First Learning

Directions

First Learning Provide a caring and stimulating early care and learning environment that meets the highest standards.

Create growth opportunities for our staff by expanding our capacity to support more families, while contributing to the communities we serve. Starting in 2017, Care-a-lot expanded from 3 childcare centers to 13, including the acquisition of Generations Childcare. Now operating as First Learning, a parent company name which encompasses both brands, we mark a significant milestone in our continued growth trajectory. Our focus remains on our commitment to providing exceptional childcare services, and has been recognized among North America's top 50 for-profit childcare organizations by Exchange Magazine.

Before children can fully engage, explore, and learn, they need to feel safe and comfortable in their environment.The ri...
10/30/2026

Before children can fully engage, explore, and learn, they need to feel safe and comfortable in their environment.

The right classroom isn’t just a place where children are taught.

It’s a place where they can build relationships, express themselves, try new things, make mistakes, and feel supported along the way.

Because when children feel comfortable, they have more room to be curious.

Choosing childcare is about more than location, schedule, or convenience.It’s also about how your child feels when they ...
10/21/2026

Choosing childcare is about more than location, schedule, or convenience.

It’s also about how your child feels when they walk through the door.

Do they feel comfortable?
Do they feel seen?
Do they feel encouraged to ask questions, explore, and be themselves?

Every child is different, and sometimes finding the right fit means taking a closer look at what your child needs to feel confident and ready to learn.

What will your child be interested in years from now?We may not know yet. And that's okay.What we can do today is give t...
09/30/2026

What will your child be interested in years from now?

We may not know yet. And that's okay.

What we can do today is give them opportunities to explore different ideas, ask questions, solve problems, create, and discover what they're capable of.

That's one of the reasons STEAM matters in early childhood.

We're not trying to predict which career a child will have someday. We're helping them develop the curiosity, creativity, critical thinking, and confidence to keep learning as they grow.

Because the future doesn't just need children who know the answers.

It needs children who aren't afraid to ask, “What if?”

Still looking for the right fit for your child this fall? Enroll by September 30 and we'll waive your registration fee. ...
09/29/2026

Still looking for the right fit for your child this fall?

Enroll by September 30 and we'll waive your registration fee. Just mention this post when you call.

Limited time offer.

One of the most valuable things we can give young children isn't simply knowing the right answer.It's knowing how to fin...
09/23/2026

One of the most valuable things we can give young children isn't simply knowing the right answer.

It's knowing how to find one.

STEAM experiences give children opportunities to wonder, make predictions, try something, notice what happens, and try again.

Maybe their tower falls. Maybe their idea doesn't work the first time. Maybe they discover something they didn't expect.

That's learning.

Through these experiences, children are developing curiosity, problem-solving, creativity, communication, and confidence, skills they'll continue to use long after their early education years.

We're helping children build more than knowledge. We're helping them build a mindset for learning. 💛

Still looking for the right fit for your child this fall? Enroll by September 30 and we'll waive your registration fee. ...
09/19/2026

Still looking for the right fit for your child this fall?

Enroll by September 30 and we'll waive your registration fee. Just mention this post when you call.

Limited time offer.

What does STEAM actually look like for a young child? It can be much simpler than you might think.STEAM happens when chi...
09/16/2026

What does STEAM actually look like for a young child?

It can be much simpler than you might think.

STEAM happens when children investigate something they're curious about, build a structure, sort objects, create a drawing, count what they find, or test an idea to see what happens.

The important part isn't making the activity complicated. It's giving children opportunities to explore, ask questions, make connections, and discover things for themselves.

That's the beauty of STEAM in early education: learning can happen through the experiences children are already naturally drawn to.

We’re going Full STEAM Ahead at First Learning!You might hear “STEAM” and picture science experiments or math worksheets...
09/09/2026

We’re going Full STEAM Ahead at First Learning!

You might hear “STEAM” and picture science experiments or math worksheets. But in early childhood, STEAM can be much more hands-on and playful.

It can look like a child wondering why something moves, figuring out how to make a block tower stand, sorting objects by size, creating something with art materials, or asking questions about the world around them.

These everyday experiences give children opportunities to explore, experiment, create, and think for themselves.

At First Learning, we believe STEAM starts with curiosity, and that curiosity can take children anywhere.

Curiosity is one of the greatest gifts we can nurture in young children. Something as simple as sorting shapes, counting...
09/02/2026

Curiosity is one of the greatest gifts we can nurture in young children.

Something as simple as sorting shapes, counting bears, or exploring which side of a balance scale is heavier encourages children to think, ask questions, and make connections. These playful experiences introduce early math concepts in a way that feels natural and engaging.

When learning is rooted in curiosity instead of pressure, children develop the confidence to explore new ideas, solve problems, and keep asking "why?"

At First Learning, we believe those small moments of discovery lay the foundation for a lifelong love of learning.

As adults, it's easy to focus on the right answer. But in early childhood, the learning happens in the process. When chi...
08/31/2026

As adults, it's easy to focus on the right answer. But in early childhood, the learning happens in the process.

When children explore shapes, compare sizes, or experiment with balance using manipulatives like counting bears and scales, they're doing more than learning math concepts. They're learning to observe, make predictions, test ideas, and try again when something doesn't work.

These moments of trial and error help build confidence, resilience, and a love of learning that lasts far beyond the classroom.

At First Learning, we encourage children to explore, ask questions, and discover solutions at their own pace, because every attempt is part of the learning journey.

Address

1501 Monroe Avenue
Rochester, NY
14618

Website

Alerts

Be the first to know and let us send you an email when First Learning posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Shortcuts

Share