By Michelle Lynne

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Addison, TX
By Michelle Lynne

I’m Michelle Lynne and I’m here to vastly improve the quality of business in the interior design industry.

10/08/2026

High Point Market is more than beautiful showrooms and inspiration. It’s also an opportunity to talk about the business behind the design.

Michelle Lynne will be hitting the mic four times during High Point Market, joining some incredible industry conversations on the topics that matter when you’re trying to build a stronger, more profitable design business.

From pricing and margins to financial foundations, leadership, scale, and profitability, these conversations are designed to give you something you can actually take back to your business.

📍 Saturday, October 17
Pricing, Margins & Making Money in Design
10–11 AM | Uttermost

Bookkeeping Essentials: Building a Financial Foundation for Your Business
4 PM | Universal Showroom

📍Sunday, October 18
The Decisions That Define Scale
2 PM | Charleston Forge

Why You Don’t Have a Million Dollar Business
4 PM | Adler & Tweed

If you’re at High Point, come see Michelle. Bring your questions, your biggest business headaches, and your notebook. These are conversations you’ll want to be part of.

Save this post, share it with your High Point crew, and make plans to join us!

10/07/2026

What if the client you need right now doesn’t look anything like the client you ultimately want to work with?

You want the $100K whole-home project.

But right now, the $15K project is what pays the bills.

You want a portfolio full of beautiful, high-end work.

But you don’t have 20 luxury projects sitting in your camera roll.

You want to position yourself as the designer you’re becoming.

But you also need to say YES to the work that keeps your business moving.

Here’s the good news: You don’t have to choose.

Your ideal client should shape your marketing—but that doesn’t mean you have to turn away every other opportunity.

There’s a way to:
→ Market toward the clients you ultimately want
→ Make your smaller or lower-ticket offers easy to find without making them your brand
→ Take the projects you need without letting them define your positioning
→ Turn today’s projects into content, expertise, referrals and future opportunities
→ Deliver an exceptional experience at any project size

That’s exactly what we’re digging into in this month’s Lead Lab: The Client You Want vs. The Client You Need.

We think every designer needs this to we are offering this as a one-time standalone training, so you don’t have to be a Lead Lab member to join us.

You’ll leave with the tools to help you put the strategy into practice. Because what good is information if we don't put it into practice?

Your current projects can help fund the business you have today…while your marketing builds the business you want tomorrow.

Join us for the session. Link is in the comments.

10/05/2026

Full episode #246 available where you catch your podcasts.

Delegation doesn’t mean handing someone a task and expecting them to do it exactly the way you would.

And it doesn’t mean disappearing and hoping everything works out.

The goal is to create enough structure that your team can make good decisions confidently—and enough communication that you’re not surprised when something consequential happens.

Truth that may hurt -- you cannot grow your firm into the strength of your people if you treat every difference between you and them as a defect.

Your team may approach something differently than you would.

That doesn’t automatically mean they’re wrong.

If the client experience is strong, the project is protected, the standard is met, and the business is moving forward, they don’t have to replicate your brain to be successful.

That’s the real work of delegation:
Clear standards.
Clear authority.
Clear checkpoints.
And enough trust to let capable people actually own their work.

The goal isn’t constant supervision.

It’s creating a business that doesn’t need you to make every decision.

🎧 Listen to the full episode #246 - one in my mini series called Nobody Warned Me - for more on what hiring taught me about leadership, delegation, and building a team that can actually operate without the owner.

10/04/2026

If you’re tired of “potential clients” with ch*****ne taste and a Hobby Lobby budget…

This is for you.

Land Dreamboat Clients is a 5-𝘥𝘢𝘺 𝘱𝘳𝘪𝘷𝘢𝘵𝘦 𝘦𝘮𝘢𝘪𝘭 𝘴𝘦𝘳𝘪𝘦𝘴 that teaches you how to attract high-paying interior design clients consistently, without posting like a maniac or feeling salesy.

Because the goal isn’t to book everyone.

It’s to cherry-pick.

Plus, when you enroll, you’ll get immediate access to my signature Rolling In the Dough Workshop.
Because dream clients are great… but premium pricing is the whole point.

Comment "DREAMBOAT", and I’ll send you the details.

09/29/2026

Are you ready to stop onboarding clients like it’s 2012?

Because “tell me what you like” is not a process.

This is.

I’m sharing the exact Client Intake Questionnaire we use at my award-winning interior design firm, .

It’s a ready-to-send Google Form with nearly 100 questions that helps you collect the stuff that actually matters, like:

Style preferences
Lifestyle + routines
Family habits
Budget and spending comfort
Pets, allergies, and real-life dealbreakers
Inspo, priorities, and what they secretly hate

Basically… it saves you hours, makes you look expensive, and filters out the chaos before it ever hits your calendar.

