Elena Atkinson Human Design Strategist

Elena Atkinson Human Design Strategist Human Design translated into practical business decisions.

I help business owners decide how to work, sell and structure their business in a way that actually fits them.

My deliveries from Japan came earlier I have the A5 Hobonichi Hon for my personal and the A5 Slim Jibun Techo Lite for m...
10/09/2026

My deliveries from Japan came earlier

I have the A5 Hobonichi Hon for my personal and the A5 Slim Jibun Techo Lite for my business

Had fun all evening getting them ready for the coming year so decided to pick my and this is what I chose with definitions for both books

How long are you supposed to think about a business decision before you finally make it?You research it.Ask people you t...
09/09/2026

How long are you supposed to think about a business decision before you finally make it?

You research it.

Ask people you trust.

Compare what everyone else is doing.

Make a pros and cons list.

Then somehow end up with even more to think about.

We often assume that if we still don’t know what to do, we need more information.

Sometimes we already have plenty.

The better question is:

What are you waiting to know before you’ll let yourself decide?

There’s a difference between gathering useful information and delaying a decision until there’s no chance of getting it wrong.

Business rarely gives you that guarantee.

And sometimes the decision gets harder because there are too many outside voices involved.

If you’ve got one sitting in your head right now, you might already have enough information.

You may need to look at how you’re making the decision instead.

My face when you don’t buy my thing: My Human Design Decision Audit can stop you wasting months trying to make the wrong...
08/09/2026

My face when you don’t buy my thing:

My Human Design Decision Audit can stop you wasting months trying to make the wrong business decision work.

Sometimes you don’t need another strategy. You need to stop forcing a decision that never suited you in the first place.

An offer you don’t want to deliver.
A way of selling you hate.
A working rhythm you can’t sustain.
A business model you chose because somebody else made it look sensible.

I look at the decision with you through the lens of your Human Design so you can work out what stays, what changes and what you stop trying to rescue.

That can save you months.

Sometimes years.

£197.

You probably do not need more business advice.You already know a lot.You have read the books, taken the courses, tried t...
07/09/2026

You probably do not need more business advice.

You already know a lot.

You have read the books, taken the courses, tried the strategies and listened to plenty of people telling you what you should do.

Somewhere along the way, though, you may have become very good at listening to everyone except yourself.

You are not incapable.

You are not inexperienced.

You just need a way to understand what actually works for you.

That is where I use Human Design.

Not as theory.

Not as another label.

As a practical way to look at your decisions, pace, structure, offers, visibility and working patterns.

I am not here to become the next person you obey.

I want you to understand yourself well enough that you need less outside reassurance, not more.

If you are capable, experienced and tired of second-guessing yourself, you are probably exactly the person I work best with.

Next month, I’ll be 49.Which feels mildly offensive because I still don’t think of myself as somebody who is nearly 50 😂...
06/09/2026

Next month, I’ll be 49.

Which feels mildly offensive because I still don’t think of myself as somebody who is nearly 50 😂

But it has made me think about how much I’ve changed.

I used to be the social one. Always out, always around people, always involved.

Now I’m much happier with a journal, a book, a café, writing, research, planning a trip or disappearing down a rabbit hole because something has caught my attention.

Parenting changed me.

Divorce changed me.

Remarriage changed me again.

And years ago, after a su***de attempt, I came away with one thought that stayed with me:

I didn’t die.

I was still here.

And in my head, that felt like another chance to actually live my life and do the things I’d always been too scared to do.

That is how I ended up doing stand-up comedy.

I was terrified of it, but I thought, I nearly wasn’t here at all. Am I really going to let fear stop me doing something I’ve always wanted to try?

So I did it.

I didn’t become fearless.

But fear stopped getting the final vote.

Since then I’ve changed careers, travelled, built businesses, studied things that fascinated me, written a novel and published it.

And now I’m writing another.

My work has changed too.

I spent years being the useful one. The organiser. The fixer. The person behind the scenes.

Now I care much more about ideas, patterns, decisions, structure and understanding why something isn’t working in the first place.

I think that’s part of why I’ve been thinking about how I want to be perceived now.

Not just as helpful.

Not just as someone who can sort things out.

But as someone with judgement, perspective, ideas and something worth saying.

I know I can’t just give myself a title and expect people to see me differently.

I have to show it.

And maybe that is what getting older is giving me more of.

Less interest in proving myself.

More interest in actually living.

There was a point in my life when I genuinely didn’t think I had a future.

Now I’m planning trips years ahead, writing books, building work I care about and wondering what else I haven’t done yet.

There was so much of my life I hadn’t met yet… there still is.

05/09/2026

I think I’ve been giving my platforms the wrong jobs.

I’ve spent ages thinking LinkedIn should be where my clients come from because, on paper, it makes sense.

Business owners are there. People making decisions about their businesses are there. People investing in support are there.

So when I wasn’t getting much back from it, I took that as a sign that I was doing something wrong.

Now I’m not so sure.

I think I was expecting every platform to do everything.

LinkedIn to bring clients.

Instagram to build trust.

Facebook to create conversations.

Pinterest to somehow magically work out what I wanted from it.

Substack to prove people cared enough to read properly.

Basically, I’d given them all impossible job descriptions 😂

I’m started to see them differently.

LinkedIn gives me credibility.

My website and Substack give me room to go deeper.

Pinterest helps people discover my work.

