Beatrice 77 Livestock Sales

Beatrice 77 Livestock Sales We are a cattle auction market in Beatrice Nebraska. We take pride in marketing your cattle to buyers in the greater midwest region.

Monday was another good day at the barn! We had a large run of cows and bulls met with strong demand and prices. Our sti...
06/17/2026

Monday was another good day at the barn! We had a large run of cows and bulls met with strong demand and prices. Our stick out feeder cattle sale of the day was on 60hd of 819 # steers pictured below.

Our next cattle & hay sale will be Monday June 29. Thanks to all sellers, bidders, and buyers. You are what makes this place go, and are appreciated!

If you have cattle to look at or consign please reach out! Brian Brauer (402) 239-0878 Kellie Hollman (402) 418-0048 Gale (Slim) Hardin (402) 520-2911 Ryan Sommerhalder (402) 335-7937 Sale Barn (402) 223-3571

06/16/2026

🎉 HAT CONTEST TIME! 🎉

Do you have one of our hats? We want to see it in action!

📸 Snap a picture of yourself wearing your favorite hat from us and put it in the comments of this post.

One lucky winner will receive a Beatrice 77 jacket!

Whether you’re at work, on the farm, in the field, or out with family, show us where your hat takes you.

đź“… Entries close on June 19.
🏆 Winner announced on June 20.

Get creative, have fun, and start posting! We can’t wait to see your photos!

11am start on the hay sale tomorrow with 145 small squares and 121 big rounds checked in. At 11:30 we will start on the ...
06/14/2026

11am start on the hay sale tomorrow with 145 small squares and 121 big rounds checked in. At 11:30 we will start on the weigh cows and bulls around 12:15-12:30 we will sell the pairs (7) and breds to be pregged and mouthed (13). Followed by the feeder cattle sale featuring an excellent load of 850 # steers! We’ll see you all ringside tomorrow!

Thanks for your continued support and trust in us! If we can do anything for you don’t hesitate to call Ryan: (402) 335-7937 Brian (402) 239-0878

06/12/2026

Come see us Monday June 15 for these nice pairs 2nd & 5th calvers! Calves have had shots and are ready to go on grass for you!

06/01/2026

With the amount of weigh cows and bulls coming in this morning we will be starting at 11:30 on weigh cows and bulls, at 12:30 we will sell baby calves, followed by pairs, bred cows, and feeders. After that we will sell the remainder of the weigh up cows. Thank you all!

Tomorrow June 1 the hay sale will be starting at its new time 11am featuring 80 small squares and 173 big rounds. We wil...
05/31/2026

Tomorrow June 1 the hay sale will be starting at its new time 11am featuring 80 small squares and 173 big rounds. We will start on the weigh cows and bulls at 11:30. At 12 noon we will have 3-5 baby calves, and around 12:15-12:30 we will sell the pairs 31 and 29 bred cows that will be pregged in the morning. Following that will be a short high quality feeder calf run.

Thank you for trust and support. We don’t take it lightly!

05/30/2026

Monday June 1 plan on joining us for a nice lineup of over 30 pairs, also will have some bred cows and a short run of feeders. Reminder the hay sale will start at 11AM on Monday with Pairs selling between 12:15-12:30! We'll see you ringside Monday!

05/19/2026

To all sellers, bidders, and buyers THANK YOU for dealing with delays today. We persevered, kept our crew safe and still had a great day! Thanks everyone!

Address

3320 North 6th Street
Beatrice, NE
68310

Telephone

(402) 223-3571

Website

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