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12 Years of Walking Beside BrillianceWhen I think about the past 12 years, the story isn’t mine alone — it’s the story o...
02/09/2025

12 Years of Walking Beside Brilliance
When I think about the past 12 years, the story isn’t mine alone — it’s the story of every client who chose courage over comfort, learning over certainty, reinvention over standing still.
I’ve had the privilege of watching individuals, teams, and organisations step into growth with openness:
✅ Leaders who dared to reimagine how they serve their people.
✅ Teams who rebuilt trust and turned conflict into collaboration.
✅ Entrepreneurs who kept moving forward, even when the odds were stacked high.
✅ HR and wellness champions who believed that people are the real engine of change.
Your successes are the true milestones of Creatividad Consulting’s journey. Every certificate earned, every shift in culture, every skill mastered, every risk taken - these are the real celebrations.
If there’s a golden thread through these years, it’s not resilience or reinvention alone, but the willingness of people to show up, learn, unlearn, and grow.
To all our clients and partners — thank you. You have written this 12-year story with your commitment, creativity, and courage. 🥂
Here’s to celebrating your wins — past, present, and still to come.

Liezl van der Westhuizen

15/08/2025

Every time Dr Nadya Zhexembayeva hosts the (free) Reinvention Lab, I show up.For the past four years, I haven’t missed a...
13/08/2025

Every time Dr Nadya Zhexembayeva hosts the (free) Reinvention Lab, I show up.

For the past four years, I haven’t missed a single one — even after completing my journey to become a globally Certified Reinvention Practitioner (CRP) with the Reinvention Academy.
Why?
Because each Lab is a unique blend of world-class reinvention tools, inspiring guest experts, and the kind of energy that motivates you to take action immediately.

Now you have the chance to join the last Reinvention Lab for 2025 — free — and I’m thrilled to share my affiliate link so you can also get the Bonus Pass (worth $954) at no cost.

Here’s what you’ll receive:
* 5 daily one-hour sessions (live or replay) with Dr. Nadya herself
* A Lab Workbook with 3 powerful reinvention tools for your personal use
* BONUS #1: 90-min session on Personal Reinvention (value $290)
* BONUS #2: 2-hour on-demand workshop on Resistance to Change (value $597)
* BONUS #3: Three-month access to all replays (value $67)
https://lnkd.in/d-rk-37i

If you’ve ever wondered how to reinvent yourself, your career, or your business in a rapidly changing world, this is your moment. The guest experts Dr. Nadya brings into the Lab are not only global thought leaders but also people who make complex change feel possible — and exciting.

Her guests include Gary Graham, Dr. Farhad F Karamally, Astrid Sheil, PhD, CRP, Kerry-Jo Ford Lyn, and more!

I hope to see you in the virtual room — or hear your thoughts after watching the replays.

29/07/2025

Many leaders believe they need a new title or strategy to make an impact. But often, what we really need is a sharper micro-skill - a small internal shift that changes everything on the outside.
Liezl van der Westhuizen

Reinvention Radar | How Corporate SA Can Solve Two Crises With One Bold Move: Youth Unemployment & NPO CapacityThere’s a...
09/07/2025

Reinvention Radar | How Corporate SA Can Solve Two Crises With One Bold Move: Youth Unemployment & NPO Capacity

There’s a hidden opportunity in South Africa’s most painful statistic.

In Q1 2025, 46.1% of young adults (15–34) were unemployed. Over 58% have never had a job. And nearly 1.9 million have stopped looking entirely—disconnected, discouraged, and fading from the workforce before they’ve entered it.

But what if the answer doesn’t lie in another government scheme or once-off internship program?

What if the corporate sector is already sitting on the most elegant reinvention opportunity in the country?
A Double-Impact Model That Changes the Game

Here's the proposition:

What if corporate South Africa funded youth stipends and training fees, thereby placing those youth within the NGO/NPO sector as a workforce capacity?

This would:

✔ Provide unemployed youth with real-world experience, references, and income—closing the “no experience, no job” trap.

✔ Inject much-needed energy, talent, and digital fluency into NPOs that are struggling to deliver on their missions due to resource constraints.

