Social Eclipse

Social Eclipse Hospitality consultancy for independant businesses, venues & events. Branding, content, & strategy with 10+ years' experience

Social Eclipse is a specialist consultancy service for the hospitality sector, with 10+ years of experience in music, events, branding, and venue management. Social Eclipse supports bars, clubs, cafes, restaurants, and event venues to improve their branding, operations, and customer engagement.

When Jazz night hits the spot 😌 šŸŽø šŸŽ¹ šŸŽ· 🄁
01/06/2026

When Jazz night hits the spot 😌

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Tell your story šŸ“–If your content isn’t converting, it’s probably not your product or your offer. It’s probably your mess...
30/04/2026

Tell your story šŸ“–

If your content isn’t converting, it’s probably not your product or your offer. It’s probably your message

People don’t connect with polished sales posts.
They connect with meaning. With perspective. With something that feels real 🫶

That’s where most brands get it wrong.
They focus on what they sell… instead of why they exist.

Brands can pour so much time into content, showing up consistently, doing ā€œeverythIng rightā€ā€¦ but still not getting the traction they expected.

Because they’re missing the one thing that actually builds connection:

šŸ‘‰ a clear, compelling brand story

Your story is what turns passive viewers into engaged followers and engaged followers into paying customers ✨

It’s built on three core pillars:

Your origin
Where did this start? Was it a problem you experienced? A passion project? A gap you saw in the market?

Your purpose
What do you stand for beyond making money? What do you believe in?

Your journey
Showcase the messy middle. The wins, the losses, the lessons, the growth

This is the content your audience actually cares about.
Because people don’t just buy products anymore, they buy into brands they trust, relate to, and believe in.

And trust isn’t built through aesthetic products alone.
It’s built through aesthetic story telling šŸ—£ļø

So if you’re stuck wondering why your content isn’t landing…
ask yourself:

Are you just posting or are you actually telling a story?

I built social eclipse to help brands find their voice, refine their message, and build content that doesn’t just look good, it connects and converts šŸ“ˆ

26/04/2026
Gorgeous day for a cake and milkshake 🄤If you’re in Cheltenham make sure to pop into  🤤Fancy a bit of Lunch, coffee or t...
25/04/2026

Gorgeous day for a cake and milkshake 🄤

If you’re in Cheltenham make sure to pop into 🤤

Fancy a bit of Lunch, coffee or tea? Maybe just a slice of cake and a cold drink while you soak up a bit of sunshine? ā˜€ļø

If you’re looking for a country pub this summer, then look no further 😌With a huge beer garden and a cozy restaurant  is...
17/04/2026

If you’re looking for a country pub this summer, then look no further 😌

With a huge beer garden and a cozy restaurant is a hidden gem. ✨

With head chef providing a totally fresh handmade menu that elevates the country pub classics to a fine dining experience šŸ‘Øā€šŸ³šŸ¤ŒšŸ»

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Have you ordered the timeless classic pie from Hill Tavern Clent yet? 🄧 Let’s set the scene… you’ve just spent almost 2 ...
09/04/2026

Have you ordered the timeless classic pie from Hill Tavern Clent yet? 🄧

Let’s set the scene… you’ve just spent almost 2 hours hiking around Clent Hills National Trust , you might’ve got lost once or twice, you’re tired, the dog is tired, you’re desperate for a little sit down in a cosy pub… you come to the Hill Tavern where there beer is refreshing and anyone’s welcome.
You make yourself comfortable and order some food and treat yourself to a glass of wine…

Delicious šŸ¤ŒšŸ»šŸ¤¤

If your brand walked into a room… would people know what to expect? 🌐Or would it be the one standing in the corner with ...
02/04/2026

If your brand walked into a room… would people know what to expect? 🌐

Or would it be the one standing in the corner with no personality, posting the same graphic and wondering why no one’s engaging šŸ™ƒ

Here’s the thing… people don’t connect with businesses.
They connect with personality 🤪

And most brands?
They haven’t figured theirs out yet or making it too complicated to understand

Your tone of voice, your visuals, your atmosphere… it should all feel like the same person.
Not professional on your website, chaotic on Instagram and completely different again in real life.

When it doesn’t match, people feel it straight away.
Even if they don’t know why.

A luxury bar shouldn’t look like a brunch cafĆ©.
A nightclub shouldn’t feel like a corporate office.
And your content should reflect that.

Your brand lives in the details.
The music and lighting in the venue
The way your service is and the way drinks are poured.

Get that right, and everything else gets easier.

So… if your brand was a person, who would it be? šŸ‘€

Classic rock always hits the spot šŸš€
01/04/2026

Classic rock always hits the spot šŸš€

02/01/2026

A life defining year 😌

A lot can change in the span of 12 months.
Here’s my 2025 wrapped… Got married, lost my job, faced new challenges, had personal growth, travelled, invested in myself, gained clarity, started my own business, collaborated with some amazing people, overcome health problems, found confidence out side my comfort zone, a lot of late nights, early mornings, stress, peace and creativity

It’s not been an easy journey but I’m excited to see what’s next in 2026 šŸŒ’

25/10/2025

I promised I’d switch off… just enjoy the moment, soak up the sun, sip the cocktails and let the camera rest.
But then the light hit the palm trees just right. The old buildings whispered stories. A stray cat locked eyes with me… Just one more photo I sweaarrrr šŸ’šŸ»ā€ā™‚ļø

Get inspired, even if it’s your honeymoon 🫣

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West Midlands

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