Jessica Ffion Fitness

06/10/2026

David Beckham shared his savage opinion on the trend 👀

05/10/2026

A little update that I’m very excited to share❤️

I have been featured in Tyla, sharing my expert opinion as a qualified Personal Trainer on the recent ‘heelmastering’ trend after Victoria Beckham revealed she walks on the stair stepper in four-inch heels.

As much as I love Victoria Beckham and as fashionable as heels are, they’re definitely not what I’d recommend for cardio or strength workouts.

I spoke about whether training in heels offers any real fitness benefits, the additional demand they place on the calves and lower body, and why reduced stability can make exercising in them unnecessarily risky.

The main takeaway? Just because something makes a workout feel harder, it doesn’t necessarily make it more effective.

Really pleased to have had the opportunity to contribute to the article.

Give the full piece a read below⬇️

https://www.tyla.com/entertainment/celebrity/victoria-beckham-paris-fashion-week-heelmastering-stairmaster-heels-725724-20261001

📸 Instagram: Jess Dubash - Online Health & Fitness Coach
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18/09/2026

In case you missed it…❄️

I’m currently taking applications for my 8-week Winter Lock In Challenge, running from 19th October – 13th December❤️

The challenge is designed to help you finish the year strong and head into Christmas feeling happier, healthier and more confident in yourself.

Your 8 weeks will include:

✨ A fully personalised training programme
✨ Personalised calorie & macro targets
✨ Nutrition guidance & support
✨ Weekly check-ins & feedback
✨ Ongoing support & accountability
✨ Full access to my coaching app
✨ Progress tracking throughout

Plus, the best overall transformation will win a £200+ hamper full of goodies, including a FREE month of online coaching with me🏆

There are only 5 spaces available, so if you’ve been thinking about getting some structure back into your routine, working towards a goal or simply want to see what you can achieve before Christmas, this is the perfect time to get started.

DM me “WINTER LOCK IN” if you’re interested or would like some more information❤️

Is it too early to mention the C word…?🎄

I’m super excited to announce the launch of my Winter Lock In Challenge❄️

An 8-week online coaching challenge running from 19th October – 13th December, designed to help you finish the year strong and head into Christmas feeling like the happiest, healthiest and most confident version of yourself.

I’m opening just 5 spaces, and everyone who joins will receive:

✨ A fully personalised training programme
✨ Personalised calorie & macro targets
✨ Nutrition guidance & support
✨ Weekly check-ins & feedback
✨ Ongoing support & accountability
✨ Full access to my coaching app
✨ The chance to win a £200+ hamper full of goodies, including a free month of online coaching with me

🏆 The winner will be chosen based on the best overall transformation across the 8 weeks, taking into account progress towards your individual goals, consistency, improvements in fitness and performance, and the positive habits you’ve built along the way.

For the Winter Lock In, all 5 places will be available at a special price, giving you access to the full online coaching experience while working towards a clear end-of-year goal - with a little extra motivation along the way.

Whether your goal is to lose body fat, build muscle, improve your fitness, feel more confident or simply get back into a routine, your programme and targets will be completely tailored to you.

The deadline to sign up is 6th October 2026, so if you’re interested in joining, don’t leave it too late - spaces are limited to just 5❤️

Ready to lock in and finish the year feeling your best?

Message me “WINTER LOCK IN” to enquire or find out more❄️

📸 Instagram: Jess Dubash - Online Health & Fitness Coach
🎵 TikTok: Jess Dubash - Online Health & Fitness Coach
📘 Facebook: Jessica Ffion Fitness

18/09/2026

life as of late❤️

Swipe to the end to see my little fur friend🥹

📍Gym: Body Tech Fitness Wrexham

03/09/2026

The best time of year🔒

📍 Body Tech Fitness Wrexham

📸 Instagram: Jess Dubash - Online Health & Fitness Coach
🎵 TikTok: Jess Dubash - Online Health & Fitness Coach
📘 Facebook: Jessica Ffion Fitness

01/09/2026

Is it too early to mention the C word…?🎄

I’m super excited to announce the launch of my Winter Lock In Challenge❄️

An 8-week online coaching challenge running from 19th October – 13th December, designed to help you finish the year strong and head into Christmas feeling like the happiest, healthiest and most confident version of yourself.