✔ Allow corporates to benefit from Section 18A tax deductions, contribute to skills development targets, and strengthen their EE and BBBEE scorecards in measurable, sustainable ways.

This isn’t charity. It’s intelligent reinvention.

"When we stop trying to solve unemployment only with jobs, and start solving it with experience, exposure and relevance - we begin to design systems that work." - Creatividad Consulting

Why This Makes Business (and Social) Sense

South African businesses are under pressure to demonstrate transformation, social return, and inclusive growth. But fragmented CSI budgets, short-term learnerships, and siloed impact projects often fall short of real systems change.

This model solves for all three:

Skills Development Spend That Works: Channel your budget into tangible youth readiness programs linked to real work experience, not just classroom theory.

EE & BBBEE Scorecard Alignment: Youth employment and black talent development are scorecard pillars. This model gives you the numbers and the narrative.

Purpose-Driven Impact with Measurable ROI: Help NPOs build delivery muscle while creating future employees, entrepreneurs, and changemakers.

18A Tax Deduction Benefits: Most qualifying NPOs can issue Section 18A certificates, offering corporates additional tax relief on their contribution.

How It Works: A Reinvention Blueprint

You fund the stipend and the training fees. We handle the design, training, placement, and impact delivery.

Creatividad Consulting serves as the bridge, connecting you to a vetted national network of NPOs and NGOs ready to host and mentor youth talent. We match unemployed young people with host organisations, provide accredited training, and track development and placement outcomes. We've recently successfully customised learnerships for a multinational company, aligning the programme with their specific design needs - delivering exceptional ROI and ensuring that all participating youth were either absorbed into the company or placed elsewhere upon completion.

The process includes:

Youth recruitment & matching to NPO/NGO hosts

Accredited training (including full learnership programmes)

Job-readiness and foundational skills development

Host organisation onboarding and mentorship training

Ongoing coaching, tracking & reporting

Compliance-aligned documentation for your scorecard audits

The System Is Waiting for a Signal

Many NPOs are drowning - not in passion, but in operational strain.

Youth are disconnected - not from ambition, but from opportunity.

Your business has resources, mandates, and influence, but often lacks a plug-in point that delivers shared value.

This is that plug-in point.

“These figures (...unemployemnt rates...) represent real human suffering and unrealised potential… every South African leader must view these numbers with profound concern and renewed determination.” — John Botha

But this isn’t just a call to conscience. It’s a call to competitiveness.

Companies that align purpose with capability will attract the best talent, partners, and public trust.
What Makes This Different?

Yes - it includes a learnership.

But it is more than a learnership.

This is not about seat time or compliance. It’s about strategically embedding unemployed youth in real working environments where they contribute, grow, and evolve.

We call it Capacity Bridging: Corporate-sponsored youth powering NPOs while building their own future.

It’s not only a reinvention strategy—it’s a national systems upgrade.
Courageous Questions for Corporate Leaders:

How might your skills development spend unlock purpose and performance?

What would it look like to design a youth employment model that also strengthens the NPOs you care about?

Could your next transformation target be met by placing 50 youth into 50 NGOs across the country?

What stories could your brand tell if your investment unlocked careers, not just checkboxes?

This isn’t a CTA. It’s an invitation.

An invitation to fund not just hope, but capability. An invitation to back a generation while reinforcing the missions that carry this country’s social fabric.

Creatividad Consulting is ready to help design and deliver the bridge between opportunity, reinvention, and measurable impact.

Let’s architect the future of the workforce - together.

About the Author

Liezl van der Westhuizen is the Founder and CEO of Creatividad Consulting, a reinvention-driven capacity-building consultancy. As a Certified Reinvention Practitioner with the Global Reinvention Academy, she brings bold systems thinking, blue ocean strategy, and human-centred design to complex challenges. Her mission is to help leaders and organisations reinvent with purpose, creating sustainable, future-fit ecosystems for impact across Africa and beyond.
https://www.linkedin.com/posts/creatividad-consulting_reinvention-radar-corporate-sa-what-if-activity-7348262197493387264-zoTJ?utm_source=share&utm_medium=member_desktop&rcm=ACoAAAOVPjUB6xdGbvbyOMI2loC28V1Cj-F9LFU

27/05/2025

We recently moved from a quiet smallholding to a house nestled between a large primary and secondary school. On Saturdays, we’re woken not by roosters but by a soundscape of cheering children, whistles, encouragement, and spirited competition.

