09/02/2026
The carrot and the stick just got wrecked.
Daniel Pink's Drive is the first book in the Sterling Book Club - and it smashes the idea that people only move when you dangle a reward or wave a threat. Autonomy. Mastery. Purpose. That's the operating system high-performing leaders actually run on.
Buy it. Read it. Listen to it on the commute. Then show up.
The Sterling Book Club launches Tuesday, September 15 at 12:00 p.m. ET. Thirty minutes. Online. Free. Nothing to prep, nothing to present.
Read the book if you can - come anyway if you can't.
Register: https://thesterlingcouncil.org/events/book-club
Get the book: https://a.co/d/03ACuCT4
One book. Thirty minutes. Every other month. Let's turn that stack on your nightstand into a conversation.