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Talk Business Zambia, Plot 11B, PHI, Lusaka (2026)

01/01/2020

Business success

08/07/2019

THE PRINCIPLE RULE OF BUSINESS IS NEVER TO GIVE UP.

29/12/2018

Ending the year on a Good note " SAVEbrands" Natural Peanut Butter has introduce a new line on the peanut Range. 80g Peanut Butter jar for the Hotels and Restaurants. Wow!

01/05/2018

"SAVEbrand Peanut Butter"

Nutrients in groundnuts and peanut Butter are good for your health, the fat content is the most health fat to your body. Give your a health foodstuff that is beyond taste.

SAVEbrands adds Value, try it taste it.

26/04/2018

SAVEBrands Peanut Butter, a product which is manufacture with health in mind

20/06/2017

"7 Keys To Business Success"

Part Two

'MARKET AND YOU'

What is a Market?

Definition:
Market is defined as the sum total of all the buyers and sellers in the area or region under consideration.

The question is once you start selling will people start buying? How can you tell that the market will accept your product? Analyse the market to find out.

There are things you need to do in order to succeed in business. Among other things is the market Analysis which will help you understand your market and the target customer. When you know who your customers are then you know your market. I must say there any different markets, I know people are familiar with the markets in our compounds were we buy vegetables and other products.

This is different. I must mention here that there are two types of markets;

1. The consumer market which is a B2C

This is a Business to consumer dealing where a company sales direct to the consumer

2. The industrial Market which is a B2B

This is a business to Business dealing which happens between two companies.

Note that our major interest is the B2C Market, the end user market. This determines the success and existence of every business. This is the end user market that one need to know so that you can produce a product that is going to meet the needs of the Consumers.

First do a market study to understand who needs your product or service and then determine where they are found and their buying trends. Once this is done it goods you a very good market analysis which is the step one To Business Success.

In marketing there is an acronym called ACORN. This stands for ' A classification of a residential Neighbourhood.

Different products appeal to different people but what determines who buys is the financial power of an individual. Meaning the neighborhood were people come from dictates what they can buy.
E.g. Can the people in Zambia compound buy Red bull? The answer is no. Am not saying they cannot afford we are saying their is a cheaper brand saving the same purpose E.g. Dragon energy drink which they can buy.

That is why it is very import for YOU to do your home work by analysing your market and determine which market is suitable for your product. A market that is ready to support you. Many products have failed on the market not because they are bad or poor but because we start by taking our products to wrong markets.

The question is; How big is the market for your goods and services similar to what you plan on offering or what you are offering? What’s the growth rate? Include the general outlook and trends for this market. Who are your main competitors? Are there any secondary competitors who could impact your business?

You are the Key to your Business success, determine your market by identifying were your customers are. That is the market you need to target.

By Steward C Muma

Coach and Business Consultant

19/06/2017

"7 Keys To Business Success"

Part One

PRODUCT & MARKETING

To understand the two variables, the key to Business Success start here.
Let us first define marketing then will appreciate the product key in succeeding our plans in Business success.

CIM defines Marketing as;

Definition: "The Management process responsible for IDENTIFYING, ANTICIPATING and SATISFYING CUSTOMERS PROFITABLY".

With that in mind, I want you to appreciate the fact that we are now living in a marketing Error were you as a business starting can not put a product on the market without finding out what the customer is looking for. In this case you must appreciate that you are coming in the market as a solution provider. That is why you must find out what gap you can fill up, meaning whatever is lacking in the market must be considered as an opportunity. This is were you come in, to bridge that gap and provide that much needed solution.

Note that this is a process according to the definition. Meaning its a step by step process of doing things with willingness and sacrifice.

First identify the gap or the need of customers and Anticipate what your customers needs are and what your product is going to fulfil and what more the customer will need after that. Remember that your success is dependant on customer satisfaction. Are they satisfied with your product or service, is your product fulfilling the need satisfaction of your customers? If the answer is YES! Then your business will always be competitive on the market.

Furthermore, your focus should be to provide high quality product that will bridge the gap and meet your customers needs. At this stage you must start a need analysis study again. This is so because the market is becoming dynamic by the day meaning its changing so is the needs of customers. When you break through the market do not relax that is just the beginning because now you must place your customers at the heart of your business if you to succeed and maintain your relevancy in the market.

The Key to Business Success is anchored on creating Value for money.

By Steward C Muma

Coach and Business Consultant

19/06/2017

"7 Keys To Business Success"

Part One

PRODUCT & MARKETING

To understand the two variables, the key to Business Success start here.
Let us first define marketing then will appreciate the product key in succeeding our plans in Business success.