Fireflies don’t shine for long—but they leave a glow you carry with you.That’s what the Global Reinvention Summit in Dub...
19/05/2025

Fireflies don’t shine for long—but they leave a glow you carry with you.

That’s what the Global Reinvention Summit in Dublin was for me.
Not my first encounter with these brilliant minds, but the first time we stood in the same room, shared the same physical space.

After years of Zoom calls and shared learning online, something shifted the moment we met face-to-face.
* Familiar voices became real people.
* Connections deepened.
* Trust became embodied.

I weighed up the trip - ZAR vs Euros. But what I received can’t be measured in currency. It came in the form of grounded conversations, shared silence, and connecting laughter. Ideas that once lived in chat boxes now carry the weight of memory and presence.

Potential feels different now—more real, more alive. The Summit reminded me that reinvention isn’t abstract. It’s not just about new models or mindsets. It’s about who we become when we show up fully, in-person, together. The connection isn’t conceptual anymore - it’s embodied.

Like fireflies, we each carry a quiet spark.
But when we gather in rhythm, something larger lights up.
And even when we go our separate ways, the glow stays.

To everyone I finally met in person—thank you for showing up!
To everyone who showed up with courage, curiosity, and care, thank you.
Your presence was a spark.
And the glow still lingers.
Carolyn Strauss, CSP, CRP, Andrii Stanchenko, PhD, Julia Schmidt, Sonia Di Maulo, MA, CRP, Nurdan Tokoz, Olga Veligurska (CRP, MSc)Darina Buklaga, Barbara Luckmann Jagodic, Astrid Sheil, PhD, CRP, Christopher Heidemanns (MM, BAAS, CRP, CSPO, CSM, PMP), Jeanette Head (CRP, LCPP), Kerry-Jo Ford Lyn, Sally Beth Shore, CRP, Beth Jenkins, PMP, CRP, Nannapat Sage, ICF-PCC, SHRM-SCP, Pepita Pedersen MBA, CRP, Vuyokazi Henda, Wouter Gheysen, Emanuela Kristan, Gary Graham, Tracey Gould, CRP, Lauren Venter (Peters), Dr. Nadya Zhexembayeva

Liezl van der Westhuizen
Reinvention Society

With Exellerate – I just got recognized as one of their top fans! 🎉
13/05/2025

With Exellerate – I just got recognized as one of their top fans! 🎉

13/05/2025

🚀 From the Field to the Future – Creatividad in Action (May Edition) 💡

At Creatividad Consulting, we don't just talk transformation — we design, deliver and live it.

This May, we’ve been hard at work partnering with incredible teams across South Africa — from university staff and community leaders to frontline security units — bringing practical, people-centered learning to life.

🎥 Here’s a quick look at what we’ve been up to:
🔹 Accredited training at University of the Free State
🔹 Digital & report writing upskilling in Lapalala Wilderness
🔹 Finance, minute taking & computer literacy at S**T’s Provincial Conference
🔹 Capacity-building sessions sharing insights from the Global Reinvention Summit

💬 Whether you’re scaling skills, shifting mindsets or sparking new systems, we’d love to support your next move.

📩 DM us or reach out at [email protected]

**T

Good morning! We are assisting an NPO to fundraise to finalise training 75 Child & Youth Care Workers in the Free State ...
16/04/2025

Good morning! We are assisting an NPO to fundraise to finalise training 75 Child & Youth Care Workers in the Free State rural areas. It wouldcould be great if you can share this GoFundMe campaign in your networks if you would like to support this.
They just received their very first donation - 2 days after launch!

Want to contribute to something amazing? Please consider this gofundme opportunity: https://gofund.me/d65c6ddb Creatividad Consulting

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