03/26/2026
A company gaining loan officers doesn’t automatically mean it’s winning.
This week, several companies showed positive growth in headcount.
On the surface, it looks like momentum.
But when you dig a little deeper…
Not all growth is created equal.
Some companies are growing headcount faster than production.
Others are losing people but still maintaining stronger performance per loan officer.
That’s where most people get it wrong.
They follow movement instead of understanding what it actually means.
Top producers don’t chase momentum, they analyze it.
Watch the full episode on our YouTube channel for the complete breakdown.
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