Define Wine Marketing & Communications

Call Directions Website

Define Wine Marketing & Communications DEFINE WINE is a pragmatic marketing and communications specialist that works with a number of small to medium size winemakers in Australia and New Zealand.

“For more than 165 years, Mudgee has been growing grapes and making w**e. It is one of the pioneering w**e regions of NS...
29/10/2026

“For more than 165 years, Mudgee has been growing grapes and making w**e. It is one of the pioneering w**e regions of NSW,” said First Ridge co-owner and vigneron John Nicholas. “In the ’60s and ’70s, the region was reinvigorated, with new w**emakers establishing vineyards and w**e brands. Many of these vineyards are still producing great w**es.

First Ridge W**es has released two new vintage red w**es: the 2024 First Ridge Montepulciano ($45) and the 2024 First Ridge Barbera ($45). “For more than 165 years, Mudgee has been growing grapes and…

Visiting Orange sometime soon? Here's a new way to enjoy the region... off grid... architecturally stunning.
28/10/2026

Visiting Orange sometime soon? Here's a new way to enjoy the region... off grid... architecturally stunning.

A pair of striking, architect-designed, off-grid cabins has opened on a working cattle farm just outside of Orange.

Government is the landlord. The landlord sets the terms of the lease. That is where the fix is. We are simply asking for...
27/10/2026

Government is the landlord. The landlord sets the terms of the lease. That is where the fix is. We are simply asking for fair representation of NSW w**es in venues owned by the people of NSW.

Brendan Moylan MP Philip Donato **e NSW W**e

The Minns government stands accused of failing to support New South Wales w**egrowers, with fewer than one in 10 w**es listed at government-owned venues produced in the state.

In 2020 the NSW Government chose a new tenant for one of the best harbour sites in Sydney.The winning pitch for Whalebri...
26/10/2026

In 2020 the NSW Government chose a new tenant for one of the best harbour sites in Sydney.

The winning pitch for Whalebridge put local produce 'front and centre'.

We checked the w**e list. 8 of 128 w**es are from NSW. That is 6%.

The State is the landlord. It writes the tender criteria and it signs off the lease. It can ask for NSW w**e, and it can check that the promise holds.

Write it in. Then check it.

Full audit at definew**e.com.au/nsw-w**es which now covers 41 venues' w**elists in NSW Govt owned buildings.

**e

The trophy, recognising the best c***r from a single variety, is named in honour of David Pickering. David was a c***r s...
26/10/2026

The trophy, recognising the best c***r from a single variety, is named in honour of David Pickering. David was a c***r stalwart from Orange NSW who laid the groundwork for the Australian craft c***r industry and passed away tragically in 2024.

Small Acres Cyder have been awarded the ‘David Pickering Memorial Single Variety C***r Trophy’ and ‘Best New World C***r Trophy’ for their Small Acres Cyder ‘Femme Fatale’ 2026 ($29) at the recent…

Eternity Bar at Central Station opened in 2018 “promising a focus on NSW w**e”, however, its latest published list has 1...
22/10/2026

Eternity Bar at Central Station opened in 2018 “promising a focus on NSW w**e”, however, its latest published list has 11 w**es, and none are from NSW. At Manly Pavilion, on Transport for NSW land, three of 67 w**es are from NSW.

An audit of 29 restaurant and bar w**e lists at venues in NSW government owned buildings has found that of 2,181 w**es, just 189 or 8.7% were from NSW. Conducted by David Cu***ng, director of Define W**e Marketing & Communications and owner of The Lane Cellars in Orange, the audit counted every w**e...

Congratulations to legend w**emaker Philip Shaw!
15/10/2026

Congratulations to legend w**emaker Philip Shaw!

W**emaker Philip Shaw is the recipient of the Roseworthy Campus Association Award of Merit.

"He has a point. "
14/10/2026

"He has a point. "

A blog about gourmet travel of interest to those who love w**e and food.

25/09/2026
"The grape’s remarkable capacity to age gracefully – especially under screwcap rather than cork – was also on dramatic s...
25/09/2026

"The grape’s remarkable capacity to age gracefully – especially under screwcap rather than cork – was also on dramatic show recently when West Australian w**emaker Rob Diletti opened 13 vintages of his family’s Castle Rock Estate riesling going back to 1991 – to celebrate the 40th anniversary of the Porongurup vineyard’s first crop..."

Castle Rock Estate

Everyone knows the merits of cellaring a shiraz, but these Clare Valley rieslings are also ideal gathering dust.

Address

Orange, NSW
2800

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm
Saturday 9am - 5pm
Sunday 9am - 5pm

Telephone

+61263658141

Alerts

Be the first to know and let us send you an email when Define Wine Marketing & Communications posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Shortcuts

Share