14/05/2025
Why Sustainable Packaging Is No Longer Optional: How Brands Can Future-Proof with Eco Solutions Like JomoPak
As we traverse a new dawn in our social, political and economic climate, our values are scrutinised through the lens of climate urgency and defined by ethical consumerism and business accountability. This is a telling indicator that one thing is clear; the way we package our products says as much about our values as the products themselves.
In South Africa alone, packaging waste accounts for a significant portion of landfill material, with plastic being the biggest culprit. Globally, over 300 million tonnes of plastic are produced every year and less than 10% is recycled. For businesses, this presents both a challenge and an opportunity in a society that has adopted an ‘adapt or fall behind’ culture.
