Dean Norrie - Business Coach/Author

Dean Norrie - Business Coach/Author Dean Norrie – Success & Mindset Coaching - 2023
Dean Norrie is a diligent Success & Mindset Coach It’s a win-win.

Dean Norrie – Success & Mindset Coach - 2023

Dean Norrie is a diligent Success & Mindset Coach who works closely with business owners and professional service providers. He helps them to set goals with timelines, to be accountable and achieve outstanding financial results by removing stressors and manufacturing more time. He encourages them to empower their teams to generate more revenue, which in turn enables them the time, resources and energy to live their best life. He believes that by finding better, smarter ways of working we can be more present for the people and things that matter most in our lives. Dean believes that you can be both a successful business leader and live a stress- free lifestyle, becoming time rich and having your cake and eating it too. Dean is fastidious when it comes to attention to detail and helps his clients achieve a better work-life balance by focusing them on building better business systems, gaining the confidence and competence to grow, as well as developing and maximising profits. Dean knows from experience that by improving levels of service, businesses can do better at the same time as benefiting their clients. Prior to starting his coaching practise in 2020, Dean has successfully run multiple 6- figure business ventures. Starting in 1993 at 22 years old, when he published one of New Zealand’s first men’s fashion magazines. In 2002 he provided professional photographic services and staff training on 15 different cruise ships, where he increased revenue by 40% while managing the operation worldwide. He has been the founding director of several start-ups including a profitable professional photography studio in 2006, a relocatable building and hire service company in 2013 and a house inspection company that utilized robotic inspection technology in 2018. Dean has authored his first book an autobiography called The Lucky Grasshopper, has developed a franchise business model, invested in property and the stock market as a personal wealth strategy and recently paid off his home mortgage at the age of 52. Academically, Dean has qualifications in a number of industries, including: Building, Photographic, Sales & Marketing, Hospitality, Project Management, Business, Growth & Development. And with his 30+ years of unique business ownership experience, he can truly provide a myriad of knowledge and expertise. Dean grew up in New Zealand and with both parents being self-employed it’s no wonder business and entrepreneurship runs deep in his DNA. He has raised his beautiful daughter Grace with his wife of 12 years, Sarah. Dean is active and fit and has played many competitive sports. He has an insatiable passion for travel and adventure visiting over 80 countries to date, his happy place is paddleboarding down the Avon River in deep meditation. Dean values forming long-lasting mutually beneficial relationships and is happiest when helping others to realize their true potential so they can achieve outstanding results.

Wow
17/09/2026

Wow

James Cook was born a farmer's son in Marton, sailed a converted coal ship into the unmapped Pacific, and drew the world as it truly was.

1768. The Royal Navy had a leaking Whitby collier called Endeavour and a mission no one else wanted. Find the mysterious southern continent. Map whatever you find. Come home if you can. They gave it to a 39-year-old with no noble blood, no famous name, and no admiralty pedigree. His only credentials: a coal-trade apprenticeship and a refusal to guess.

Cook didn't discover Australia. The Dutch had charted parts of its western coast decades earlier. But what Cook did was different. He mapped the east coast with a precision that hadn't existed before — every harbour, every headland, every inlet drawn with an accuracy that meant other ships could follow. His charts didn't just record where land was. They recorded where it was safe to anchor, where the reefs lurked beneath the surface, where a captain could shelter from a storm. He turned rumour into navigable fact.

Before Cook's first voyage, the Pacific was a patchwork of guesses. Spanish charts contradicted Portuguese ones. Dutch maps showed coastlines that didn't align. No one knew if New Zealand was one island, two, or the tip of a vast continent stretching to Antarctica. Cook circumnavigated New Zealand, proved it was two islands, and drew both with such care that his maps were still in use a century later. Not because they were pretty. Because they were right.

He carried astronomers and botanists aboard Endeavour, men who recorded the transit of Venus and catalogued thousands of species no European had seen. But Cook's own work was the spine of it all. Night after night, he took sightings with a sextant and recorded longitude with a marine chronometer — new technology, still experimental. He trusted instruments when most sailors still trusted instinct. And he cross-checked everything. If a headland looked different on the return journey, he went back and corrected the chart. If the depth changed, he noted it. No flourish. No artistry for its own sake. Just the stubborn insistence that a map should tell the truth.

The voyage took three years. Endeavour nearly sank on the Great Barrier Reef. Scurvy and dysentery killed dozens. Cook himself survived malaria and near-mutiny. When he returned to England in 1771, he'd circumnavigated the globe, mapped thousands of miles of coastline, and lost fewer men to scurvy than any expedition of that length in Royal Navy history. He'd done it by forcing his crew to eat sauerkraut and portable soup, by airing the below-decks every day, by refusing to accept that sailors simply died at sea.

The charts Cook drew on that first voyage didn't just guide British ships. They guided French, Spanish, and American ones too. Explorers, traders, whalers, missionaries — anyone who sailed the Pacific for the next hundred years carried copies of Cook's maps. Not because Britain shared them out of kindness, but because they were so much better than anything else that even rival nations couldn't afford to ignore them.

Cook would sail twice more, mapping the edges of Antarctica and searching for the Northwest Passage. He'd be killed on a beach in Hawaii in 1779, forty years after he was born in a Cleveland cottage with a dirt floor. But the maps endured. They didn't belong to one nation or one navy. They belonged to anyone who needed to know where the rocks were, where the safe water lay, where the world actually was instead of where men hoped it might be.

A farmer's son from Marton. A coal ship from Whitby. And the refusal to draw a coastline he hadn't seen with his own eyes. That's what changed the map of the world.

The full story is over at Britain Untold — follow us for more of the kings, captains, and craftsmen who built Britain.

🎨 Images are AI-assisted illustrations created to depict historical events.

Take care of your Body!
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Oh!

10/09/2026

Write it down!

Podcast
10/09/2026

Podcast

Have you ever faced challenges that seemed impossible to overcome?In this episode of the Side Hustle Side Hustle Podcast, we're honored to feature Dean Norri...

10/09/2026

A special gift from New Zealand

Brain Tracy - an outstanding human being!
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Brain Tracy - an outstanding human being!

Live Life Lucky
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Live Life Lucky

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Effective Communication is Key to Everything!
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Effective Communication is Key to Everything!

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