20/08/2026
A convention and business-events centre in Malaysia was preparing to expand its capacity. Before committing, its leadership wanted an answer to something harder than any revenue forecast: could the commercial team actually carry the business through the change?
10 leaders across Sales, Business Development and Marketing completed the AQme® assessment with AQai® Certified Partner Jonathan Low of Global Success Learning Academy. The team profile showed a group strong at optimising what already worked and under-equipped for transforming toward growth, with Mindset, Resilience and Unlearning sitting low in Ability, and a low-scoring Environment around them. That is a specific problem, and a very different one from "the team needs to be more agile".
Jonathan translated the data into a 2-day programme and one-to-one coaching with every leader, then into practical moves: high-adaptability individuals named as change champions to model new sales behaviours, learning sprints designed around the gaps, and sales rituals rebuilt around the expansion strategy. The engagement scored 10/10 NPS and 7/7 for clarity of the AQ® debrief, with a re-assessment proposed at 3 to 6 months to track progress.
One participant summed it up better than we could: "The first time we saw data that made sense of how we feel during change."
If your organisation is about to scale, what would your commercial team's adaptability data say about whether it is ready?