It also automatically organizes every response for you.

You’re welcome.

Comment 𝗤𝗨𝗘𝗦𝗧𝗜𝗢𝗡 and I’ll send you the link.

09/28/2026

Full episode #245 available wherever you catch your podcasts.

Growth doesn't just change your business. It changes YOUR job.

One day, you're designing beautiful spaces.

The next, you're managing people, watching the numbers, making decisions, and carrying the responsibility for an entire team.

And somewhere in there, you have to redefine what your value looks like.

Because stepping away from the design work doesn't mean you've lost your talent or expertise. It means you're learning how to use them differently.

For me, that transition has been both liberating and a little uncomfortable.

But here's what I want you to remember: Your business doesn't need you to do everything. It needs you to figure out what only you can do.

And those aren't always the same thing.

In the latest episode of Designed for the Creative Mind, I'm kicking off a new series called Nobody Warned Me About This Part and getting real about what happens when the business you built starts requiring a completely different version of you.

If you're growing a design firm, building a team, or wondering what your role is supposed to look like now, episode #245 is for you. 🎧

09/25/2026

Nobody tells you that starting a business is also a personal development program you didn't exactly sign up for. 😂

Running a business will put a spotlight on the parts of yourself you'd probably rather avoid:

Rejection.
Perfectionism.
Avoidance.
Vulnerability.
Fear of getting it wrong.

And you don't get to outsource those.

But here's the upside: If you're willing to do the work, business ownership can change you.

You become more grounded. More capable. More resilient. More comfortable making decisions without having every answer first.

The business isn't just something you're building.

It's also building you.

But—and this is important—you have to actually be willing to engage with that part of the journey.

Because if the personal growth side of business ownership sounds like something you'd rather avoid entirely...

That might be useful information about whether business ownership is actually the right fit for you.

🎧 I talk about this—and a whole lot more—in this week's episode #244 of Design for the Creative Mind: Do You Actually Want to Own an Interior Design Business?

09/23/2026

This is probably going to ruffle a few feathers. Good. 😉

Because somewhere along the way, we decided that owning the business was the natural—and somehow more successful—next step for every talented designer.

I don't buy it.

Being a business owner is a completely different job from being an interior designer.

And if you love the creative work but hate the sales, finances, team management, technology, problem-solving, and constant uncertainty?

That is information.

It doesn't mean you're not ambitious.

It doesn't mean you've failed.

It might just mean you actually want to be a designer.

And if you do want to own the business? Great. But go into it with your eyes open.

Because the goal isn't to choose the option that looks more impressive on Instagram.

The goal is to build a career that actually fits the life you want.

That's what we're talking about in this week's episode of Design for the Creative Mind.

🎧 Ep 244: Do You Actually Want to Own an Interior Design Business?

Listen wherever you get your podcasts.

09/22/2026

Michelle is taking the stage. 🎤

From industry conferences and design education days to intimate mentoring sessions, Michelle loves getting in front of a room and talking about the part of design business that doesn’t always make it into the pretty portfolio:

The business. The decisions. The systems. The money. The mistakes. The growth. And, yes, sometimes the burnout.

She brings a mix of hard-earned experience, practical strategy, tough love, and a healthy dose of humor to every room she walks into.

And while these are a few of the places you’ll find her this fall… we’re looking for more stages.

If you’re planning a conference, association event, educational program, mastermind, retreat, podcast, or private group and need a speaker who understands both the creative and business sides of the industry, let’s talk.

Michelle is booking speaking engagements for 2027.

Comment SPEAKER and we’ll send you the details.

09/21/2026

Full episode #244 available wherever you catch your podcasts.

Do you actually want to OWN an interior design business?

Or do you want to be an interior designer?

Because those are two very different jobs.

If what you really want is to spend your days designing, sourcing, presenting, and installing, working inside an established firm might be exactly what you need.

If you want to build something that's yours, make the decisions, take the risks, and reap the rewards—you can absolutely do that too.

But you also have to be willing to own the sales, the finances, the problems, the technology, the uncertainty… and all the other unglamorous stuff that comes with being the person in charge.

Neither path is better.

The question is: Which one actually fits the life and work you want?

And please—don't choose based on which one sounds better in a caption. 😉

You are allowed to change your mind, too.

In this week's episode of Design for the Creative Mind, we're talking honestly about the difference between being an interior designer and being an interior design business owner—and how to figure out which one you actually want.

🎧 Listen to “Do You Actually Want to Own an Interior Design Business?”, episode #244 wherever you listen to podcasts.

Address

5052 Addison Circle
Addison, TX
75001

Website

https://www.thedesignbakehouse.com/bml

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