CIM defines Marketing as;

Definition: "The Management process responsible for IDENTIFYING, ANTICIPATING and SATISFYING CUSTOMERS PROFITABLY".

With that in mind, I want you to appreciate the fact that we are now living in a marketing Error were you as a business starting can not put a product on the market without finding out what the customer is looking for. In this case you must appreciate that you are coming in the market as a solution provider. That is why you must find out what gap you can fill up, meaning whatever is lacking in the market must be considered as an opportunity. This is were you come in, to bridge that gap and provide that much needed solution.

Note that this is a process according to the definition. Meaning its a step by step process of doing things with willingness and sacrifice.

First identify the gap or the need of customers and Anticipate what your customers needs are and what your product is going to fulfil and what more the customer will need after that. Remember that your success is dependant on customer satisfaction. Are they satisfied with your product or service, is your product fulfilling the need satisfaction of your customers? If the answer is YES! Then your business will always be competitive on the market.

Furthermore, your focus should be to provide high quality product that will bridge the gap and meet your customers needs. At this stage you must start a need analysis study again. This is so because the market is becoming dynamic by the day meaning its changing so is the needs of customers. When you break through the market do not relax that is just the beginning because now you must place your customers at the heart of your business if you to succeed and maintain your relevancy in the market.

The Key to Business Success is anchored on creating Value for money.

By Steward C Muma

Coach and Business Consultant

16/06/2017

"7 KEYS TO BUSINESS SUCCESS"

These Keys are the fundamentals of business success for both startup and existing business. Our interest here should be those that are will to follow the principles of entrepreneurship with the view to grow there business.

📒
PRODUCT

📈 MARKET. ➕ ☑ MARKETING

👉YOU

💰FINANCE. ➕ 🔠📂 SYSTEMS

👥👥TEAM

Get those 7 things right and your business will grow almost effortlessly.

By Steward C Muma

Coach and Business Consultant

15/06/2017

BE THE ONE

You are the one! People have always used that short statement to those they see potential and will to win. Have you ever wondered why?

Look at it in business terms, many of you have brilliant ideas but you can not see them because we wait for others to see through us that's we are destined to be successful. Am not say preach that you can do it and that you are destined for greatness. Quiet waters run deep and that who you are at heart but have you ever thought of changing lives?

The question is " Are you ready to start your own business?"

Two birds form for our basis of discussion. The EAGLE and a PARROT. These two are the same in nature but different. People desire to succeed, and all of us dream to be financially independent but they luck the spirit of willingness to ACT. We all want to rise with worthy. We always dream to start business with huge capital but end up at dreaming. My words today are for the EAGLES.

Are you an EAGLE which is willing to start off with a goal in mind and keep searching even on high grounds it Fry's but its always maintain one thing, the ability to see opportunities. The worlds is looking for people to bring change and create employment and worthy. Are you the one? I challenge you today if there is one people in this whole world that should stand up and bring change let it be you. Be the one to be the change you want to see in the world. The world, the country and the continent is looking for Eagle to fry high and take advantage of small opportunities and make them big.

Be the one!

I am the one EAGLE, are you?

By Stewart C Muma

Coach and Business Consultant

15/06/2017

BE THE ONE

You are the one! People have always used that short statement to those they see potential and will to win. Have you ever wondered why?

Look at it in business terms, many of you have brilliant ideas but you can not see them because we wait for others to see through us that's we are destined to be successful. Am not say preach that you can do it and that you are destined for greatness. Quiet waters run deep and that who you are at heart but have you ever thought of changing lives?

The question is " Are you ready to start your own business?"

Two birds form for our basis of discussion. The EAGLE and a PARROT. These two are the same in nature but different. People desire to succeed, and all of us dream to be financially independent but they luck the spirit of willingness to ACT. We all want to rise with worthy. We always dream to start business with huge capital but end up at dreaming. My words today are for the EAGLES.

Are you an EAGLE which is willing to start off with a goal in mind and keep searching even on high grounds it Fry's but its always maintain one thing, the ability to see opportunities. The worlds is looking for people to bring change and create employment and worthy. Are you the one? I challenge you today if there is one people in this whole world that should stand up and bring change let it be you. Be the one to be the change you want to see in the world. The world, the country and the continent is looking for Eagle to fry high and take advantage of small opportunities and make them big.

Be the one!

I am the one EAGLE, are you?

By Stewart C Muma

Coach and Business Consultant

Talk Business Zambia

01/01/2020

08/07/2019

29/12/2018

01/05/2018

26/04/2018

20/06/2017

19/06/2017

19/06/2017

16/06/2017

15/06/2017

15/06/2017

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