Aura Print & Promo

Name: Aura Print & Promo
Address: 4/1 Packer Road, Caloundra West, QLD, 4551, AU
Telephone: +611300291277

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Aura Print & Promo

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Aura Print is located in the emerging city of Aura, Sunshine Coast, providing all things printed.

04/11/2026

The easiest new customer is often an old one.

Most businesses have people who bought once, were happy, then went quiet. They did not leave. They just forgot.

Try this. Pick customers who have not bought in six to twelve months. Send each one a postcard or a short note. Thank them, mention the job you did for them, and give one clear way to get back in touch.

A note before the holidays reads as thanks, not a sales push.

03/11/2026

Business cards we printed for Sky Vantage, specialist drone solutions.

Brand on the front. On the back, who to call and exactly what they do, from thermal scans to roof inspections.

Tip: use the back of your card to answer "what exactly do you do?"

01/11/2026

Coated or uncoated paper? It comes down to one question. Will people look at it, or write on it?

Coated stock has a smooth layer that keeps ink on the surface. Colours stay bright and photos look sharp, so it suits brochures and menus.

Uncoated stock has no layer. It feels natural, and pens write on it without smudging. It suits appointment cards, forms and notepads.

The same colour can print differently on each, so check a sample before a big run.

14/10/2026

Most letterbox campaigns fail for one reason. They are planned by suburb.

A suburb is a boundary on a map. It tells you nothing about who lives on which street.

Better way: map your last hundred customers. You will see clusters. Those clusters are evidence, not a hunch. Then size your run against the real delivery counts for those areas so you print what you actually deliver.

Half the households and twice the relevance usually beats twice the households.

Planning a drop? Happy to talk through the areas with you.

13/10/2026

Bow banners we printed for Andersens Caloundra.

Carpet. Vinyl. Timber. Hybrid. One word per banner, big enough to read from the road, and the logo on every one.

Tip: on a flag, one word beats a sentence. Drivers only get a couple of seconds.

11/10/2026

Corflute signs: 3mm or 5mm?

3mm is for short runs and sheltered spots. Real estate boards, event signs, shop windows, anything up for a few weeks.

5mm is for wind and time. Outdoor fences, signs on stakes, anything that needs to last a season, and inserts for metal A-frames.

The bit people get wrong is flute direction. Run the flutes up and down on a standing sign and it holds shape. Run them sideways and it bows within a month.

09/10/2026

Artwork comes back looking wrong. Same words, different letters, everything shifted.

Your font did not travel with the file. Design files usually point at a font on your computer instead of carrying it, so anywhere else the program substitutes something else.

Two fixes. Export a print-ready PDF with fonts embedded, which PDF/X does automatically. Or convert your text to outlines so the letters become shapes.

Just proofread before you outline. Once it is outlined you cannot fix a typo.

08/10/2026

Yard signs we printed for Coastal Lawn Solutions.

The sign goes on the lawn right after the mow. The neighbours see a great looking yard and the number to call, all in one glance.

Work on homes? A sign on the job is one of the best value ads you can run.

07/10/2026

Want something printed in your customers' hands before Christmas? October is when that gets decided.

Work backwards from the date it needs to land. Subtract delivery. Subtract production. Subtract proofing, because you will want a change. Then subtract the time it takes to write it and get the artwork together, which is the longest part and the bit nobody counts.

Most Christmas jobs need to start in October.

December is not a deadline, it is a queue. The jobs that run smoothly were in it before it formed.

06/10/2026

Business cards we printed for EWS Mechanical.

Dark navy, bold orange, and a clear list of what they do on the front. When someone finds this card in their wallet six months from now, they will know exactly why they kept it.

Tip for trades: list your services on the card. Plain words beat a slogan.

Address

4/1 Packer Road
Caloundra West, QLD
4551

Telephone

+611300291277

Website

http://Auraprint.com.au/

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