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HERO Business Coaching Business Coach & Innovation Consultant Are you looking to grow your company 2-3x the average for US companies?

Companies that hire business coaches report massive improvements of between 22% to 86% in their critical business functions and a recent survey by MetrixGlobal LLC - which found that companies engaging business coaches today enjoy a 790% ROI for every dollar invested. Top companies throughout the world work with business coaches to help them clarify the vision, growth and goals of their business. I can help you implement and prioritize strategies to help your business grow. Set up an Impact Call today: https://calendly.com/herolifecoaching/impact20

The framework isn't theoretical. It came out of real rooms, with real stakes — and now it lives in one.THE BLIND SPOT AD...
10/30/2026

The framework isn't theoretical. It came out of real rooms, with real stakes — and now it lives in one.

THE BLIND SPOT ADVANTAGE wasn't built at a whiteboard — it came out of two decades of watching what actually goes wrong inside real companies, and what actually fixes it: someone else in the room, willing to say the hard thing. The community is that room, built into the book itself.

Step into the room → app.blindspotadvantage.com

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I've watched sharp executives make the same avoidable mistake, over and over, across totally different industries.Pharma...
10/29/2026

I've watched sharp executives make the same avoidable mistake, over and over, across totally different industries.

Pharma, tech, financial services — the industries change, the blind spot pattern doesn't. What does change the outcome is whether someone outside your industry is close enough to point it out. That's exactly what this community gives you that a solo consultant, a same-industry mastermind, or a generic Facebook group never will: genuinely different vantage points on the same kind of problem.

See the pattern in your own business, with fresh eyes on it → app.blindspotadvantage.com

I didn't just write a book about blind spots. I built a room full of people to help you find yours.Most authors publish ...
10/28/2026

I didn't just write a book about blind spots. I built a room full of people to help you find yours.

Most authors publish and move on. I built an AI-powered Living Book platform hands-on — the AI Advisor, the infrastructure, and a real community — because the book's ideas needed to be practiced with other people, not just read alone on a couch. A blind spot you find by yourself is still a blind spot you have to fix by yourself. This platform closes that gap on purpose.

Experience the difference — join free for 15 days → app.blindspotadvantage.com

I led the global interactive launch of Gardasil in 2006. Here's what that taught me about who catches blind spots.Even i...
10/27/2026

I led the global interactive launch of Gardasil in 2006. Here's what that taught me about who catches blind spots.

Even in a highly resourced, closely watched launch, the biggest risks weren't the ones anyone was actively managing — they were the assumptions nobody thought to question, because the people closest to the work were also the ones least likely to see them. It's never the person in the middle of it who catches the blind spot first. It's almost always someone standing outside it. That's the entire reason this platform is built around a community, not just content.

Get outside eyes on your business, starting today → app.blindspotadvantage.com

20+ years advising Merck, Genentech, Pfizer, J&J, Amex, and AT&T taught me one uncomfortable thing.The biggest threats t...
10/26/2026

20+ years advising Merck, Genentech, Pfizer, J&J, Amex, and AT&T taught me one uncomfortable thing.

The biggest threats to a business rarely come from outside. They come from blind spots leadership stopped questioning years ago — usually because no one in the room felt safe enough to say it. That's exactly why I didn't build THE BLIND SPOT ADVANTAGE as just a book. I built a community into it, because a framework without a room full of honest people is just theory.

Join the room, not just the book → app.blindspotadvantage.com

This book's foreword was written by someone who studies leadership blind spots for a living.Noelle Russell, CEO of the A...
10/20/2026

This book's foreword was written by someone who studies leadership blind spots for a living.

Noelle Russell, CEO of the AI Leadership Institute, wrote the foreword to THE BLIND SPOT ADVANTAGE - and she's part of the same conversation happening inside the community, not a name attached and gone. When someone who studies this professionally is in the room with you, the quality of feedback you get changes.

Read her foreword, then join the room she's part of → app.blindspotadvantage.com

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'I finally saw the pattern I'd been building around for three years — because someone else said it first.'That's what on...
10/19/2026

'I finally saw the pattern I'd been building around for three years — because someone else said it first.'

That's what one Living Book member told me after bringing his Chapter 4 answer into the community - not a testimonial I wrote, his actual words, after a fellow member asked one pointed question in a discussion thread. That's the difference between reading a business book and working through one with people watching.

Read the first chapter free, then bring your answer to the community → app.blindspotadvantage.com

What's one tool or template that's saved you hours of work? The community wants to know.This month's resource exchange i...
10/09/2026

What's one tool or template that's saved you hours of work? The community wants to know.

This month's resource exchange is live — members trading the tactical stuff that actually saves time: templates, tools, shortcuts, whatever's worked for them. Come share what's worked for you and walk away with three things you didn't have this morning. This is the kind of practical value you only get from a room full of people doing the actual work.

Trade resources with the community → app.blindspotadvantage.com

21 days. One blind spot. A partner who won't let you drop it.The next 21-Day Blind Spot Challenge pairs you with another...
10/08/2026

21 days. One blind spot. A partner who won't let you drop it.

The next 21-Day Blind Spot Challenge pairs you with another member to commit to testing one specific blind spot, with regular check-ins along the way. This is where insight actually turns into action — accountability from someone who has real skin in the game with you, not just a habit tracker app.

Sign up before the next cohort starts → app.blindspotadvantage.com

Outside perspective changes what you can actually see.A member too close to their own business benefits enormously from ...
10/07/2026

Outside perspective changes what you can actually see.

A member too close to their own business benefits enormously from someone else's eyes on the same problem — different industry, different background, different blind spots than their own. That's not a nice-to-have feature of this community, it's the entire design principle behind it. The book gives you the framework; the community gives you the angle you couldn't see on your own.

Get outside eyes on your business → app.blindspotadvantage.com

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