red tape, they’re your protection and proof.
✨ Good governance = strong communities – when we get this part right, it flows through to everything else.

Proud to have completed this step for WhichWay Indigenous Corporation and excited to keep walking alongside mob to make governance a strength, not a stumbling block.

💬 Who else has been through one of these workshops? What stuck with you?

25/08/2025

“Can my business become a place where I employ my family and community?”

If you’ve asked yourself that,
Not just how to make money,
But how to make a way for others…

You’re already a leader.

You’re not just dreaming of success for yourself.
You’re dreaming of a kitchen full of job applications from your cousins.
A café where your niece learns what confidence tastes like.
A project where the young ones feel proud just being part of something bigger.

And yes!! It is possible.

But not with hustle alone.
Not with just a dream and an ABN.

To employ your community, you need structure.
The kind that opens doors, protects you legally, and makes funders take you seriously.

You need something strong enough to carry your vision.
Something that aligns with your values, honours your culture, and builds stability for the long run.

That’s where WhichWay comes in.

We don’t tell you what your community needs, you already know that.
We just make sure your business is set up to make it happen.

Because the kind of leadership you’re walking with?
It deserves more than survival.
It deserves systems, support, and strength.

💬 Drop a “FOR MY COMMUNITY” in the comments if you’re building something that’s bigger than yo and you’re ready to get it right, from the inside out.

We’ll help you build it strong.
Not just for now but for generations to come.

18/08/2025

“I want to build a business that makes money, but I’m not willing to lose my culture to do it.”

If that’s you, read this twice.

Because most of the business advice out there?
It’s not made for you.
It’s made for profit-first, values-later models.
For systems that say, “Culture is beautiful... just keep it out of the budget.”
Nah.

At WhichWay, we do it differently.

We start with your purpose.
Your story.
Your responsibility to your mob.
And then we help you wrap the right structure around it, so it’s protected, powerful, and profitable.

Because let’s be clear:

💥 You can lead with culture AND run a sustainable business.
💥 You can receive funding AND stay true to your vision.
💥 You can grow AND bring your people with you.

But only if the foundation is built right.
The right structure changes everything.
It lets you access grants because of your impact, not in spite of it.
It lets you grow in a way that multiplies what matters most.
It makes your values your superpower, not your obstacle.

💬 Comment “CULTURE & COIN” if you’ve ever felt like you had to choose between the two.

We’ll show you how to build something that honours both and lasts generations.

11/08/2025

🔥 Is there anyone out there that really gets what I'm trying to do in my business? 🔥

Because I’m not here to play small.
I’m not here to tick boxes, follow trends, or chase someone else’s version of success.

I’m here to create a generational shift.
To build something that honours my ancestors and sets a new standard for my babies, and their babies after that.

I’m building a business that carries my culture, my values, my vision.
Not just a brand — a legacy.
Not just income — impact.

But let me be real:
Sometimes it’s lonely as hell.
People see the surface , the website, the socials, the ABN.
But they don’t see the fire in my gut, the weight I carry, the why behind it all.

They don’t see that I’m trying to change the system, not just work within it.

So if you’re a woman doing the deep work...
The kind that rewrites stories.
Breaks cycles.
Builds businesses that feel like home...

I see you.
I honour you.
And I’m walking this path with you.

We’re not here to blend in.
We’re here to blaze trails.

Are you....?

🔥 READY for IMPACT 🔥
Show me your fire 🔥

10/08/2025

Celebrating a well-deserved win for Temali Howard, Jackson, and the Blak Tapas team! 🎉

We’ve had the privilege of walking alongside them on their journey, witnessing their growth, resilience, and the powerful impact they’ve created through Blak Tapas.

From vision to reality, they’ve built something that not only delights tastebuds but transforms lives.

Congratulations on this incredible achievement — we’re trhilled to see you recognised for the difference you’re making. 🙌✨

06/08/2025

To the Matriarch in the Making…

You weren’t born into a legacy of business.

You’re becoming it.

And that? That takes guts, vision, and the kind of strength most people can’t see, but your mob will feel for generations.

You're not just starting a business.
You're rewriting the story.
For your kids.
For your nieces.
For your whole community.

You’ve hustled. You’ve juggled. You’ve figured out more on your own than most people realise.

But you also know this:
🛑 You’re done guessing.
🛑 You’re not here to “just survive.”
🛑 You’re ready for something deeper.

You're here to build with structure.
To lead with culture.
To make meaning and money without burning out.

And you're not alone anymore.

That’s why WhichWay exists to walk beside women like you.
Not above. Not behind.
Beside.

To help you set up:
✔ A structure that protects your vision
✔ Systems that support your growth
✔ A legacy your mob can stand on

Because leadership doesn’t wait for perfect conditions.

It starts with one move.
One decision.
One matriarch who says:

It stops with me. And it starts with us.

✨Tag a woman who’s building something bigger than herself.

Let her know: we see her. We’ve got her back.

04/08/2025

“For First Nations Women Who Know Their Business Was Meant for More”

You’re not just doing this for yourself.
You’re doing it for the ones who came before you and the ones watching now.

Your kids.
Your nieces.
Your community.
They’re not just hoping you succeed... they’re watching to see what’s possible.

Because when one matriarch rises,
she makes it safer for others to rise with her.

And that’s exactly what you’re building
Not just a business, but a blueprint.

A path forward rooted in culture, led with courage, and built to last.

That’s why WhichWay exists.
To walk beside First Nations women like you, not above, not behind.

We help you set up your business with:
✔ The right structure for growth and funding
✔ Support that’s culturally safe and straight-talking
✔ Systems that protect your vision and lighten your load

So you can:
✨ Access grants and contracts that change everything
✨ Stop doing it all alone
✨ Build a business your mob can be proud of, and inherit

Because this isn’t just about business.
It’s about legacy.
And legacy doesn’t wait for perfect conditions.

It begins with one decision.
One move.
One woman who says: It stops with me. And it starts with us.

📞 Book your FREE Strategy Call now or DM me for more info.

https://link.b-i-g.com.au/widget/bookings/ready-for-impact-free-strategy-call
Let’s set it up right; with strength, with structure, and with cultural integrity.

04/08/2025

Let me tell you something that most mainstream advisors don’t understand...

Your business doesn’t have to be big.
It has to be aligned.

Grants aren’t always about size, they’re about purpose, structure, and potential for impact.

And if you’re showing up, creating something for community, mentoring others, reinvesting into your people, you’re already building something powerful.

But here’s the kicker:
🔸 Without the right structure, you can be overlooked.
🔸 Without the right words, you get lost in the pile.
🔸 Without the right strategy, your brilliance stays invisible.

That’s where READY for IMPACT steps in.
We walk alongside First Nations women in business to help you access the frameworks that open doors.
💥 Grants.
💥 Funding.
💥 Long-term sustainability.

You don’t need to be “big enough.”
You just need to be set up right.

WhichWay

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