With over 9+ years of experience in CRM strategy and mortgage-specific technology, I specialize in assisting loan officers in fully leveraging their organizations' "Top-Of-Class" tech tools. As the CRM & Platform Manager at Top Flite Home Loans, I oversee the strategy, management, and optimization of our customer relationship management systems and marketing platforms to support loan officers, bus
iness growth, and client engagement. My role focuses on improving workflows, streamlining communication, managing campaigns, supporting platform adoption, and ensuring our teams have the tools, training, and resources they need to build stronger relationships and operate more efficiently. I work closely with sales, marketing, and operations to make sure our technology supports both the client experience and our company’s goals.