04/11/2026
She thought she needed a ChatGPT lesson. We found £15k she couldn't see.
She came to me to sort out AI and her social media. Twenty minutes in, it was obvious the tech wasn't the problem.
She was too close to her own business to see what she had.
So we shut the laptop and talked about the business instead.
What came out: she saves her clients around £15k a year compared with doing it in-house. That's her whole sales argument, and she wasn't using it.
We also found a new paid service she could add, and mapped out what her content should actually say.
No clever prompt finds that. AI can't create clarity. It can only support what's already there, which is why I start with the business and come to the tools second.
Comment CLEAR or message the page and I'll send you how a session works.