Studio Evolution

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Milsons Point, NSW
Studio Evolution

Helping Studio Owners redesign their businesses for maximum profit, freedom & joy 💰✨🥰

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I’m Chantelle Bruinsma, creator of Studio Evolution. Welcome home! Studio Evolution is a 2-year program designed to guide dedicated studio owners to business bliss. By implementing our systems and automation strategies, you will have a thriving, profitable, joy-filled studio that gives you the freedom you’ve been craving. This is a guided program where studio owners work together to grow their studios into profitable businesses that don’t need constant attention from their owners - that would be you! The comfort of working alongside other studio owners is unsurpassed. If you’ve ever felt as though your friends and family don’t understand what it’s like to run a studio, then Evolution is where you belong. It’s time to stop guessing and fumbling when it comes to the growth of your business. Come home to Studio Evolution. We’re here for you. My devoted team will help you stay focused on what you need to do daily to get that business growing. My main focus is profit, growth and freedom. Maximum results, with maximum joy. Just for context, within 12 months of working with me, I have had Studio Owners almost double their student numbers, pay off loans in excess of $24,000, finish the year with a $90k profit (with an additional $30k bonus), double their recital profit and increase their profitability from 1% to 13%. Within the first 6 months of the course, I have also helped Studio Owners reduce their working hours by 40%, minimising their teaching schedule for the first time in years. I do not believe that studio owners need to work 24 hours a day, 7 days a week. Let’s change that story. Want to kno more about our program and see if it is a right fit for you? Book in a Mini Studio Review with one of our Community Coaches now at: https://we.studioevolution.com/ministudioreview

12/10/2026

If enrolments are slow, this is NOT the time to go quiet.

One of the biggest mistakes studio owners make when things feel a little uncertain is pulling back on communication.

But usually, the opposite is what’s needed.

If enrolments are slow, increase the frequency.

Send the email.

Then send another one.

Not random emails. Not filler. Good, thoughtful communication that reminds families why they were interested in the first place.

At a minimum, your leads should be hearing from you weekly.

And during a big enrolment period? Two to three emails a week is completely
reasonable.

You can come at the same offer from so many different angles:
✨ Enrolments are now open
✨ 40% of spots are already gone
✨ VIP access closes tonight
✨ Here’s what families love most
✨ Here’s a little behind-the-scenes peek
✨ Here’s why this class could be perfect for your child

You don’t need a brand-new offer every time.

You just need to keep reminding people, in different ways, why they cared in the first place.

Because visibility creates familiarity.

And familiarity makes it much easier for someone to finally say, “Yep. This is the one.”

If your enrolments are feeling quiet right now, ask yourself: Have I actually been communicating enough?

07/10/2026

Picture this…

Chantelle arriving to a Muay Thai gym in Thailand. The coaches immediately decide, naturally, she needed the Mickey Mouse boxing gloves. 😂

Meanwhile, Michelle apparently had 10+ years of rage ready to be released and went into FULL FIGHT MODE.

Thankfully, one of our clients Ryan captured it all and turned it into possibly one of the greatest compilation videos in Studio Evolution history. It still makes us giggle.

Some Studio Evolution memories you just NEVER forget. 😂🥊

This will forever be one of ours.

20/07/2026

Have you built a business you constantly need a holiday from?

It's a question I think every studio owner should ask themselves.

So often, we spend years chasing growth, filling classes and saying "yes" to every opportunity... only to reach the end of the year completely exhausted.

But what if success looked different?

What if you intentionally designed your studio so that your slower seasons became something you actually looked forward to?

Not because your business was struggling.

But because you'd created the financial stability and systems to allow yourself to pause.

To rest.

To dream.

To spend time with your family.

To work from somewhere beautiful if that's what lights you up.

Nature has seasons.

We aren't meant to be operating at full speed every single month of the year.

There are seasons to grow.

Seasons to harvest.

And seasons to restore.

One of the greatest gifts your business can give you isn't just profit...

It's the freedom to choose how you spend your time.

Because the goal was never to build a business you need to escape from.

The goal is to build a business that supports the life you truly want to live.

16/07/2026

The time of year when enrolments slow down, cash flow tightens and you find yourself watching your bank balance a little more closely than you'd like.

Maybe it's summer.
Maybe it's winter.
Maybe it's that one term where you always seem to lose momentum.

For far too many studio owners, it's become something they simply accept.

But what if it didn't have to be?

One of the biggest mindset shifts we teach is that seasonality isn't something you just survive... it's something you strategically plan for.

The most financially healthy studios don't rely on hoping enrolments pick back up.

They intentionally design offers, programs and revenue streams that smooth out those quieter seasons, creating greater stability all year round.

Because when your studio feels financially secure, everything changes.

You lead with more confidence.

You make better decisions.

And instead of spending those quieter months worrying, you actually get to enjoy them.

I'd love to know...

