Brands include RainShadow Rod Blanks, ALPS and ForeCast rod components. ABOUT BATSON
When the late Bob Batson started building custom rods in his living room in 1980, it marked the beginning of a new era for the family name. As an avid fisherman, he was motivated by his angling passion to create fishing rods of uncommon quality and craftsmanship. From these humble beginnings, the company grew to
become Batson Enterprises, Inc. Currently run by CEO Bill Batson, our company is enjoying non-stop growth propelling us into becoming the largest wholesale rod blank supplier and component manufacturer/supplier under one label in the United States. With clients ranging from individual rod builders, to huge global companies, our size and experience makes it easy to meet the varying needs of our broad customer base. Retaining a large inventory allows the Batson team to ship products out to customers in a timely fashion. Combine our knowledge and top notch customer service with unbeatable quality, and it’s no wonder we have gained such an envied reputation. CORPORATE PROFILE:
Headquartered in Sequim, WA, Batson Enterprises is one of the leading holding companies of fishing-related consumer products. Our diverse portfolio contains many quality, trusted brands which are respected worldwide. We distribute our products globally through a diverse number of well recognized brands, including:
RainShadow™ • ALPS™ • ForeCast™ • ToughStick™ • Guidespacing™
Offering our products through these various nameplates allows for easier differentiation throughout such a vast lineup. Rather than clumping everything together under the Batson name, we are able to create individual identities for our products, thereby simplifying specific marketing, service, and distribution strategies. Offering such an immense scope of products, it’s no surprise that Batson Enterprises proudly ranks #3 amongst all fishing suppliers worldwide, with products available both directly and through retail outlets globally.
