FruitLook

FruitLook A changing climate, rising input costs and increased competition for water are challenging South African farmers.

FruitLook will help inform farm management to support farmers during these challenging times. A changing climate, rising input costs and increased competition for water are challenging South African fruit producers to attain higher yields with less water. In the Western Cape, FruitLook supports fruit and wine grape growers to do just that.

24/03/2026

Just a friendly reminder to download your FruitLook data by 31 March 2026

Not sure how to do it? Watch this quick video on how to export your data: https://youtu.be/gpKbIJ3MBnM?si=xyX5p-F6msgVN_Kw

Need help? Our Helpdesk is here for you — don’t hesitate to get in touch.

18/03/2026

Just a friendly REMINDER: FruitLook is entering a new chapter.

For the past 14 years, FruitLook has supported growers across the Western Cape with satellite-based insights to guide irrigation and farm management decisions. During this time, Blue North Sustainability has served as the implementation partner in South Africa, supporting users with onboarding, training and technical assistance.

Blue North’s contract as implementation partner will come to an end on 31 March 2026, and we would like to thank the team for the important role they have played in supporting the FruitLook community over the years.

At the same time, the Western Cape Department of Agriculture’s funding for FruitLook will also conclude on 31 March 2026. In order for the platform to continue operating, FruitLook will transition to a subscription-based model from 1 April 2026, subject to sufficient user interest.

If you would like to maintain access to FruitLook beyond 31 March 2026, please complete the Expression of Interest form by 23 March 2026 using this link:
https://forms.office.com/pages/responsepage.aspx?id=2ejAqKssOE2OwhY-nI0_93MQKNWDHfRPoM0okWTYCCBURUJTNVpYMThRQkdKMkM1UUFKUkI2SkJFMS4u&route=shorturl

⚠️ Important: If we do not receive confirmation by 23 March, your FruitLook account will be deactivated on 31 March 2026. We recommend downloading any data you may need from the platform before this date.

📧 All future communication and support will be handled via email: [email protected]

10/03/2026

IMPORTANT ANNOUNCEMENT: FruitLook is entering a new chapter.

For the past 14 years, FruitLook has supported growers across the Western Cape with satellite-based insights to guide irrigation and farm management decisions. During this time, Blue North Sustainability has served as the implementation partner in South Africa, supporting users with onboarding, training and technical assistance.

Blue North’s contract as implementation partner will come to an end on 31 March 2026, and we would like to thank the team for the important role they have played in supporting the FruitLook community over the years.

At the same time, the Western Cape Department of Agriculture’s funding for FruitLook will also conclude on 31 March 2026. In order for the platform to continue operating, FruitLook will transition to a subscription-based model from 1 April 2026, subject to sufficient user interest.

If you would like to maintain access to FruitLook beyond 31 March 2026, please complete the Expression of Interest form by 23 March 2026 using this link: https://forms.office.com/pages/responsepage.aspx?id=2ejAqKssOE2OwhY-nI0_93MQKNWDHfRPoM0okWTYCCBURUJTNVpYMThRQkdKMkM1UUFKUkI2SkJFMS4u&route=shorturl

⚠️ Important: If we do not receive confirmation by 23 March, your FruitLook account will be deactivated on 31 March 2026. We recommend downloading any data you may need from the platform before this date.

📧 All future communication and support will be handled via email: [email protected]

NEW VIDEO: Did you know that you can export or download FruitLook data? This video shows you how to export spatial maps,...
26/01/2026

NEW VIDEO:
Did you know that you can export or download FruitLook data? This video shows you how to export spatial maps, graphs and data into various formats.

Watch it here: https://youtu.be/gpKbIJ3MBnM

This video shows you how to export spatial maps, graphs and even the raw data in FruitLook to various formats. Exported data can be used for record-keeping, ...

08/01/2026

A new year brings new opportunities to fine-tune your crop management.

With weekly insights on crop growth, moisture and nutrient stress, FruitLook helps you spot trends early and respond with confidence.

Better information supports better decisions — and better decisions support better yields.

Need support? Get in touch with the FruitLook team or visit our website to learn more.

