The Approach Coaching Method

  • Home
  • The Approach Coaching Method

The Approach Coaching Method Before the Brand. Before the Blueprint, there is You! The Lumps, Bumps, and Triumphs - I get it! My Coaching is in REAL TIME. I am the Coach for High Performers.

Integrating the "Human Benefit" to get to the foundational needs of any Business is key. It is with an Approach of trust and deep dive conversations we work together to build your business with purpose. Staying true to your talents, leveraging resources, utilization of tools, and delivering on meaningful conversations. We work on your business together with a planned, specific, and meaningful meth

od. I have Coached over 26,000 hrs. Worked with 100s of Business Owners. Managed and assisted in the development of Business Coaching programs. I have competed at very high levels. I have Coached in athletics and business - from grassroots to top tier. This is why I created The Approach Coaching Method.

21/05/2026

Raw... Real... Say the thing everyone is thinking.
That's my gift.

Speaking season has started and I get to share the truths behind the BIG WORK - the conversations many fear are not happening...they are happening! AND I celebrate all the leaders who are leaning in, and letting their teams fly.

18/05/2026

Leadership problems are almost always identity problems.

Part of the work is seeing yourself. Recording your words, your thoughts...

So that you can deliver on clarity.
That's the promise of a leader.

12/05/2026

When was the last time someone had your back?..like REALLY had it?

Been beside you during the cliff moments?
Listened so closely to your voice, your dreams, and then wrapped your whole business up as a gift you never knew you needed?
Had a systems themselves to back up their promises?..and would even spend the extra time recording your content to do a final check in voice, flow, and direction for the Team and Talent.

About 7% of entrepreneurial life is "glamorous". The first decade...and not many have the honesty to be with you through it.

This clip... It's of Ryan's email filter I am so damn incredibly proud of it because it is his, we just pulled out his voice and organized thoughts. IF you are in Pennsylvania, and you need a Financial Advisor, you must talk to Ryan. He is fantastic and invests in himself just as he will ask of you.

Ryan - Shaun & I are honored for your trust. Let's GO!!!

11/05/2026

Most advisor websites are invisible to the people who need them most.
Last week I showed how to fix one page so it does the work of three search engines:
Google. AI. Generative.

Same words. Triple duty.
That was Part 1.
Part 2 is going to blow you away!
—
Critical Illness is the most undersold product in our industry.
Not because clients don't need it.
Because advisors can't get heard about it.
We accept we're going to die.
Almost none of us think we'll get sick.
So the conversation never happens.
Or it happens once, in a meeting, and dies the second the door closes.
—
Your best content lives in your head.
Not on your site.
Not on a screen.
Not anywhere a future client can find it at 11pm when they're Googling, asking ChatGPT, or scrolling.
That's the symptom we're crushing on Monday.
—
We are walking through a 9-slide client-facing CI presentation built to do three jobs at once:
→ Repositions CI so clients actually buy it
→ Records once, lives on your YouTube, links from your site
→ Lifts your SEO, AEO, and GEO every single time someone watches

We walk through the system.
One presentation. Three search engines. A product that finally sells.
—
Monday. 10:30 AM EST.
LinkedIn · Facebook · YouTube

Missed Part 1? Watch the replay first because what we built last week is the foundation for what drops Monday, May 11
Let's Go!

11/05/2026

You are not winning because you are listening to conflicting advice.



When was the last time you stopped and truly celebrated everything you have built? ...no, not the highlights or a polish...
08/05/2026

When was the last time you stopped and truly celebrated everything you have built? ...no, not the highlights or a polished post of profit.

I mean really sat with it.

The to-go coffee cups piling up beside your desk.
The stacks of reference material with tabs bent from overuse.
Version 3.0 of your client-facing process built from actually listening to the struggles people whispered across the table.
The late nights refining language nobody else notices.
The uncomfortable seasons where you questioned if any of it was working.
The courage it took to keep improving instead of pretending you already had it figured out.

Most only celebrate outcomes.

High-achievers forget that the process itself is proof...because somewhere along the way, you became the person others now lean on for clarity...because you kept building.

Here to hoping socials next greatest flex is not the success people see.
Maybe it will be the systems, structure, and substance you created when nobody was clapping yet.

So take the pictures of the mess.
Share them. Keep them. Tell the whole story...because I believe it is BS to build and hide in silence.
Because there are other big thinkers out there sitting in the middle of their own chaos, feeling lost, alone, and sometimes even ashamed that it does not all look polished yet.

They need to see is that greatness was never born from perfection.
It was built in the messy parts nobody talks about...until today. Show it!!! Bless your mess!!!

