10/10/2017
2. Get the message out early:
“You need staff engagement and to do that you need to get the message out there really early, rather than suddenly being faced with huge volumes of calls,”. “You don’t want them to feel overwhelmed when they are suddenly swamped with calls.
“If you can get them on side then they will see it as a challenge, as a battle to be won. If they know well in advance then they will more than likely think ‘this is happening, we need to deal with it’. If you do it right and fully communicate with them then what you see from staff is amazing. The performances people put in are phenomenal.
“If you get them on side very early on, it becomes an event with a real buzz. Yes, it’s hard work for a couple of days but it becomes something to talk about. It becomes something other than panic and being stretched to capacity.