Mike Sherwood - Business & Marketing Coach

Mike Sherwood - Business & Marketing Coach Helping business owners and practitioners build successful businesses that give them the income, freedom, and lifestyle they set out to achieve.

As a business coach specialising in the medical and aesthetics industries, I help clinic owners grow, scale, and achieve success. With my experience, I provide tailored marketing strategies and structured business planning to empower practitioners to reach their goals and build thriving practices. Book a complimentary discovery call to discuss how I can support your clinic's growth.

Another great conversation from the BBE Business Icons Event in Birmingham.It was a pleasure to meet Sian Gabbidon, winn...
19/06/2026

Another great conversation from the BBE Business Icons Event in Birmingham.

It was a pleasure to meet Sian Gabbidon, winner of The Apprentice 2018 and founder of a successful fashion brand.

One thing I always enjoy about events like this is hearing the stories behind the success. What often looks like an overnight success is usually years of hard work, persistence, setbacks, and determination that most people never see.

A good reminder that success rarely happens by accident. It comes from showing up consistently, learning from mistakes, and keeping going when others would quit.

Great to meet you, Sian, and I wish you continued success with everything you're building.

Your clinic cannot scale if every decision still needs you.Delegation and leadership frameworks are what allow owners to...
19/06/2026

Your clinic cannot scale if every decision still needs you.

Delegation and leadership frameworks are what allow owners to step out of day-to-day firefighting and into proper business growth.

When systems are clear and responsibilities are defined, your clinic becomes more consistent, more efficient, and far less dependent on you being present.

Book to explore structured ways to remove yourself as the bottleneck.

A fully booked clinic is not always a scalable one.Real growth comes from strong systems, healthy profit margins, clear ...
17/06/2026

A fully booked clinic is not always a scalable one.

Real growth comes from strong systems, healthy profit margins, clear leadership, and a business model that doesn’t rely entirely on the owner being constantly available.

Mike Sherwood helps clinic owners create more structure, more clarity, and more sustainable growth so the business can operate with confidence long term.

A real pleasure to meet Sara Davies at the BBE Business Icons Event in Birmingham last week.As the founder of a multi-mi...
16/06/2026

A real pleasure to meet Sara Davies at the BBE Business Icons Event in Birmingham last week.

As the founder of a multi-million-pound business and a former Dragon on Dragon's Den, Sara is a great example of what can be achieved through hard work, resilience, and a clear vision.

What impressed me most was how authentic, approachable, and down-to-earth she remains despite her success.

One of my biggest takeaways from the event was that success leaves clues. The more time you spend around ambitious, successful people, the more you learn, grow, and raise your own standards.

Great speakers, great conversations, and plenty of ideas to take away and implement.

Now it's time to put them into action.

15/06/2026

Most clinics can explain their treatments.

Far fewer can clearly explain why patients should choose them.

A strong USP is built around outcomes, experience, trust, and transformation, not just a list of services. Patients are looking for confidence in the result, not a technical breakdown of the process.

Clear positioning helps your clinic stand out and attract the right audience.

Marketing should be consistent, measurable, and repeatable.The clinics that grow sustainably are not relying on random p...
12/06/2026

Marketing should be consistent, measurable, and repeatable.

The clinics that grow sustainably are not relying on random promotions or last-minute ideas. They’re using structured strategies that attract the right patients again and again.

Clear messaging, strong offers, and systems that support long-term growth will always outperform guesswork.

Build marketing that works for your clinic every month, not just occasionally.

Busy doesn’t always mean profitable.The most successful clinics are built on strong systems, clear strategy, and smart b...
10/06/2026

Busy doesn’t always mean profitable.

The most successful clinics are built on strong systems, clear strategy, and smart business decisions, not just fully booked diaries.

Mike Sherwood works with clinic owners to create scalable businesses that operate efficiently, improve profitability, and reduce day-to-day overwhelm.

Because your clinic should support your life, not consume it.

Even coaches need coaches.One of the highlights of the BBE Business Icons event  was spending time on stage with Adam St...
08/06/2026

Even coaches need coaches.

One of the highlights of the BBE Business Icons event was spending time on stage with Adam Stott discussing what it really takes to build a business that runs without you.

No matter how long you’ve been in business, there is always another level to reach and something new to learn.

The best business owners never stop investing in their own growth.

A brilliant day at the Business Icons event in Birmingham with BBE.Always valuable to spend time with ambitious business...
08/06/2026

A brilliant day at the Business Icons event in Birmingham with BBE.

Always valuable to spend time with ambitious business owners, hear different perspectives, and pick up new ideas that can be taken back and applied straight away.

Success leaves clues. The key is staying open to learning, growing, and continually improving.

Hearing feedback like this is exactly why these sessions matter.AI is changing the way clinics market, communicate, and ...
08/06/2026

Hearing feedback like this is exactly why these sessions matter.

AI is changing the way clinics market, communicate, and operate, but understanding how to use it effectively is what creates real advantage.

Practical strategies. Clear guidance. Actionable insights you can apply immediately to your clinic.

Ready to level up your clinic knowledge and growth strategy? Book a call today.

Address

Unit 30, Innovation Centre
Hastings
TN389UH

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm

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