This is business.
This is life.
This is the BIG WORK!

If you stop, think, and implement my content, you are one yourself.Your world is not quiet. ..and that is the world of t...
06/05/2026

If you stop, think, and implement my content, you are one yourself.
Your world is not quiet. ..and that is the world of those driven to do big things.

You see, leaders build systems that outlast speed.
Speed will make you money.
Systems will let you keep it!!!

With the rush of risk, the thrill of what might be, and a world many do not understand, your music will get louder.

It is not to drown out the emotions. No, No, that is not you.
You actually have a soundtrack lovingly named “Schizo” which is fitting for the many personalities demanded of you...but here is my warning for you, as someone who works deeply beside the 2%. When you live big, you will miss the small things.

The quiet details, the whispers that tell you when to slow down, when to pivot, when to rest. Push - Pull - Participate

The structure that once before felt like compression socks; that feeling of restriction vs. understanding that support and structure is for your own good.

This is where I come in...because I only work with people who know those designer glasses, the two 10s subs in the back, and a car meant to be driven won’t make you happy.

Having stuff is fun. But the real joy is in what it took for you to get it.

This is business.
This is life.
This is the BIG WORK

05/05/2026

Business Owners” Is Not a Niche. It’s a Category.
There is a material difference between a founder-led business and a multi-generational enterprise.
..and if your website, messaging, and content do not reflect that difference you are already losing.

Because these two think differently:
One is building
One is stewarding
One is proving
One is preserving..and knowing those distinctions change everything. Your language, tone, positioning, and earned authority.

This is where most people get SEO wrong.
They chase search terms instead of building signal clarity.

We look at it differently:

SEO (Search Engine Optimization)
High-level visibility. Necessary, but not differentiating.

AEO (Answer Engine Optimization)
Structured, teachable, statistical. This is where authority is built because it is deemed "factual"

GEO (Generative Engine Optimization)
This is the edge. Your originality.
The way you say something that becomes associated with you, and that does not happen by accident.

The 1st 90days you work with us, we extra your voice, patterns, thinking, and build it into copy that sounds like you at your best.

You see, media confused. With all the influencer garbage about views, likes, virality - you miss the point!

The goal is not to be just found, it is to be recognized.
That my friends, is the BIG WORK.

*full LIVE replay found on YouTube
KimSkermer - Channel - LIVE ...and watch.

04/05/2026

I HAVE TO KNOW! What do you think of our song?
Building a website, or revamp? If so, this weeks replay is a must to watch!
(Youtube - Channel - LIVE)

OK - now this song that is attached to this post. Can I just say I have THE BEST PEOPLE in my life?!?!?!
I coach and talk to "who is on your SPARK TEAM?"
Which means, who brings you energy, sparks thought, play, originality - even takes your idea and runs with it to make something even better?!?!

This is Shaun Whynacht for me. A witty slide in our presentation created to make AEO, SEO, GEO easier to understand the differences, to Shaun saying, "hold my pitch-fork darlin"!

Y'all come back now, ya hear.
See you next Monday LIVE on LinkedIn, Facebook, YouTube

Week 7 tease: "Most people build an annual plan and abandon it by February. Next Monday, we talk about why that happens and how to actually make your year work FOR you."

The Approach Coaching Method
enRICHed Lifestyle Marketing & Media

04/05/2026

You're good at what you do.
But can you PROVE it in language your ideal client actually understands?

Not your credentials, or your process. The RESULT. The transformation.
The thing they worried about that you know how to fix, without them feeling shame. We want them to feel seen!

There is a GAP between what you know you do and what they hear and it is costing you clients every single day...including how the find you!

Week 6 of the BIG WORK Blueprint. The outcomes conversation nobody wants to have, but everybody needs...and we will be breaking down a real life website copy and show you the flex on SEO, AEO, and GEO... oh my!

� LIVE every MONDAY · 10:30AM EST
LinkedIn · YouTube · Facebook

If you try and fail, congratulations!..most people won't even try.
03/05/2026

If you try and fail, congratulations!..most people won't even try.

Address

1190 2nd Avenue East

N4K2H9

Opening Hours

Monday 08:00 - 17:00
Tuesday 08:00 - 17:00
Wednesday 08:00 - 17:00
Thursday 08:00 - 17:00
Friday 08:00 - 17:00

Website

Alerts

Be the first to know and let us send you an email when The Approach Coaching Method posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Contact The Business

Send a message to The Approach Coaching Method:

Shortcuts

  • Want your business to be the top-listed Business?

Share