08/25/2026
YOU GOT THE LEAD. YOU DID THE INSPECTION. NOW WHAT? š
Over the years, Iāve watched home-service companies spend a LOT of money and effort trying to generate leads.
The phone finally rings.
You schedule the appointment.
You drive out and do the inspection.
You send the estimate.
And then⦠nothing.
Hereās where I see a lot of businesses drop the ball:
They think their job is done once the estimate is sent.
Itās not.
Sometimes the estimate doesnāt even get sent quickly enough. But even when it does, your follow-up can make or break that sale.
People are busy. They have jobs, kids, bills, aging parents, appointments, and a hundred other things competing for their attention.
Just because they didnāt call you back doesnāt automatically mean they chose someone else.
Stand out. Follow up.
Call them. Text them. Check in.
Ask if they have questions. Make sure they received the estimate. And most importantly, let them know you actually want to earn their business.
You already spent the money to get the lead and the time to go to their home.
Donāt stop before you even get to the finish line.