Concept BIU

Concept BIU Concept’s Business Intelligence Unit is a combination of industry defining Media Monitoring Capabilities, Analytic Tools & Consultative Client Relations.

We’re getting ready to unveil a major upgrade to Concept BIU, built for teams that want insight without complexity.AI su...
08/12/2025

We’re getting ready to unveil a major upgrade to Concept BIU, built for teams that want insight without complexity.

AI summaries, dynamic charts, multi-language tracking, and unified print, online, social and TV feeds are just a glimpse of what’s coming.

Something transformative is on the way.

We’re introducing a powerful evolution of Concept BIU, designed to make media PR measurement clearer, quicker and more i...
05/12/2025

We’re introducing a powerful evolution of Concept BIU, designed to make media PR measurement clearer, quicker and more intuitive than ever.

From AI-driven insights and summaries to dynamic charts, journalist databases, multilingual feeds and unified dashboards, this upgrade brings everything you need into one intelligent system.

Stay tuned. A new way to read, track and understand your media world is almost here.

Proud moment for Concept BIU as we bring home Gold at the AMEC Awards 2025 for our work with Generali Central InsuranceR...
12/11/2025

Proud moment for Concept BIU as we bring home Gold at the AMEC Awards 2025 for our work with Generali Central Insurance

Recognised in the Most Effective Planning, Research and Evaluation of a Diversity and Inclusion Programme category, we’re honoured to be the only Indian company to receive this recognition on a global stage.

Diwali at BIU was all about shared smiles, bright moments, and the joy of coming together.As we celebrated the festival ...
23/10/2025

Diwali at BIU was all about shared smiles, bright moments, and the joy of coming together.

As we celebrated the festival of lights, we also celebrated the people and ideas that continue to illuminate our journey every day.

From laughter and festive treats to shared smiles and cheerful moments, our Ganesh Chaturthi celebration at Concept BIU ...
04/09/2025

From laughter and festive treats to shared smiles and cheerful moments, our Ganesh Chaturthi celebration at Concept BIU was all about coming together as a team. It reminded us that beyond the work we do, it’s the friendships, camaraderie, and shared experiences that make Concept BIU truly special.

Here’s to positivity, new beginnings, and the amazing team that makes it all possible.

From laughter and dance floors to cheers and conversations, our Annual Party 2025 was all about celebrating togetherness...
22/08/2025

From laughter and dance floors to cheers and conversations, our Annual Party 2025 was all about celebrating togetherness. It was a reminder that beyond the work we do, it’s the people, the friendships, and the shared moments that make BIU truly special.

Here’s to more milestones, memories, and the amazing team that makes it all possible.

Concept BIU is honoured to receive SILVER at the Adgully IMAGEXX Awards 2025, with Future Generali India Insurance, for ...
24/07/2025

Concept BIU is honoured to receive SILVER at the Adgully IMAGEXX Awards 2025, with Future Generali India Insurance, for ‘Best Use of Analytics’.

This recognition reflects our continued commitment to using data-led intelligence to craft sharper narratives and deliver measurable impact for our clients.

We’re grateful to our partners and proud of the team that powers it all.

Clear communication reflects the needs of every market.Concept BIU’s Regional Media Tracking gives you the clarity to se...
21/07/2025

Clear communication reflects the needs of every market.

Concept BIU’s Regional Media Tracking gives you the clarity to see sentiment and conversations as they happen, so your messaging aligns with what matters most. Build stronger connections, maintain relevance, and communicate with precision across regions.

Not every campaign goes exactly as planned, but the most agile brands evolve in real time.When engagement dips or sentim...
15/07/2025

Not every campaign goes exactly as planned, but the most agile brands evolve in real time.

When engagement dips or sentiment shifts, media analytics can make all the difference.

Concept BIU empowers brands to listen, respond, and stay aligned with their audience when it matters most.

PR moves fast. The smart ones move faster.AI is transforming media tracking, turning real-time signals into strategic in...
24/06/2025

PR moves fast. The smart ones move faster.

AI is transforming media tracking, turning real-time signals into strategic insight.

At Concept BIU, we help brands monitor smarter, respond faster, and lead with clarity

Today is a reminder to slow down, breathe deeply, and reconnect with the present. Concept BIU celebrates the quiet stren...
21/06/2025

Today is a reminder to slow down, breathe deeply, and reconnect with the present. Concept BIU celebrates the quiet strength that comes from deep listening and awareness. Happy International Yoga Day.

A brand crisis often begins quietly. A negative tweet. A viral comment. A sudden shift in sentiment. That’s why the firs...
16/06/2025

A brand crisis often begins quietly. A negative tweet. A viral comment. A sudden shift in sentiment. That’s why the first thing every brand must do is listen, and do it smartly in real time. Concept BIU give brands real-time visibility and sharper decision-making when it matters most.

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1st Floor, Queen's Mansion, Prescot Road, Fort, Mumbai/
Mumbai
400001

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