Soda Inc.

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Soda Inc. Soda is a business growth ecosystem and Regional Business Partner (Waikato) that accelerates growth

We offer:
- Business advice and support
- RBP Capability Development Fund
- Access to R&D and innovation support and funding
- Entrepreneurship support and programmes
- Coworking offices in the heart of the Hamilton
- A community where you can stay up to date with innovation - grow, learn and connect.

A new chapter for Soda! We've moved into a bigger, brighter space, with exciting plans for 2027.Soda has a new home on L...
10/11/2026

A new chapter for Soda! We've moved into a bigger, brighter space, with exciting plans for 2027.

Soda has a new home on Level 2 of Wintec House. 🏫

We're still in the same building, just a little higher up, and we're loving our new office space.

And there's more exciting news to come! We're looking forward to bringing co-working back to Soda in 2027, creating a welcoming space for entrepreneurs and business owners to work, connect and collaborate.

For now, here's a little sneak peek at our new digs. We can't wait to welcome you upstairs.

📣 Missed one of our business workshops this year? Good news – you can now catch up online, for FREE, whenever it suits y...
09/11/2026

📣 Missed one of our business workshops this year? Good news – you can now catch up online, for FREE, whenever it suits you!

Change and uncertainty are part of running a business, but having the right tools and strategies can make all the difference.

Two practical workshops delivered by Soda earlier this year are now available as free online resources through business.govt.nz.

🔹Adapting to Change
Learn how to navigate uncertainty, manage risks, adapt to changing circumstances and identify new opportunities for growth.

https://www.business.govt.nz/browse-our-resource-library/adapting-to-change-workshop

🔹Introduction to Business Continuity Planning
Discover practical steps to prepare your business for unexpected disruptions, minimise risks and build long-term resilience.

https://www.business.govt.nz/browse-our-resource-library/business-continuity-planning-workshop/introduction-to-business-continuity-planning

Whether you're looking to future-proof your business or feel more confident navigating change, these resources are well worth checking out.

🏆 And the winner of Growth Lab – Level Up is… Tim Young from Access Quest!A huge congratulations to Tim, who took out th...
05/11/2026

🏆 And the winner of Growth Lab – Level Up is… Tim Young from Access Quest!

A huge congratulations to Tim, who took out the top prize at Soda's Growth Lab Pitch Night!

Tim is the founder of Access Quest, an innovative business on a mission to make our cities more accessible for everyone. Using purpose-built mapping technology, Access Quest captures detailed information about footpaths, crossings and other accessibility features to help people navigate public spaces safely and confidently.

Tim impressed the judges with his compelling pitch, strong commercial traction and clear understanding of his customers, demonstrating Access Quest's significant potential to transform accessibility in New Zealand and beyond.

He walked away with a $10,000 prize package – including $3,000 cash, $3,500 in Deloitte advisory services and $3,500 in Tompkins Wake legal services to support his next stage of growth. 🚀

Congratulations also to Georgia Johnstone from Rollout Social and Duncan Matthews from Good Numbers, who took out second and third place respectively!

Pitch Night marked the culmination of our Growth Lab – Level Up programme, and we're incredibly proud of all eight founders. It's been fantastic watching their businesses evolve and their confidence grow throughout the programme.

👏 A big thank you to our Pitch Night judges – Elise Andree-Wiltens, Director at Deloitte; Philip Monahan, Partner at Tompkins Wake; and Adam El-Agez, founder of The Conqueror – for sharing their time and expertise.

Special thanks to Dr Fern Kelly-Zander for developing and leading the programme, and Brenna Shepherd for her support in facilitating the workshops.

And a huge thank you to our programme sponsors, Deloitte and Tompkins Wake, for making this opportunity possible.

Congratulations again, Tim! We can't wait to see where Access Quest goes next.

🌟 Hamilton Heroes is back – and we're going BIGGER for 2026!We've had such an incredible response to our early invitatio...
03/11/2026

🌟 Hamilton Heroes is back – and we're going BIGGER for 2026!

We've had such an incredible response to our early invitations that we've moved the event to a bigger venue! 🙌

Join us on 3 December as we celebrate some of the local legends helping shape Kirikiriroa Hamilton.

We're bringing together an awesome line-up of creative and entrepreneurial minds to share their stories, challenges and successes:

🎙️ Steve Holloway & Seamus Marten – Between Two Beers Podcast
🏙️ Brian White & Daniel Smith – Edwards White Architects Ltd
🌱 Lisa Quarrie – Hayes Common / Common Compost

Expect inspiring stories, honest conversations, plenty of local pride and the chance to connect over drinks and nibbles.

