Anthropology

Anthropology Consumer Marketing Specialists In a world inundated with in-your-face messaging and interruption, we believe a well-timed whisper is more powerful.

Because real engagement isn’t solely dependent on technological innovation, but human emotion. We delight in the opportunity to stir up sentiment, the kind that leads to action and sparks genuine brand loyalty.

Is SMS marketing still relevant in 2018?
11/07/2018

Is SMS marketing still relevant in 2018?

SMS Marketing in 2018 Ask any consumer on the street, and the answer would likely be no. In reality, the statistics tell a much different story. The benefit to using SMS The benefit to using SMS is that you are able to reach your customer or target market immediately, it’s a direct link between yo...

So you've heard all the fuss doing the rounds about the Eu's GDPR legislation coming into effect? What does this mean fo...
29/05/2018

So you've heard all the fuss doing the rounds about the Eu's GDPR legislation coming into effect? What does this mean for South African companies, and why should you care?

Alison Treadaway explains why South African companies should care about GDPR.

Email was still brands’ preferred medium to communicate with customers last year, and will continue to be so well into t...
22/05/2018

Email was still brands’ preferred medium to communicate with customers last year, and will continue to be so well into the future. Are you using any of these email tactics in your marketing strategy?

We specialise in #1 Personalisation and List Segmentation! and we look forward to seeing more exciting email interactivity in South Africa.

What's on the horizon for email marketers this year? Columnist Scott Heimes shares his predictions on the email marketing trends that will take shape in 2018.

It’s a scented candle kind of day in the office today. Warming aroma therapy to inspire us on a chilly Monday morning 🌸
21/05/2018

It’s a scented candle kind of day in the office today. Warming aroma therapy to inspire us on a chilly Monday morning 🌸

So proud of what this little company has achieved in 2017! Well done team!You don’t need a huge staff compliment to do b...
11/12/2017

So proud of what this little company has achieved in 2017! Well done team!

You don’t need a huge staff compliment to do big things. You just need the right people.

07/11/2017

A brilliant vid, with some epic responses :)

Great creative direction 10X !

Direct marketing works; we've known this for a long time!Here is a great piece we found on Bizcom:"Direct marketers own ...
14/07/2017

Direct marketing works; we've known this for a long time!
Here is a great piece we found on Bizcom:
"Direct marketers own their own channel – their email, cellphone number or postal database – and they control the conversation. Direct response means that the same marketers are able to gauge their consumers interest in real time, and make adjustments to the offer and the marketing copy quickly in return."
http://www.bizcommunity.com/Article/196/14/164679.html…

Despite the bad reputation, there is hardly a business on the planet today that has not adopted some form of direct marketing, writes Bronwyn Williams...

Pretty pink tea between clients 💗
01/03/2017

Pretty pink tea between clients 💗

Guess where we are today...
27/02/2017

Guess where we are today...

We always love visiting our clients in Woodstock. Also to take some timeout and enjoy the scenery.
14/02/2017

We always love visiting our clients in Woodstock. Also to take some timeout and enjoy the scenery.

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