10/09/2026
Color // Reebok x Hilary Duff
16mm film, Hi8 video, VHS and RED—all in one Reebok campaign with Hilary Duff. Each format brings its own character, and preserving those differences, while still maintaining accurate apparel color, was central to the campaign.
With apparel work, a key priority in the color grade is keeping the clothing faithful to the actual garment colors customers will find in store.
The challenge is balancing that accuracy with everything the team worked hard to capture on set: the lighting, set design and natural skin tones. Across these different shooting formats, we still had to ensure that the garment colors remain consistent and Hilary looked beautiful and natural, while keeping each format’s distinct texture intact.
That’s where the collaboration between director and colorist is most important: making the campaign feel cohesive while preserving the character that makes the images interesting.
Creative Director, Video: Kris Walter
DP: Noah Alani
Editor: Brad Hasse
Assistant Editor: Joshua Thornton-Allan
Colorist: Brandon Jones // Remote Colorist // Swatch Four