Does your studio have a particular season where you feel the financial pinch each year? Or have you found a way to smooth it out?

03/07/2026

No... we’re not teaching algebra.

And we’re certainly not standing at the front of the room reading from a PowerPoint.

Because studio owners don’t need more information.

They need implementation.

They need someone to take a complex strategy and help them see it, map it out, workshop it and apply it to their business.

That’s exactly what our week in Koh Samui has been about.

We had a dear member tell us she understood marketing and paid ads strategy for the first time.

Together we’ve unpacked Facebook ad strategies, identified the enrolment numbers each studio needs to achieve their financial goals, built lead generation plans, refined business models and worked through the practical steps to create lasting growth.

Because strategy only changes a business when it’s implemented.

As creative business owners, we learn differently. We need to draw it out, move it around, ask questions, throw a ball, challenge ideas and collaborate with people who truly understand the journey.

And that’s what has made this week so special.

We are also implementing the same strategy we taught in real time as a case study with our studio owners to show them step by step what can happen. Since activating ads 18 hours ago, our case study has received 3 hot leads and we have only just started.

The Eight Signature Retreat isn’t for everyone.

It’s for the studio owner who is ready to think bigger, ask better questions and do the work that changes the future of their business.

As we look at these photos, one thing couldn’t be clearer...

Every single person was meant to be here.

And I can’t wait to see what they create in the weeks ahead 💛

28/06/2026

One of the biggest mindset shifts I see studio owners make is around pricing.

So many incredible studio owners feel uncomfortable charging premium prices.

Not because their programs aren't valuable.

But because they've underestimated the true impact of what they do.

Let's be honest...

You're not simply teaching dance steps.

You're not simply teaching notes.

You're not simply teaching yoga poses.

Every day, you're helping shape confidence.

You're helping people discover who they are.

And in a world where emotional resilience is becoming increasingly important, the work you do matters more than ever.

When you truly understand the value of what you're creating, something interesting happens.

Premium pricing stops feeling uncomfortable. Just like our standout studio owner Mae, it stops feeling like you're charging too much.

And it starts feeling honest.

Because you're no longer pricing the hour.

You're pricing the transformation.

I know pricing can be uncomfortable for some and that is why I am talking about it.

💭 I'd love to know...

What's one life skill your students gain from your programs that has nothing to do with the activity itself?

26/06/2026

The 2026 Eight International Signature Retreat has now come to an end.

16 Studio Owners walked away with a concrete plan to significantly increase (and even double) their studio and closed the gap between what number would change everything in their business to how it feels and how they will achieve it.

We laughed. We cried. We found some moments really hard.

For some, this was their first Retreat. For some it was their fourth. But we all tried something different. We all felt alittle uncomfortable but learnt with the right level of guidance, strategy and support you can lean right in and turn things around.

What a huge week. With full bellies and hearts we now fly home knowing we gave our members our all. We can’t wait to see the fruit on the other side and your Ava’s land right where they are meant to be.

❤️❤️❤️🌴🍹

23/06/2026

Pouring our whole hearts into our members this week. We have been teaching, sharing countless meals, breakthroughs, challenging each other and laughing till our cheeks hurt.

Why do we do it? Because connection inspires us. It lights us up. We see the sparkle in our members eyes return. We see them change before our eyes.

It’s hard to describe what happens when we get home. But it’s only when you come to a Retreat like this that you realise being immersed in an environment that is not your norm, allows a whole different way of thinking.

Let’s bring this babely home.

22/06/2026

Tell me you work with studio owners without telling me you work with studio owners 😆

18/06/2026

Recently, we had the wonderful Kate McKibbin from join our members to share what is working (and what isn't) when it comes to AI and content creation right now.

I am so grateful for joining a Mastermind Program with Kate when we started our businesses. She gave so much to our members as she is the Queen of the Biz when it comes to this stuff.

One of the biggest takeaways?

Most studio owners know they should be creating content consistently... but very few actually have a system for doing it.

And that's where AI can be incredibly powerful.

Not to replace your voice.
Not to replace your creativity.
Not to replace the human connection your community values.

But to help you create content smarter, faster and with far less mental load.

Kate shared that whilst there are so many AI tools available right now, Claude continues to stand out when it comes to content creation because of how naturally it writes.

The language feels more human.
The storytelling feels more authentic.
The phrasing feels more conversational.

And for businesses built on relationships, community and trust, that matters.

The goal isn't to hand over your marketing to AI.

The goal is to build a system that helps you show up consistently without spending hours staring at a blank screen wondering what to post.

Because the studios winning online aren't necessarily creating more content.

They're creating content more consistently.

I'd love to know...

Have you experimented with AI for content creation yet? And if so, what's been your biggest win (or frustration)?

Address

PO Box 130 Beecroft
Milsons Point, NSW
2119

Website

https://studioevolution.com/

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