I’m opening just 5 spaces, and everyone who joins will receive:

✨ A fully personalised training programme
✨ Personalised calorie & macro targets
✨ Nutrition guidance & support
✨ Weekly check-ins & feedback
✨ Ongoing support & accountability
✨ Full access to my coaching app
✨ The chance to win a £200+ hamper full of goodies, including a free month of online coaching with me

🏆 The winner will be chosen based on the best overall transformation across the 8 weeks, taking into account progress towards your individual goals, consistency, improvements in fitness and performance, and the positive habits you’ve built along the way.

For the Winter Lock In, all 5 places will be available at a special price, giving you access to the full online coaching experience while working towards a clear end-of-year goal - with a little extra motivation along the way.

Whether your goal is to lose body fat, build muscle, improve your fitness, feel more confident or simply get back into a routine, your programme and targets will be completely tailored to you.

The deadline to sign up is 6th October 2026, so if you’re interested in joining, don’t leave it too late - spaces are limited to just 5❤️

Ready to lock in and finish the year feeling your best?

Message me “WINTER LOCK IN” to enquire or find out more❄️

📸 Instagram: Jess Dubash - Online Health & Fitness Coach
🎵 TikTok: Jess Dubash - Online Health & Fitness Coach
📘 Facebook: Jessica Ffion Fitness

21/08/2026

A calorie deficit can sound more complicated than it actually is.

Put simply, your body requires energy every day, and that energy comes from the calories in the food and drinks you consume. You use that energy for everything from moving your body, recovering and even just keeping your body functioning.

A calorie deficit happens when you consistently take in a little less energy than your body uses.

When that happens, your body has to make up the difference by using some of its stored energy, including body fat. Over time, this is what can lead to fat loss.

The important part is that a deficit doesn’t mean eating as little as possible.

For many people, a moderate deficit of around 300-500 calories per day can be a sensible starting point, but everyone’s needs are different. Your calorie intake should still give you enough energy to train, recover, work, socialise and get through your day without feeling completely drained.

And while calories are important for fat loss, nutrition still matters too. You could technically lose weight while eating less nutritious foods, but your body still needs protein, carbohydrates, healthy fats, fibre, fruit, vegetables and essential nutrients to feel and perform at its best.

The aim should be steady, sustainable progress - not the fastest possible drop in scale weight.

If you’re interested in a personalised training plan, nutrition guidance and ongoing support that’s built around you and your goals, DM me “COACHING” to find out more❤️

📸 Instagram: Jess Dubash - Online Health & Fitness Coach
🎵 TikTok: Jess Dubash - Online Health & Fitness Coach
📘 Facebook: Jessica Ffion Fitness

13/08/2026

becoming your healthiest self will always be chic

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📸 Instagram: Jess Dubash - Online Health & Fitness Coach
🎵 TikTok: Jess Dubash - Online Health & Fitness Coach
📘 Facebook: Jessica Ffion Fitness

11/08/2026

Consistency is easy to recognise when everything is going well. The harder part is recognising it when it isn’t.

Training won’t feel the same every week. Your energy, strength, motivation and performance will fluctuate - that’s normal. One difficult session doesn’t mean you’re going backwards, just like one great session doesn’t create progress overnight.

What matters is what you do across weeks and months, not how one individual workout went.

You don’t need a perfect run of training to make progress. You need enough consistency to keep moving in the right direction.

If you’d like some support building a routine you can actually stay consistent with, get in touch via the below🤍

📸 Instagram: Jess Dubash - Online Health & Fitness Coach
🎵 TikTok: Jess Dubash - Online Health & Fitness Coach
📘 Facebook: Jessica Ffion Fitness