24/11/2025

REMINDER! Upcoming Webinar - Final for 2025!

Get the most out of FruitLook! Join our webinar to explore platform navigation and key functionalities. Whether you’re new to FruitLook, need a refresher, or want to sharpen your skills, this session is for you. This will be the final FruitLook training webinar for 2025—don’t miss out!

🗓 Thursday, 27 November 2025
🕛 12:00 – 13:30 (SAST)
📍 Online (MS Teams)

Register here:0e248aa3-db36-4c4e-8f8d-949683f9f352@f2853661-4acd-417a-8209-9bcba2370e84" rel="ugc" target="_blank">https://events.teams.microsoft.com/event/0e248aa3-db36-4c4e-8f8d-949683f9f352@f2853661-4acd-417a-8209-9bcba2370e84

11/11/2025

Upcoming Webinar - Final for 2025!

Get the most out of FruitLook! Join our webinar to explore platform navigation and key functionalities. Whether you’re new to FruitLook, need a refresher, or want to sharpen your skills, this session is for you. This will be the final FruitLook training webinar for 2025—don’t miss out!

🗓 Thursday, 27 November 2025
🕛 12:00 – 13:30 (SAST)
📍 Online (MS Teams)

Register here: 0e248aa3-db36-4c4e-8f8d-949683f9f352@f2853661-4acd-417a-8209-9bcba2370e84" rel="ugc" target="_blank">https://events.teams.microsoft.com/event/0e248aa3-db36-4c4e-8f8d-949683f9f352@f2853661-4acd-417a-8209-9bcba2370e84

FruitLook is growing into its next chapter 🌱After 14 years of public funding, the platform is moving toward a commercial...
31/10/2025

FruitLook is growing into its next chapter 🌱

After 14 years of public funding, the platform is moving toward a commercial model by 2026, securing its future as a key tool for smarter irrigation and sustainable farming.

Catch the full story in the latest AgriProbe:
“FruitLook’s Next Chapter – Towards a Sustainable, Commercial Future.”

👉 Read more:https://www.elsenburg.com/wp-content/uploads/2025/09/AgriProbe-Vol-22-No3-2025.pdf

29/10/2025

FruitLook is designed to support a wide range of crops — and it keeps growing thanks to you.

If your variety isn’t yet listed on the platform, simply reach out to our Helpdesk and we’ll add it for you. Your feedback helps us continuously improve and adapt FruitLook to better fit your farming needs.

Helpdesk:
Phone/WhatsApp: 066 212 2211
Email: [email protected]

19/09/2025

REMINDER! Register for next week's free webinar!

08/09/2025

Join our free webinar to learn platform navigation and key functionalities. Perfect for beginners, those seeking a refresher, or experienced users looking to sharpen their skills.

When: 25 September 2025, 12:00 - 13:30
Where: MS Teams (online)

Register here before 11h00 on 24 September 2025: 13129cf5-8584-489a-9015-b36aa569c903@f2853661-4acd-417a-8209-9bcba2370e84" rel="ugc" target="_blank">https://events.teams.microsoft.com/event/13129cf5-8584-489a-9015-b36aa569c903@f2853661-4acd-417a-8209-9bcba2370e84

29/08/2025

We were honoured to be once again invited to present FruitLook training at the Prophyta Short Course.

The course equips participants with knowledge in tree growth and development, irrigation management, nutrition, and soil health. Our FruitLook training demonstrated how remotely sensed data can be used to:
- Monitor orchard growth and water use
- Identify spatial variation within orchards
- Compare and evaluate management practices

As always, the students and young farmers were engaging and enthusiastic. It’s a highlight for us to spend this time with them in Grabouw each year.

Address

Blue North Sustainability Pty Ltd, Klein Joostenberg, R304
Stellenbosch
7599

Opening Hours

Monday 08:00 - 18:00
Tuesday 08:00 - 18:00
Wednesday 08:00 - 18:00
Thursday 08:00 - 18:00
Friday 08:00 - 18:00

Telephone

0743226574

Alerts

Be the first to know and let us send you an email when FruitLook posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Contact The Business

Send a message to FruitLook:

Share