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The Visionary Protocol

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The Visionary Protocol

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You reached everything you aimed at. Now what? One chapter's done. The next one isn't obvious.

The Visionary Protocol is the 8-stage system for finding what comes next.

30/10/2026

I built The Visionary Protocol for a very specific moment. The moment when something in your life has run its course, but you cannot yet see what should replace it.

I know that place. I have left careers that looked good on paper. Built companies. Sold companies. Changed industries. Built things that worked and still had to ask myself whether I wanted to keep doing them.

And over seven years at SOMA, I sat with more than a thousand founders and CEOs and watched incredibly capable people arrive at the same threshold.

They were not short on intelligence. They were not short on ambition. They were simply trying to answer a different question.

What now?

That can be one of the most disorienting places to stand. Because the skills that helped you build the last chapter do not necessarily tell you what the next chapter should be.

That is why I built the Protocol as a sequence.

Reality first. Then energy. Then what lights you up. Then values. Then vision. Then action.

I want more people to be able to access that work when it is actually relevant to their life. So the self-paced Protocol is currently discounted from $699 to $199.

The value of the work has not changed. I have simply removed barrier to beginning it. If you are between chapters, questioning the direction you are heading in, or know something needs to shift but cannot yet name what, this is the place I would start.

The Visionary Protocol is currently $199. Link in bio.

29/10/2026

One of the hardest things we can do as parents is get out of the way.

Tony Cross is the Principal of and makes this point in our conversation, and I think it becomes even more important in the age of AI. We spend so much time thinking about what we need to teach our children. What skills they will need. How prepared they are. Whether they are keeping up.

But there is another question worth asking: What might already be there that we are accidentally training out of them?

Curiosity. Creativity. Independent thought. Drive. Individuality.

Children naturally experiment. They ask ridiculous questions. They make things for no reason. They get things wrong. They follow interests adults cannot always see the value in.

Sometimes, with the best intentions, parents and teachers can become so focused on preparing children for the future that we start directing every part of the journey. The irony is that in a world where machines will increasingly be able to give us answers, follow instructions and execute tasks, these deeply human qualities may become more valuable, not less.

Perhaps our job is not to create a perfectly optimised child. Perhaps it is to create the conditions for a great human to emerge, and know when to get out of their way.

Tony and I go much deeper into this in the full conversation, including his The Future Is Human framework and how it intersects with my own Futureproof thinking about what becomes more valuable as AI becomes more capable.

Watch the full conversation on my YouTube channel. Link below:
https://youtu.be/4aNEfB0QOBo?si=5GHIG7qZssjtEK-p

29/10/2026

12 months ago I was having the same conversation time and time again with my friends who own businesses and technology companies. Where's this all going? Specifically around AI. Where's this going for us? Where's this going for our kids? So i started a YouTube channel to start exploring the question. I had 12 subscribers for six months, and then one video took off, and today I'm delighted to announce that I have 10,000 subscribers. If you haven't checked out the channel, it's "When AI Grow Up." Go over to YouTube and check it out. It has some great interviews with incredibly interesting people with strong perspectives on education, business, and how to live a meaningful life. Also, if you have any feedback for me about how I can make that better or any guests you'd like to see on it, hit me a DM.

24/10/2026

I think the most important question about AI and education isn’t “How quickly can we teach our kids to use the technology?” It might be: "How do we help them become great humans?"

That was one of the ideas Tony Cross ( ) and I kept coming back to in this conversation.

Tony is the Principal of , and his view is that as machines get better at recalling information, writing, coding and analysing, the things we need to cultivate in our children start to look increasingly human.

Wisdom.
Character.
Relationships.
Curiosity.
The ability to struggle, play, get bored, make mistakes and work things out.

AI will become extraordinarily capable. Our children don’t need to compete with it at being a machine. They need the opportunity to become exceptionally good at being human.

That sounds simple. In practice, it asks some fairly uncomfortable questions about education, parenting and what we currently reward as “intelligence”.

Tony and I explore all of this in the full conversation, including his The Future Is Human framework and how it intersects with my own thinking around becoming Futureproof in the age of AI.

Watch the full conversation on my YouTube channel.
https://www.youtube.com/watch?v=4aNEfB0QOBo&t=1s

21/10/2026

If I was in my twenties again, I’d probably worry a lot less about having the whole thing figured out.

At 25, Microsoft brought me from northern England to Australia. I couldn’t have mapped what came after that.

Building businesses. Selling businesses. SOMA Byron Bay. Property. Sitting with more than a thousand founders and CEOs. Eventually developing the work I teach now.

None of those chapters looked obvious from the one before. But they all gave me something.

Experience. Judgement. Relationships. Confidence to move. A better sense of what mattered to me.

That’s why I think we put too much pressure on people in their twenties to identify their “thing” immediately. You don’t necessarily need the answer yet.

You need to pay attention:
To what energises you.
What keeps coming back.
What you care about enough to keep getting better at.
What kind of life you actually want the work to support.

Your twenties aren’t wasted if they don’t lead somewhere obvious. They’re often where you collect the material for the thing you’ll build later.

Explore by 7 Year Reset Course here to work out where you are: https://www.peterostick.com/offers/QQCrGMvA/checkout

20/10/2026

Is the AI bubble bursting?
Maybe..
Increased complexity in financing on one side could cause a ripple effect through the chain.
On the other side unlike dot com demand is outstripping supply not vaporware.
Let me know your thoughts in the comments. Are you short, long, not bothered!

19/10/2026

I know plenty of founders who could grow the business tomorrow. More people. More clients. More locations. More revenue. That isn’t always the hard part. The harder question is:

What are you actually trying to make bigger? Because if revenue goes up while your freedom goes down, your relationships get whatever is left of you and every decision still ends up on your desk, the business may have scaled. But you haven’t.

The next seven years don’t need to be about doing less. They can be about building something bigger that requires less of the wrong things from you.

That distinction matters.

The 7 Year Reset is about designing the chapter first, then building around it. Reset the way you think about your next chapter: https://www.peterostick.com/offers/QQCrGMvA/checkout

17/10/2026

I think one of the biggest fears around reinvention is the idea that you’ll have to become a beginner again. I understand it.

I’ve worked across technology, advertising, entrepreneurship, wellness, property and now this work. From the outside, those chapters can look disconnected. They don’t feel disconnected from where I’m standing.

Microsoft taught me things I carried into building businesses.
Building businesses taught me things I carried into SOMA.
SOMA gave me seven years sitting with more than a thousand founders and CEOs and seeing, again and again, what happens when a successful person reaches the end of one chapter without being able to see the next.

All of those experiences eventually became part of the work I do now. That’s why I don’t believe your first career is something you need to escape from or erase. It is material.

The judgement.
The scars.
The relationships.
The things you now know instinctively.
Even the parts you never want to do again.

Your next chapter doesn’t need you to forget who you’ve been. It needs you to work out what all of it has prepared you for.

If you’re at that point now, explore by 7 Year Reset Course here to work out the next steps: https://www.peterostick.com/offers/QQCrGMvA/checkout

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