Beefmaster SA

Beefmaster SA The South African Beefmaster is handcrafted by selection for the tough Southern African conditions. Adaptable • Fertile • Profitable
Since 1986

What is a Beefmaster
Beefmaster is a synthetic breed that is genetically composed of ± 50% Brahman, 25% Hereford and 25% Shorthorn blood. The result was the Beefmaster that inherited the best characteristics of each individual breed. This was achieved after years of selective breeding, careful experiments and vicious culling of unwanted animals. Throughout the history of the Beefmaster breed the m

ain objective was meat production. The best cattle produce the most high quality meat at the lowest cost, which means more profit. The breeding and management program that is followed is based on nature's oldest law: "Survival of the fittest." Upon selection six characteristics are required. The required economically important traits are: fertility, temperament, weight, conformation, hardiness and milk production. Fertility
Fertility is the most important economic trait that should be considered in the selection of beef cattle. Every female two years and older, should wean a good calf every year under natural veld conditions, if not, she should be culled. Heifers are mated for the first time at age 12-15 months. All age groups are bred under veld conditions and pastures, in a breeding season of about 60 to 90 days. Each female must become pregnant and wean a calf with a weaning index above 90 otherwise she will be culled. No excuses and no exceptions. On the bull's side, fertility means the ability to cover the most cows during the breeding season. This emphasis on fertility, will lead to increased profits. Temperament
Docile cattle are easier and cheaper to handle, have better growth and achieve better prices. Docile cattle also cause less injury and loss of weight and require less labour. Beefmaster cattle are known for their easy handling, although a cow's mothering ability and protection of her calf should not be confused with bad temperament. Beefmasters are gentle, intelligent cattle and respond to the treatment they receive from their owners. Cattle with good temperament are a pleasure to work with and are more profitable. Differences in temperament are already observed before weaning and calves with poor temperament are culled at weaning. After weaning temperament is constantly monitored and animals that show unacceptable behaviour are culled. Weight
The heavier a calf weighs when it is marketable the more profitable it is for the owner. Weaning weight largely reflects the milking the ability of the dam, but also gives an indication of the calf's own growth potential. Post-weaning gain is an indication of the ability of the calf to gain weight, it is based on the calf’s own genetic potential. Calves are reared under identical veld conditions and selection takes place based on weaning weight, yearling weight and weight at 18 months. Official SA Studbook data is used. All calves with an index below 90 are culled. Herd sires are selected based on their individual performance for growth. Bulls with above average weaning weights and post-weaning gain will transmit these traits genetically to their offspring. During the final selection of herd bulls their dams’ estimated breeding values as well as each bull’s own estimated breeding values are considered. After the initial selection for weight gain females are not culled on their own weight, but for weaning a light-weight calf. Beefmaster bulls can change the profitability of your farming enterprise. They produce good calves with heavy weaning and yearling weights. Conformation
Conformation is defined as "type on the hook”, and not “type on the hoof". The ideal conformation is exemplified by that animal whose carcass will yield the most kilograms of tender lean beef per kilogram live weight. Visual characteristics are also evaluated, a bull should show masculinity, a clean underline, optimal scrotum size, outstanding musculature, and have ample length. A cow must be a feminine, have a strong functional udder, with good teats. Bulls and cows that show any signs of structural defects such as problems with feet and legs are culled. Hardiness
Hardiness is genetic trait that can be measured by continued production and longevity. Hardy cattle has the ability to stay healthy and produce under veld conditions and in different climates with very little assistance. Individual animals that have the ability to carry on their relentless production assignment year after year with minimum assistance. A bull must remain attentive and fertile and be able to cover cows for several years. Cows must produce an acceptable calf each year. Milk production
Beefmaster cows are selected for milk production by evaluating the weaning weights of their calves. More milk means heavier calves at weaning. A cow must suckle her calf for 7 months or more, and maintain her own body under veld conditions. Udders have a big influence on milk production and should be well developed with uniform teats. Good udders are compact and have a great capacity, well attached but should not have a fleshy appearance. Bulls from a carefully selected herd are likely to breed daughters with good milk production and should transfer the characteristics which they inherited from their mothers to their offspring. Weak calves as well as their mothers should be culled. Beefmaster are characterized by their milking ability. The most profitable way for the growth of a calf is the proper use of it’s mother’s milk.