A huge thank you to our event sponsors Good George Brewing, Stark Property and DTI Lawyers. After sharing their own inspiring stories at last year's Hamilton Heroes, they've come back to support this year's event, helping us move to a bigger venue and welcome even more people. ❤️

📅 Thursday 3 December | 4–6pm
📍 The Atrium, Wintec City Campus, Hamilton
🎟️ FREE event but tickets are filling fast so don't miss out. 👇

https://events.humanitix.com/hamilton-heroes-2026

02/11/2026

Big ideas. Bold founders. Real growth. 🚀

Our Growth Lab – Level Up founders have completed eight weeks of learning, new connections, fresh perspectives and plenty of inspiration, all leading up to Pitch Night this Thursday! 🎤

Here's a little look at the journey. 💥

Thank you to our sponsors and .

📹

📅 NOVEMBER WORKSHOPSIf you're a Waikato based business owner keen to upskill yourself or senior decision makers in your ...
29/10/2026

📅 NOVEMBER WORKSHOPS

If you're a Waikato based business owner keen to upskill yourself or senior decision makers in your team, one-to-some workshops are a great option with Regional Business Partner funding possible for eligible businesses.

Find out more about these workshops on our Events & Workshops page or email us.

💻 www.sodainc.com/events
📧 [email protected]

Great things happen when ambitious founders come together to learn, share and grow. 💥It's been awesome watching our Grow...
28/10/2026

Great things happen when ambitious founders come together to learn, share and grow. 💥

It's been awesome watching our Growth Lab - Level Up founders grow in confidence, sharpen their business ideas and build connections with like-minded entrepreneurs. From sharing challenges to celebrating wins, this cohort has shown what happens when passionate business owners come together to learn and support one another. 🙌

A huge thank you to our incredible founders, guest speakers, programme creator / facilitator Fern Kelly-Zander, co-facilitator Brenna Shepherd, and sponsors Deloitte and Tompkins Wake for making it all possible!

🎤 Next stop: Pitch Night! Our founders will take the stage next week, with one walking away with a $10,000 prize package.

🧾 Paper receipts, emailed receipts, receipts buried in apps...wouldn't it be easier if they were all in one place?That's...
27/10/2026

🧾 Paper receipts, emailed receipts, receipts buried in apps...wouldn't it be easier if they were all in one place?

That's exactly what Ashton Norton, founder of , is working to make possible! 💡

Unyceet is developing a universal digital receipt system designed to give shoppers one simple, consistent experience at checkout – wherever they shop. The idea? Your digital receipt is delivered straight to your phone, without the hassle of keeping track of paper receipts, emails or multiple apps. 📱

The inspiration came from Ashton's own frustration with scattered receipts. After discovering there was no universal solution, he decided to build one himself.

Ashton has just completed Soda's Growth Lab – Level Up, where he was focused on taking Unyceet from product development to market validation, strengthening his business model, refining his go-to-market strategy and challenging assumptions as he prepares for the next stage of growth.

Growth Lab – Level Up is proudly supported by Deloitte and Tompkins Wake.

🏆 Soda was Runner-Up in the Professional Services category at last week's  Awards!A huge congratulations to Professional...
26/10/2026

🏆 Soda was Runner-Up in the Professional Services category at last week's Awards!

A huge congratulations to Professional Services winner , and to all the other winners and finalists who make Hamilton's central city such a vibrant place to work, do business and connect.

We're proud to be part of this fantastic business community and help local businesses grow and succeed.

A big thank you to Hamilton Central Business Association for a wonderful evening celebrating the people and businesses that make our city centre special!

🎵 Making great music is one thing. Getting it heard is another.And in an industry where social media can make or break a...
20/10/2026

🎵 Making great music is one thing. Getting it heard is another.

And in an industry where social media can make or break a music release, having the right strategy matters.

That’s where Georgia Johnstone comes in.

After almost a decade working in social media, including roles with Universal Music New Zealand and Live Nation Aotearoa, Georgia spotted a gap in the market and launched Rollout - New Zealand’s only dedicated music social media agency.

Working exclusively with musicians, artists, labels and managers, Rollout helps bring music to audiences through strategic release campaigns and day-to-day social media management. Its impressive client list already includes SIX60, Kaylee Bell, Te Wehi and Jim Beam Homegrown.

With a strong start behind her and big ambitions ahead, Georgia joined Soda’s Growth Lab – Level Up to strengthen her business foundations and connect with other ambitious founders.

Growth Lab – Level Up is proudly supported by Deloitte and Tompkins Wake.

Address

Wintec House, Level 2 Cnr Of Anglesea & Nisbet Streets
Hamilton
3204

Opening Hours

Monday 8am - 5pm
Tuesday 8am - 5pm
Wednesday 8am - 5pm
Thursday 8am - 5pm
Friday 8am - 5pm

Telephone

+64 7 974 9111

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