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Monday 08:00 - 17:00 Tuesday 08:00 - 17:00 Wednesday 08:00 - 17:00 Thursday 08:00 - 17:00 Friday 08:00 - 17:00

Pragmattica Consulting

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Pragmattica Consulting

Contact information, map and directions, contact form, opening hours, services, ratings, photos, videos and announcements from Pragmattica Consulting, Business consultant, Cape Town.

Amanda Louw Bester is the founder of Pragmattica, an independent Digital Consulting Company offering services in Digital Consulting & Advisory, Skills Development Training, and Recruitment for the digital media industry.

09/04/2026

Did you know there's an entire category of businesses completely underserved by the consulting industry?

Accenture. McKinsey. Deloitte. They're BIG, they're great — but they play in the enterprise world. If you're an SME, a startup, or a scale-up, they're simply not built for you.

Pragmattica Consulting was created to change that.

We specialise in go-to-market strategy, marketing, and monetisation for growing B2B businesses. Think of us as your outsourced Chief Marketing Officer — without the full-time salary.

We'll help you answer the questions that matter most:
→ Who is your real customer?
→ How do you take this to market without burning your budget?
→ What does a profitable commercial model actually look like for your business?

Got a product, a startup idea, or a business that's growing faster than your strategy? Let's have a conversation.

👉 Book a 1-hour consultation: email: [email protected]

10/03/2026

Some of the most common patterns I see with clients happen when businesses respond to their marketing and sales challenges by doing more; more platforms, more budget, more content, with very little to show for it in the end.

The problem is rarely the budget or the platforms. It's the absence of a lean, integrated strategy holding everything together.

If you've hit a ceiling and need a fresh set of eyes to help you assess what's not working, let’s chat!

Sometimes the best briefs come from being brave enough to admit that what you’re doing isn't working anymore.

26/03/2025

The BigFive Digital Summit is rolling up fast. Join us in May in beautiful Cape Town.

We have an amazing lineup of speakers, including Pragmattica Consulting's Amanda Bester, who is a moderator and co-organizer of the Summit.

At the Summit, Amanda will lead the panel, “Go to Market Strategies and Tactics for SMEs: Harnessing the Power of Technology” featuring Remi Du Preez, Nadia Toffar, Bernadene Appalsamy, and Timukudze Shoko.

Over the years, the BigFive Digital Summit has consistently offered some of the best content and networking on Africa's tech events landscape.

The Summit is not the kind of event where you get lost in the crowd. At the Summit, you meet and get to know everyone in the crowd.

Review our agenda and book your tickets here: https://qkt.io/8k8RM2

And use the promo code BIGFIVEAMANDA at checkout for a 25% discount.

04/11/2024

Join me at Africa Tech Festival 2024! 🚀🌍
I'll be chairing The AI Summit Headliners Stage on Tuesday 11 Nov
Join me and 15,000+ attendees for Africa's biggest tech conference and explore these 4 exclusive anchor events:
📡 AfricaCom - Dive into telecoms, connectivity, digital infrastructure, and sustainable development.
🌐 AfricaTech - Explore groundbreaking technologies transforming African industries.
🚀 AfricaIgnite - Empowering entrepreneurs to drive positive change in Africa and beyond.
🤖 The AI Summit Cape Town - Discover Cape Town's rise as Africa’s innovation hub.
➡️ Want to join me? Get your tickets here: https://lnkd.in/dKtPchFD

16/10/2024

We recently conducted a Low-Cost Test campaign with a Non-Profit who’ve spent over 2 years advertising on Facebook but found stagnation in performance and faced challenges in measuring the effectiveness of their ad campaigns.
Within 8 weeks we were able to deliver the following results:
- Improve their Meta campaign cost per results by 264% to previous campaigns that were optimized for the same goal.
- A 56% improvement in ad spend cost efficiency during 6-week test campaign period compared to previous 6 months of campaigning.
- Introduced a new media channel to expand their audience reach which attributed to a spike in new user registrations.
- Developed a strategy to improve tracking due to zero rating of their platform.

These improvements mean that the savings in ad spend can now be reinvested into further product development and content production, paving the way for a more omni-channel marketing initiative.
For inquiries about our Low-Cost Test Campaign Initiative, feel free to DM or email directly at [email protected] for an obligation-free consultation and quote.

05/09/2024

We're in all of next week for Summit on Thursday, 12th September, presenting a talk on "How to use Retail Media Networks to convert customers in the last step of the funnel." 🚀 It’s all about maximizing those final touchpoints and turning interest into action.
Looking forward to connecting with fellow industry leaders, marketers, and innovators. Let’s make it a week of impactful discussions and fresh insights!
DM me to set up a meeting and let's connect!
Pragmattica Digital Consulting
LeaderExSummit

24/07/2024

Are you an MD, CEO, or business owner looking to boost your online advertising performance? We understand the pain points of managing digital marketing efforts and the desire to explore and discover improvements without breaking the bank or feeling pressured into new commitments. With our low-cost test campaigns, you can optimize your existing ads or explore fresh advertising channels with tailored solutions to maximize your reach and conversions. Let us help you navigate the digital landscape efficiently and affordably, ensuring your business stands out and thrives.

10/07/2024

Introducing Pragmattica's low-cost test campaign initiative! 🎉🚀 Helping businesses run effective online ad campaigns without breaking the bank. Whether you're a startup, SME, or enterprise, we've got you covered. Get started with as little as $1400 and see real results! Allow us to elevate your digital presence together. 💼📈

10/06/2024

🌟 Exciting News! 🌟

Join us for the 3rd Annual Marketing Symposium in Gaborone, Botswana!

📅 Date: 15-16 August 2024
📍 Venue: Hotel 430, Gaborone, Botswana

We are thrilled to have Amanda Louw Bester, Founder & Consultant at Pragmatica Consulting (SA), as our keynote speaker. Amanda will be sharing insights on "Mastering the next wave of disruption - navigating the evolving landscape of marketing."

Don’t miss this chance to learn from the best in the industry and network with top marketing executives across Africa.

👉 Register now and be part of the conversation that’s shaping the future of marketing!

Register Today! Email: [email protected] Cell: +267 75263879
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19/11/2023

discussing generative and marketing for with some incredible minds in the industry.

Address

Cape Town

Opening Hours

Monday	08:00 - 17:00
Tuesday	08:00 - 17:00
Wednesday	08:00 - 17:00
Thursday	08:00 - 17:00
Friday	08:00 - 17:00

Website

http://www.pragmattica.co.za/

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