Reality Based Group, Inc.

Reality Based Group, Inc. More than just a mystery shopping company, Reality Based Group is your customer experience partner. RBG was the world's first video mystery shopping company.

We started in Texas and have expanded to have an international presence. Because we have been doing video mystery shopping for the past 22 years, we have become the leading experts in the field. This has allowed us to build out additional platforms and solutions designed to measure the customer experience.

It's easy to deliver the right experience when you know you're being watched.The real story happens when employees are s...
09/10/2026

It's easy to deliver the right experience when you know you're being watched.

The real story happens when employees are simply doing their jobs and customers are moving through the experience as they normally would.

That's where you can uncover what your customers are actually experiencing—not what everyone assumes they're experiencing.

We’re at QSR Evolution 2026.📍 Hyatt Regency Atlanta📅 September 8–10📌 Atlanta, GAIf you’re at the conference, come find u...
09/08/2026

We’re at QSR Evolution 2026.

📍 Hyatt Regency Atlanta
📅 September 8–10
📌 Atlanta, GA

If you’re at the conference, come find us and talk shop.

Customer experience. Real-world insights. Better performance.

We’ll see you there.

Restaurant leaders have enough people telling them what they should do.Let's talk about what's actually happening.If you...
09/04/2026

Restaurant leaders have enough people telling them what they should do.

Let's talk about what's actually happening.

If you're at QSR Evolution, come find the RBG team. We'll talk customer experience, real-world data, and the opportunities hiding in plain sight.

See you in Atlanta.

What would your customers see if we put your experience on camera?At QSR Evolution 2026, RBG will be in the main exhibit...
09/01/2026

What would your customers see if we put your experience on camera?

At QSR Evolution 2026, RBG will be in the main exhibitor hall, showing restaurant leaders what GameFilm® for Business can reveal about the customer experience.

Come talk shop. See the film. See the reality.

📍 Atlanta, GA
📅 September 8–10

Schedule your Mystery Shop Video Review.

For more than 25 years, we've challenged the way businesses measure customer experience.We don't settle for assumptions....
08/27/2026

For more than 25 years, we've challenged the way businesses measure customer experience.

We don't settle for assumptions.

We deliver clarity that leads to action.

The fastest way to improve the customer experience is to replace assumptions with insight.Real interactions reveal where...
08/25/2026

The fastest way to improve the customer experience is to replace assumptions with insight.

Real interactions reveal where the opportunities are.

Every memorable customer experience begins with the people delivering it.When teams have the right visibility and suppor...
08/21/2026

Every memorable customer experience begins with the people delivering it.

When teams have the right visibility and support, better experiences follow.

The strongest brands aren't guessing.They're paying attention to what customers actually experience—and acting on what t...
08/17/2026

The strongest brands aren't guessing.

They're paying attention to what customers actually experience—and acting on what they learn.

The difference is measurable.

The best customer insights start with people who notice what others miss.If you're observant, reliable, and enjoy helpin...
08/13/2026

The best customer insights start with people who notice what others miss.

If you're observant, reliable, and enjoy helping businesses improve the customer experience, we'd love to have you on our team of Video Shoppers.

Flexible assignments. Real impact.

Apply today.

Every interaction shapes how customers remember your brand.The smallest moments often have the biggest impact on loyalty...
08/11/2026

Every interaction shapes how customers remember your brand.

The smallest moments often have the biggest impact on loyalty, reputation, and revenue.

That's why we capture what others miss.

Address

9015 Mountain Ridge Drive Suite 100
Austin, TX
78759

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm

Telephone

+18779903456

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