Outcome Academy

06/02/2026

Find all the episodes of The Outcome Academy Podcast at https://www.outcomeacademy.com/podcast

05/25/2026

05/22/2026

I had so much fun sharing practical AI Implementation strategies at the New Bern Area Chamber of Commerce this week!

I love helping small business owners WIN!

Thank you for the opportunity!

05/15/2026

Next Wednesday, I'm leading an AI workshop at the New Bern Chamber of Commerce, and I am genuinely excited about what we're covering.

We're talking ChatGPT, Claude, NotebookLM, and how to build a real system around these tools so they actually work for your business. Not just save you a little time. Free up enough time that you can get back to the people and the work that matter most.

Come ready to learn and bring your laptop. Get logged into ChatGPT and Claude before you arrive so we can skip the setup and get straight to the good stuff.

Wednesday, May 20 | 11:30 a.m. to 1:00 p.m.
New Bern Area Chamber of Commerce
Members only, so get registered and I will see you there.

https://business.newbernchamber.com/events/details/stop-fearing-ai-start-running-it-workshop-2-11590?calendarMonth=2026-05-01

05/14/2026

🚨 Most business owners don’t struggle because they’re lazy or incapable.
They struggle because they skipped the foundation.

I see it all the time:
❌ No systems
❌ No pricing strategy
❌ No contracts
❌ Mixing personal and business finances
❌ Launching before they’re actually ready
And eventually, those little shortcuts become very expensive problems.

That’s exactly why I created the Base Camp Trail Map & Checklist, a free resource designed to help service-based business owners build the right foundation before scaling, hiring, or burning out.

Inside, you’ll walk through the 8 foundational phases every business should complete before serving customers, including:

✔️ Defining your direction
✔️ Getting legal and protected
✔️ Building your brand
✔️ Designing your delivery
✔️ Setting up systems
✔️ Preparing for growth

Because Base Camp isn’t the thing you do before the real work starts.
🏔️ Base Camp is the real work.

Grab the FREE checklist here:
👉 https://www.outcomeacademy.com/basecamp

05/12/2026

I want to say this directly to the person who started their business because they genuinely love the people they serve.

You are exactly the kind of business owner the world needs more of.

Don't undercharge.
Don't shrink your marketing.
Don't apologize for building something that takes up space.

The people you are meant to serve need you to be successful. Your success is how you reach them.

Listen to Episode 20 to solidify your why: https://www.outcomeacademy.com/blog/why

05/04/2026

Paying Google to show up is renting. Building organic search presence is owning. We start building yours tomorrow.

If you are a new or growing service business and you are tired of watching your ad budget disappear with nothing to show for it, this is for you.

Tomorrow we kick off another cohort of the Compound Marketing Machine Group Experience, and it is nothing like the courses collecting dust in your downloads folder.

This is a 6-week guided experience where you build a real marketing system. Not a strategy deck. Not a PDF checklist. A system you actually use, on repeat, to show up organically in Google, in AI search, and everywhere buyers are looking for someone like you.

Here is what you get inside:
🔥AI tools that do the heavy lifting on content and optimization.
🔥Swipe copy you can adapt and publish immediately.
🔥Canva templates so you are not starting from scratch.
🔥And a complete system you own and reuse every single time you create content.

One thing Cohort 1 told us loud and clear: "We need a week with no live calls to catch up and get things DONE!" So, we built in a full implementation week so you actually do the work, not just watch someone talk about it.

By the end of 6 weeks, you have a compound marketing system running for your business. One that keeps working whether you post that week or not. One that costs you $0 in ad spend to maintain.

We start tomorrow.

If you are ready to stop renting visibility and start owning it, grab your spot here: https://www.outcomeacademy.com/compound

04/29/2026

Marketing shouldn’t feel chaotic.

That’s why we developed the C.A.L.M. Framework for Marketing Growth- the foundation of our Hybrid Group Experience that combines the strategic clarity of Brand Builder Blueprint with the ex*****on rhythm of Compound Marketing Machine.

Clarity.
Authority.
Leverage.
Maintenance.

It’s not about posting more.
It’s about building a system.

We ran our first group experience in February, and the results were so strong (and the feedback so clear) that we’re opening an encore cohort next month.

If you feel like:
• You’re posting into the void
• Your marketing stops the second you stop paying for ads
• You know you “should” be more consistent but don’t have a system
• You want to command your part of the internet instead of renting space on it
This experience was built for you.

With expert guidance, structured implementation, practical AI tools to eliminate creative friction, and a repeatable content system, you’ll leave with marketing infrastructure, not just ideas.

The next cohort begins Tuesday, May 5.
Drop into one of two live session options each week (Eastern):
9:00–10:15am
11:30am–12:45pm

Six weeks. Real implementation. Sustainable rhythm.

If you’re ready to stop guessing and start systematizing:
👉 https://www.outcomeacademy.com/compound

Or message me directly if you want to talk it through.

Marketing should feel CALM!

04/25/2026

Look at this cool thing I made in Chat GPT. They have SUPER DUPER improved their image creation tool.

I put this prompt in my newsletter today (and I have to give credit to Jeff Hunter for sharing it in his group!).

"I want you to create a branded one pager about me. I've attached an image to use as my likeness." Note: This only works well if your Chat GPT knows a good bit of info about you. Click the plus sign and choose "Image Creation" and upload a nice photo of you :) Then click the arrow to submit and see what it comes up with. I'd love it if you'd share it below in the comments- so fun!

I'm always keeping a lookout for useful tips to help you WIN at business (and life).

If you haven't subscribed, go to https://www.outcomeacademy.com/email to get on the list and get a useful tip like this one every week, along with an inside look in our businesses, our mastermind and our most recent podcast episode!

I can't wait to serve you!

04/09/2026

Check out what we've unveiled for 2026 at Outcome Academy!

https://www.youtube.com/watch?v=Bb00OQQFWpo