The Coast Socials

The Coast Socials 🍊 Social media coach
🍉 Cut the bullsh*t jargon
🍊 Your accessible ‘message anytime’ resource

Have you been struggling with how to scale your business with social media!?You're on social media either to just scroll...
23/09/2022

Have you been struggling with how to scale your business with social media!?
You're on social media either to just scroll aimlessly or because you are using it for your business, but do you actually have a strategy in place?

Here are some questions you need to answer before you post anything on social media

⭐What is your ultimate goal (and don’t say more followers)?
⭐What are your audience’s pain points and desires?
⭐What platforms are you going to choose and why (hint this needs to be where your audience is, not where you would like to scroll)?
⭐Are you doing paid and organic marketing?
⭐What are current trends you can adapt for your business?

Not having a social media strategy in place is like driving without putting a destination in your GPS. You may arrive where you're trying to get to but it's about how long and how stress free you want to make it.
Need help with your strategy? Comment below with your biggest struggle with social media OR just your mullet preference lol.

You know, it’s good to have goals but here is a hot tip! There is no quick fix when it comes to increasing followers and...
22/09/2022

You know, it’s good to have goals but here is a hot tip! There is no quick fix when it comes to increasing followers and sales! You’re going to need to create value and reach then as long as you're consistent and show up with real value you'll grow in followers and therefore sales.

The key is consistency+value and build trust.

There is no quick remedy to grow followers and anyone who promises you that isn't legit.

Many people buy followers so their 'vanity metrics' look good but their engagement rate will be low as no one will be genuinely engaging in their content.

Value and trust = Engagement = Reach ... and Reach = followers.

So create value and engagement and with time reach will grow and so too will followers and sales.

It's dangerous to think this is a fast process.

If you want fast results then you'll want to just do paid ads, and THAT is a whole new kettle of fish!

Need content ideas for next month? Are you making a commitment to focus on your social media more in the new year? Then ...
27/12/2021

Need content ideas for next month? Are you making a commitment to focus on your social media more in the new year? Then SAVE THIS ✨

Everyone has been in that place where they are stuck for ideas of what to post!

I have been there too, you're not alone!!

This is where this little gem comes into play!

Take the new year off planning and use these 30 prompts.

✨ Save this post and don't worry about content for January!
✨ Click the link in the bio and sign up for FREE monthly content prompts
✨ Follow to learn how to destroy social media overwhelm

Yeah Australia!! We're all pretty much under orders to stay home in our PJs for a bit, we've got this!!! Hang in there!!...
28/06/2021

Yeah Australia!! We're all pretty much under orders to stay home in our PJs for a bit, we've got this!!! Hang in there!!

2021 has become quite the year! And we are only half way through! Currently all Social Media Management slots have been ...
15/06/2021

2021 has become quite the year! And we are only half way through! Currently all Social Media Management slots have been filled for the year however we do have a team of talented assistants if you’re after some help with managing your accounts. Just reach out and we can connect you.
Thank you to everyone for all your support, coaching is still available if you are looking for some 1:1 mentoring to bring your brand to life on the socials..

Analytics!! The way forward!!
27/05/2021

Analytics!! The way forward!!

🌈 Life's busy, we get that!! But here's a way you can SAVE TIME!! Plan your content in advance!! A good social media cal...
26/05/2021

🌈 Life's busy, we get that!! But here's a way you can SAVE TIME!!
Plan your content in advance!!

A good social media calendar will be of great help when it comes to content organization and timely publication.

Plan WHAT you want to post, write your content, and note down WHEN you want to post it.
By setting time aside at the beginning of the month, you're able to think about what you need to share, write the copy effectively and depending on your scheduling tool, you may even schedule your posts so you don't have to think about what you need to write when the day comes!

Deciding on your content pillars is a great way to pre plan. Do you need to educate your audience? Great, plan to create one post a week that does that. Do you need to brighten their week? Schedule a funny post once a week. Are you promoting a product? Add one of those too.
If you just post 3 times a week, that's only 12 pieces of content you need to brain storm. So open up an excel spreadsheet now (or go old school and use paper and a pen) and write down your 3 pillars and write 4 posts for each. That's it, a month's worth of content done!! It's that easy!!

📌Do you have a strategy or are you posting in an ad hoc manner?Here is a HOT TIP, sit down for a few hours at the begin...
21/05/2021

📌Do you have a strategy or are you posting in an ad hoc manner?
Here is a HOT TIP, sit down for a few hours at the beginning of the month and plan out your content for the next month.

🙊Make sure your pillars/themes are planned out, and make sure those pillars 'talk' to your niche. And while we are on that... who is your niche?

You see, talking to EVERYONE doesn't work. You need to drill down to specifics and understand your audience, so your terminology and language is on brand and speaks to them.

Plan your pillars of content around what THEY want to hear, in the way they speak.
Write your content a month ahead (or a week ahead at the very least) then you can focus on the real core of your business rather than the socials..

💋It's so important to make sure that you're making the most of the time you have and create content EFFECTIVELY! So save...
18/05/2021

💋It's so important to make sure that you're making the most of the time you have and create content EFFECTIVELY! So save this post and make sure you take these 4 step into consideration every time you post!!
💋Know what platform your audience is hanging out on.
💋Know who your audience is (talking to everyone is talking to no one)
💋Plan your content when you know your audience is online (check your insights)
💋And lastly, form relationships! Make sure you respond to all comments on posts and engage with your audience, they want to know you and hear from you. engagement = exposure!

If you see me speaking to myself I'm having a staff meeting..
04/02/2021

If you see me speaking to myself I'm having a staff meeting..

The secret to consistency!Do you struggle to get consistent on Instagram? 

You’ve probably heard it a million times ‘yo...
18/01/2021

The secret to consistency!

Do you struggle to get consistent on Instagram? 

You’ve probably heard it a million times ‘you need to be consistent’, yet no matter how much you try you always end dreading your Instagram posts, not being sure what to post.

If only your posts would get you results, it might help you right?

The day you work on a specific content strategy is the day you start getting consistent!

Why? Because the secret to consistency is results! If you know what you do will take you in the right direction, you will keep posting and keep showing up!

So time to work on that strategy!

Dedicate time to YOUR business and create a strategy, if you need some ideas, DM me. I'm happy to help!!

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