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Monday 9am - 5pm Tuesday 9am - 5pm Wednesday 9am - 5pm Thursday 9am - 5pm Friday 9am - 5pm

Crowd Culture Agency

Name: Crowd Culture Agency
Address: Keysborough, VIC, AU
Telephone: +611300914172

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Crowd Culture Agency

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Custom Exhibition Stands, Pop-up Shops, Brand Activations & Experiential Design.

Crowd Culture are specialists in creating unique experiential concepts for brands wanting to connect with their audience. We design & create spaces for exhibitions, trade shows, retail environments, music festivals and large sporting events as well more intimate environments such as open-air cinemas and other media launches. Since our inception we have always looked for ways of utilizing technology in new and clever ways for our clients and now in this time of Covid-19 it is more important than ever to use technology to reach your audience. Our team of dedicated event professionals are doubling down on this premise to provide specialist products and support for online & hybrid events as well.

With extraordinary design, high-quality installation, extensive supplier and partner network throughout Australia & New Zealand backed up by 24/7 support, our team at Crowd Culture prides itself on delivering exceptional experiences for the end-user. Let us bring your event vision to life with seamless ex*****on and professionalism.

29/10/2026

Fans got hands-on with Call of Duty: Modern Warfare 4 at PAX Aus 2026! 🎮💥

Crowd Culture partnered with Activision to bring the battlefield to life through an immersive, in-game-inspired stand, complete with PC gaming stations and detailed set pieces that gave fans the chance to experience the action before release.

28/10/2026

Call of Duty takes over PAX Aus 2026! 🎮💥

Crowd Culture partnered with Activision to deliver an immersive 8M x 9M stand for Call of Duty: Modern Warfare 4, giving fans the chance to get hands-on with the highly anticipated new game before its release. The stand was a major drawcard throughout the event, attracting gamers eager to experience the action early.

Here’s what brought this battlefield-inspired build to life:
🔹 Primary branded halo with a sheer mesh halo suspended above
🔹 12 PC gaming stations for hands-on gameplay
🔹 In-game styling featuring sandbags, statues, bollards, crates and a showcase
🔹 Poster-style feature wall, with individual posters applied on site to create a rustic, in-world finish
🔹 Feature TV screen showcasing game trailers
🔹 Dedicated photo op wall with a 3D standee
🔹 Feature and detail lighting to enhance the atmosphere

A high-impact gaming activation that brought the world of Call of Duty to the show floor and kept fans lining up to play! 🔥

26/10/2026

Let’s hear what fans had to say about the Crunchyroll experience at PAX Aus 2026! 🧡 🎥

From discovering the Crunchyroll Manga App to exploring the vibrant stand, fans had plenty to enjoy across the show floor!

24/10/2026

Four years of bringing Crunchyroll to PAX Aus! 🧡

For the fourth consecutive year, Crowd Culture partnered with Crunchyroll to deliver an impressive 18M x 6M stand at PAX Aus 2026. Marking a major international expansion of the Crunchyroll Manga App, this year’s activation created a dedicated space for fans to discover and enjoy the latest digital manga, with two spacious reading pods set within a bold, immersive orange environment.

Here’s what brought this stand to life:
🔹 3.6M immersive walls with elegant curved corners and edges
🔹 4.5M x 2.5M LED video wall, plus two additional 3M x 2M video walls
🔹 Five-sided branded halo for standout visibility across the show floor
🔹 Two dedicated manga reading pods featuring manga title poster artwork
🔹 2.2M x 1.8M LED-illuminated showcase displaying merchandise available to purchase
🔹 Dedicated merch and SWAG serving window for a functional retail experience
🔹 Signature Crunchyroll orange branding wrapped throughout the stand

A vibrant blend of immersive design, digital storytelling and fan experience, bringing Crunchyroll’s latest manga offering to life at PAX Aus 2026! 🧡

23/10/2026

Let’s hear what fans had to say about stepping into World of Warcraft at PAX Aus 2026! ⚔️🐉🎮

From the towering fortress archway to hands-on gameplay, this immersive activation brought the game to life and gave fans the chance to experience it for themselves.