Facebook, Instagram & Threads let people get to know me beyond the business stuff.

The cats. The chickens. The book. The rants. The random thoughts. Normal life.

And I think I underestimated how important that familiarity is.

People don’t always become clients because of one post.

Sometimes they see you here, read something somewhere else, come back later, watch for a while and then eventually decide they trust you enough to buy.

That makes far more sense to me than expecting every single post to “convert.”

So if you’re feeling the same, try a new rule:

Stop asking every platform to be the salesperson.

Let each one do the job it’s actually good at.

If you want to follow me elsewhere:

Instagram:
https://www.instagram.com/elenaatkinsonhd?igsi=N25iZ2J1NjVuN3Bi&utm_source=qr

LinkedIn:
https://www.linkedin.com/in/elena-atkinson-human-design-strategist-92772614a?utm_source=share_via&utm_content=profile&utm_medium=member_ios

Substack:
https://open.substack.com/pub/elenaatkinson

Quora:
https://www.quora.com/profile/Elena-Atkinson-Human-Design-Strategist?ch=17&oid=1496465034&share=31dbc281&srid=uEOChx&target_type=user

Pinterest:
https://pin.it/5mwSI1ImQ

And if you’re here for the fiction side of my brain too:

Amazon:
https://sellercentral.amazon.com/nms/redirect/316a1145-31cf-33d6-8884-619732759971?nt=AUTHOR_CENTRAL_VANITY_URL_LIVE&sk=yoIHu-O805woucqgMB8KvH9qd-nRnErzqib-gRYYBjJ3asRwEngijO8f1U58oGpmrmaIsAlX-2vHx-odYjjp8g&n=1&u=aHR0cHM6Ly93d3cuYW1hem9uLmNvbS9hdXRob3IvZV9lX2F0a2luc29u

I GOT MY FIRST AMAZON REVIEW 🥹💝
31/08/2026

I GOT MY FIRST AMAZON REVIEW 🥹💝

Darren Atkinson decided that if I’ve actually published a book, I should probably learn how to sign one 😂So we took my a...
30/08/2026

Darren Atkinson decided that if I’ve actually published a book, I should probably learn how to sign one 😂

So we took my author copies of The Girl on the Stairs to our usual coffee haunt in Broughton this afternoon and he became the recipient of the first hardcover I’ve ever signed.

“To my Darren, No. 1 fan.”

Which, to be fair, he bloody well is 💝

A week ago this book existed on my laptop.

Now I’m sitting in a coffee shop signing an actual hardback copy for my husband.

This is all still completely bonkers.

Thank you Black Sheep Coffee for providing the caffeine for my first extremely unofficial book signing 😂☕📚

Four days since The Girl on the Stairs went out into the world.No ads or big launch campaign. Just me talking about the ...
29/08/2026

Four days since The Girl on the Stairs went out into the world.

No ads or big launch campaign. Just me talking about the book and people choosing to buy it.

And I am slightly overwhelmed by how lovely it’s been 🥹

People have sent me screenshots of their orders.

Someone sent me a photo HOLDING THE PAPERBACK and asked me to sign it 😭

There is something completely surreal about seeing a book that lived in my head, then on my laptop, suddenly existing in somebody else’s house.

Current Amazon snapshot:

📱 Kindle: #33,585 in Kindle Store
📕 Hardcover: #43,603 in Books
📖 Paperback: #21,274 in Books
🔎 Kindle: #325 in Conspiracy Thrillers

I know Amazon rankings move constantly and I really do need to stop checking them every five minutes 😂

But four days in, organically?

I’m very, very happy.

Mostly though, I’m just amazed to see my work out in the wild.

Thank you to every single person who has bought it, shared it, messaged me or told somebody else about it. 🖤

28/08/2026

Three days ago, after Zinger helped me proof read, I published my first novel.

With no existing fiction audience, no ads and no grand launch campaign.

Just The Girl on the Stairs going out into the world and me repeatedly refreshing KDP like a completely normal person 🤦🏻‍♀️

So rather than only sharing the shiny bits, I thought I’d share the actual numbers.

As of 28 August:

📚 5 ebooks sold
🇬🇧 4 UK + 🇺🇸 1 US
📖 433 Kindle Unlimited pages read
💰 £8.40 estimated royalties

And on Amazon UK:

#33,910 in the Kindle Store
#325 in Conspiracy Thrillers

Five sales isn’t going to have hammering on my door.

But 433 pages?

Someone is actually reading the bloody thing.

That’s the number I keep looking at.

A few days ago, Ellie, Maya and Valous existed in a document on my laptop.

Now someone I don’t know has entered that world and kept turning the pages.

And somebody in America bought it, which has delighted me far more than is probably reasonable 😂

I’m going to keep sharing what happens as I try to find readers for this book organically. The sales, the reads, the reviews, the rankings, what works and what spectacularly doesn’t.

No pretending I’ve sold thousands.

We’re starting at 5.

Let’s see where we can take it 👀📚

The Girl on the Stairs by E. E. Atkinson is available now on Kindle and Kindle Unlimited, with paperback and hardcover editions live too.

And if you’re already reading it, thank you 💝💝💝

DebutNovel PsychologicalThriller ConspiracyThriller IndieAuthor ThrillerBooks KindleUnlimited Bookstagram

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Tuesday 9am - 5pm
Wednesday 9am - 5pm
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