Kameleon Marketing

Kameleon Marketing Marketing consulting services and support for UK small businesses. This is where Kameleon can help.

As a small business, you know you need to have a strong brand, attract new customers and retain existing ones to succeed - a tough job, especially in today's market, with today's high standards. I know that with most of your time being spent on actually running your business, the reality is that it's hard to find time to focus on marketing - and yet it helps retain business and drive more. I offer

marketing consulting services and support for small business owners and teams. It's a perfect partnership with the right experience being put in the right places, all working towards the same goal. I am really passionate about building long-lasting relationships with my clients - my mantra is to treat every client's business as if it were my own. My name reflects my ability to be fully adaptable, both to individual business needs and the marketing budgets available. Kameleon's flexibility offers you the tailor-made marketing you need - without compromise and without the large consultancy fees or the full time salary. I offer a blend of marketing services - you simply choose the services you need. Since small businesses need to budget tightly, my services are priced with that in mind. I don't charge for the first 30 minute consultation with clients, giving us both the chance to ensure that we can deliver what you need, within the budget you have. So give us a call today, and book your first meeting for free.

11/03/2026

Meta has announced a change that advertisers should be aware of - if you advertise on Facebook or Instagram read on!

From 1 July 2026, Meta will begin applying location-based fees to ads delivered in certain countries to cover Digital Services Taxes (DST) and other regulatory costs.

What does this mean in practice?

These fees are based on where your ads are shown (your audience location) – not where your business is based. They will be added after ads are delivered, rather than being included within your campaign budget.

Current location fees include:
• Austria – 5%
• France – 3%
• Italy – 3%
• Spain – 3%
• Turkey – 5%
• United Kingdom – 2%

For example:
If you run £100 of ads targeting the UK, an additional £2 location fee would be added, bringing the total to £102 (plus any applicable VAT).

A few key points for advertisers:
✔ The fee applies to all ad formats (image, video etc.)
✔ It also applies to WhatsApp click-to-message campaigns and marketing messages invoiced with ads
✔ It will appear itemised by jurisdiction for transparency
✔ Your campaign budget will not automatically include this fee

Meta says this change reflects the evolving regulatory environment, and other major digital platforms may adopt similar approaches.

👉 If you’re managing paid social campaigns, you need to factor these additional costs into your planning and ROI reporting.

Read more from Meta here - https://business.facebook.com/business/help/1238737454289085

A super helpful writing tool if you are writing copy to character limits!
15/11/2024

A super helpful writing tool if you are writing copy to character limits!

Character Count Online is an online tool that lets you easily calculate and count the number of characters, words, sentences and paragraphs in your text.

Working buddies. She has the right idea! 😸
18/04/2024

Working buddies. She has the right idea! 😸

27/03/2024

A very handy tool from Adobe if you need to resize videos for social media channels!

🤔 Scratching your head wondering how to start marketing your small business this year? It's these few weeks, every singl...
25/01/2024

🤔 Scratching your head wondering how to start marketing your small business this year? It's these few weeks, every single year, that I get an influx of calls for help from small business owners!

In my latest blog, I give you 10 vital things to consider when thinking on your marketing for 2024.

👉Read more https://pulse.ly/uwmg7tbwhk

We give you 10 essential things to consider when planning your small business marketing strategy for 2024.

Have you got a clear marketing funnel in place for your small business marketing approach? Find out why it's vital to su...
13/12/2023

Have you got a clear marketing funnel in place for your small business marketing approach? Find out why it's vital to success > https://pulse.ly/r5b7dpgmh1

Explore the small business marketing funnel and why its vital to successful small business marketing strategies.

Need some help with marketing planning?My marketing planning package is perfect for small businesses who need a marketin...
13/11/2023

Need some help with marketing planning?

My marketing planning package is perfect for small businesses who need a marketing plan to support the business strategy, some structure to the marketing approach and an activity plan to keep things on track. 👍

Delivering a full marketing plan of action for your small business.

Marketing for small businesses can be a daunting task, especially for those who have not done it before. There are so ma...
07/11/2023

Marketing for small businesses can be a daunting task, especially for those who have not done it before. There are so many options and directions it’s no wonder some business owners feel a little overwhelmed!

I offer marketing consulting options which are flexible to your needs and budget and which aim to get you off the ground, give you ideas, help you to understand what can be done and why, and kick-start your marketing journey.

Get in touch if you need some help!
https://pulse.ly/3jtry5lxzd

Using LI ads DIY? This blog might help >
15/09/2023

Using LI ads DIY? This blog might help >

In the digital age, a company's online presence can make or break its success. And for small businesses, leveraging platforms like LinkedIn becomes not just ben

There are strict ASA rules with health and complementary therapies - make sure you check them fully before defining your...
30/08/2023

There are strict ASA rules with health and complementary therapies - make sure you check them fully before defining your marketing messages and strategy.

Adverts claiming that acupuncture and craniosacral therapists treat long COVID are banned by the Advertising Standards Authority - along with an Instagram post that said acupuncture and doses of vitamin b12 can "chip away at the fatigue, brain fog and gut issues" the illness causes.

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