22/10/2026

Bringing World of Warcraft to PAX Aus 2026! ⚔️🐉🎮

Crowd Culture partnered with Blizzard to bring World of Warcraft Forever to life with an immersive 8M x 9M stand inspired by the game’s iconic world. Featuring in-game styling, detailed graphics and a towering 3.6M-tall fortress archway, the activation invited attendees to step inside and experience the new game for themselves.

Here’s what brought this immersive build to life:
🔹 8M fabric photo op for memorable fan moments
🔹 6M suspended halo featuring a central tension fabric disc
🔹 12 PC gaming stations for hands-on gameplay
🔹 In-world graphics and hanging flags matched to the game’s specific details
🔹 Adjustable gaming stations to improve accessibility
🔹 Themed half-height walls balancing visual impact with functionality

A standout experience for World of Warcraft fans, bringing the game’s world beyond the screen and onto the PAX Aus 2026 show floor! ✨

20/10/2026

That’s a wrap on PAX Aus 2026! 🎮✨

We usually make sure to get a team photo on site, but when you’re delivering 10 stands and over 1,000 square metres of build in just three days, rounding up the whole team for a photo can be a challenge!

We’re incredibly grateful to our wonderful clients for trusting us to bring their stands to life at PAX Aus this year. It’s a privilege to work alongside you and help create memorable experiences for your audiences! 🙌

A huge shoutout to the entire Crowd Culture team for the incredible effort, creativity and teamwork that went into bringing this year’s PAX activations to life. It was a massive week, and we couldn’t be prouder of what we achieved together.

The photo might be missing a few faces, but the team effort behind it was huge!

16/10/2026

Meet Brook, Account and Project Manager at Crowd Culture! ✨

With a Bachelor of Architectural Design and three years of experience in architecture, Brook brings a creative perspective and a strong foundation in project management, client relationships and stakeholder collaboration.

Having always had a passion for events and brand activations, Brook is excited to bring her design background into the world of experiential marketing. Her experience gives her a unique perspective when working with clients, helping her understand the creative vision behind each project and support its delivery from concept through to completion.

We’re excited to have Brook on board and can’t wait to see what she brings to the team! 🙌

04/08/2026

From concept to final activation, this is how strong ideas take shape ✏️➡️🛠️

For Stingblade, the journey from render to real-world shopping centre activation remained consistent from start to finish. Designed within a compact 4M x 4M footprint, the space balanced product education, customer engagement and strong retail visibility, exactly as intended in the original concept phase.

How we bring concepts to life:
🔹 Designing spaces that maximise impact within compact footprints
🔹 Creating layouts that balance functionality and customer interaction
🔹 Collaborating closely with clients throughout the process
🔹 Delivering builds that stay true to the original vision

At Crowd Culture, we turn creative concepts into real-world brand experiences with precision, quality and attention to detail 💥

Have a project in mind? Let’s bring it to life together.

30/07/2026

We partnered with Cygames to deliver a 9M x 9M expo stand at SMASH! Anime Convention 2026 in Sydney! 🎮✨

With more than 53,000 attendees across the two-day event, the stand became a major destination for fans. Featuring the CyStore, Cygames' Official Retail Shop, the activation generated huge interest, with all merchandise selling out over the weekend!

Designed to maximise visibility, interaction and product discovery, the stand featured:
🔹 6M x 6M hanging halo for standout visibility
🔹 4.5M x 3.5M character photo opportunity
🔹 Large LED screen wall
🔹 Merchandise display wall with LED showcases
🔹 CyStore retail area with dedicated back-of-house
🔹 Playable game area with a 7M feature graphic

At Crowd Culture, we design, build and install show-stopping expo stands that help brands stand out and connect with their audience. Ready to elevate your next exhibition presence? Get in touch with our team today.

📐 Activation: 9M x 9M Expo Stand
📍 Location: ICC Sydney Exhibition Centre
🎭 Event: SMASH! Sydney Manga and Anime Show
🌟 Client: Cygames

Address

Keysborough, VIC

Opening Hours

Monday	9am - 5pm
Tuesday	9am - 5pm
Wednesday	9am - 5pm
Thursday	9am - 5pm
Friday	9am - 5pm

Telephone

+611300914172

Website

http://www.crowdculture.com.au/, https://linktr.ee/crowdculture, https://au.linkedin.com/company/crowdcultureagency

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