Rhenostervallei & Beef On Grass Beefmasters – 12de produksieveiling📅 12 Sep 2026 | ⏰ 11h00📍 Warmbad Veemark, Bela Bela🚛 ...
27/08/2026

Rhenostervallei & Beef On Grass Beefmasters – 12de produksieveiling

📅 12 Sep 2026 | ⏰ 11h00
📍 Warmbad Veemark, Bela Bela
🚛 Gratis aflewering binne 500km radius
💻 Bie aanlyn via SwiftVee



26/08/2026
“These 2 sons of BOS19-9366 are what we are striving to breed. Well balanced, deep bodied, with soft muscling, great cap...
23/08/2026

“These 2 sons of BOS19-9366 are what we are striving to breed. Well balanced, deep bodied, with soft muscling, great capacity and figures to match this.

Come 27th August they could be yours on the Pleasant View production sale at the Swartberg sale yards.” - Clark Rattray, Pleasant View Beefmasters



21/08/2026

5 Dae om te gaan tot die 𝟯4𝘀𝘁𝗲 𝗪𝗢 𝗕𝗘𝗘𝗙𝗠𝗔𝗦𝗧𝗘𝗥𝗦 Genetika 𝗩𝗘𝗜𝗟𝗜𝗡𝗚! | 5 Days to go till the 𝟯4th 𝗪𝗢 𝗕𝗘𝗘𝗙𝗠𝗔𝗦𝗧𝗘𝗥𝗦 Genetics 𝗔𝗨𝗖𝗧𝗜𝗢𝗡!

Laai die Meerkat 𝗮𝗽𝗽 af om te kan registreer en bie of bie op ons
𝘄𝗲𝗯𝘄𝗲𝗿𝗳 | Download the Meerkat 𝗮𝗽𝗽 to be able to register and bid or bid on our 𝘄𝗲𝗯𝘀𝗶𝘁𝗲: https://auctions.meerkatonline.co.za/auctions/1852

𝗩𝗶𝗿 𝗺𝗲𝗲𝗿 𝘃𝗲𝗶𝗹𝗶𝗻𝗴𝘀𝗶𝗻𝗹𝗶𝗴𝘁𝗶𝗻𝗴 𝗸𝗼𝗻𝘁𝗮𝗸 | 𝗙𝗼𝗿 𝗺𝗼𝗿𝗲 𝗮𝘂𝗰𝘁𝗶𝗼𝗻 𝗶𝗻𝗳𝗼𝗿𝗺𝗮𝘁𝗶𝗼𝗻 𝗰𝗼𝗻𝘁𝗮𝗰𝘁:
Frans: 072 214 6300
Cloete: 082 348 9555
Willem: 072 513 4810

𝗩𝗶𝗿 𝘁𝗲𝗴𝗻𝗶𝗲𝘀𝗲 𝗯𝘆𝘀𝘁𝗮𝗻𝗱 | 𝗙𝗼𝗿 𝘁𝗲𝗰𝗵𝗻𝗶𝗰𝗮𝗹 𝗮𝘀𝘀𝗶𝘀𝘁𝗮𝗻𝗰𝗲:
Mariaan: 064 214 7487

21/08/2026

Digital Catalogue - Digitale Katalogus

Address

118 Stamboek Building, Henry St, Westdene
Bloemfontein
9301

Opening Hours

Monday 09:00 - 17:00
Tuesday 09:00 - 17:00
Wednesday 09:00 - 17:00
Thursday 09:00 - 17:00
Friday 09:00 - 17:00

Telephone

0514100935

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